《工商英英语Unit》课件

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1、PPTcoursewareforBusinessEnglishUnit目录CONTENTSCourseIntroductionBasicknowledgeofBusinessEnglishBusinessEnglishListeningandSpeakingTrainingPracticalApplicationofBusinessEnglishBusinessEnglishCaseAnalysis01CourseIntroduction010204CourseobjectivesImproveEnglishcommunicationskillsinbusinesscontextsEnhanc

2、eunderstandingofbusinesscultureandpracticesDevelopcrossculturalcommunicationcapabilitiesPrepareforinternationalbusinessopportunitiesandchallenges03CourseoutlineBusinessEnglishvocabularyandgrammarBusinesspresentationskillsInterculturalcommunicationandnegotiationtechnologiesBusinessletterwritingandema

3、iletiquetteCoursearrangement30hoursofclasstimeover10weeksMidtermandfinalexamstoassessprogressWeeklyassignmentsandhomeworktopracticeskillsOpportunitiesforinclassparticipationanddiscussion02BasicknowledgeofBusinessEnglishMasteringCommonBusinessEnglishVocabularySummaryLearnandmastercommonbusinessEnglis

4、hvocabulary,suchasprofessionaltermsinthefieldsofbusinessnegotiation,marketing,financialmanagement,etc.,andbeabletoaccuratelyunderstandandapplythesevocabularyforbusinesscommunicationandexchange.DetaileddescriptionBusinessEnglishVocabularySummaryFamiliarwiththegrammarrulesofBusinessEnglishDetaileddesc

5、riptionUnderstandandbefamiliarwiththebasicgrammarrulesandexpressionsofBusinessEnglish,includingsentencestructure,tense,voice,etc.,andbeabletousecorrectgrammartoexpressbusinessintentionsandinformation.BusinessEnglishGrammarVSImprovingBusinessEnglishWritingSkillsDetaileddescriptionThroughpracticeandpr

6、actice,improvebusinessEnglishwritingskills,includingwritingbusinessemails,memos,reports,andotherdocuments,masterthenormsandskillsofbusinesswriting,andmakethewritingcontentclear,accurate,andprofessional.SummaryBusinessEnglishWriting03BusinessEnglishListeningandSpeakingTrainingBypresentingbusinessEngl

7、ishlisteningmaterialsindifferentscenariosthroughPPT,suchasbusinessmeetings,businessnegotiations,businessspeeches,etc.,studentsaretrainedtomasterlisteningskills,suchaspredictinganswers,screeningirrelevantinformation,locatingkeyinformation,andsummarizingthemainidea.ListeningskillstrainingThePPTcontain

8、salargenumberofprofessionalbusinessEnglishvocabularyandphrases,helpingstudentsaccumulatebusinessEnglishlisteningvocabularyandimprovetheirunderstandingofbusinessEnglishlisteningmaterials.ListeningvocabularyaccumulationBusinessEnglishListeningTrainingOralexpressiontrainingThroughPPTpresentationofbusin

9、essEnglishoralmaterialsfromdifferentscenarios,suchasbusinessreceptions,businessnegotiations,businessspeeches,etc.,studentsaretrainedtomasteroralexpressionskills,suchaspronunciation,intonation,speed,andrhythm.要点一要点二OralPracticeOpportunitiesThePPThasdesignedsomeinteractivesectionstogivestudentstheoppo

10、rtunitytoengageinoralpracticeandimprovetheiroralexpressionskills.BusinessEnglishSpeakingTrainingInterpretationskillstrainingBypresentingbusinessEnglishinterpretationmaterialsindifferentscenariosthroughPPT,suchasbusinessmeetings,businessnegotiations,businessspeeches,etc.,studentsaretrainedtomasterint

11、erpretationskills,suchasaccurateunderstanding,rapidmemory,fluentexpression,andcopingwithunexpectedsituations.InterpretationPracticeOpportunitiesThePPThasdesignedsomeinterpretationpracticesessionstogivestudentstheopportunitytoengageininterpretationpracticeandimprovetheirinterpretationexpressionskills

12、.BusinessEnglishInterpretationTraining04PracticalApplicationofBusinessEnglishBusinessEnglishnegotiationskillsOvercominglanguagebarriersandenhancingcomprehensionthrougheffectivecommunicationandculturalawarenessLanguagebarriersUnderstandingtheimportanceofnegotiationinbusiness,andlearningdifferentnegot

13、iationstrategiestoachievethebestoutcomeNegotiationstrategiesImprovingcommunicationskillstobuildtrustandmaintaingoodrelationshipswithcounterpartsduringnegotiationInterpersonalcommunicationEventmanagementCoordinatingwithspeakers,participants,andvendorstoensureasmootheventLogisticsandfacilitiesArrangin

14、gforfacilities,equipment,andotherlogisticstoensureasuccessfulconferenceConferenceplanningPreparingadetailedplanfortheconference,includingtopics,speakers,guests,andbudgetOrganizationandHostingofBusinessEnglishConferenceBusinessEnglishemailwritingandresponseUnderstandingthepropertyformatandetiquettefo

15、rbusinessemails,includinggreetings,closures,andprofessionaltoneClearandconditionwritingWritingemailsthatareclear,condition,andtothepointtoensureeffectivecommunicationResponsetechnologiesLearningeffectiveresponsetechnologiesfordifferenttypesofemails,includingpromptresponsesandappropriatefollowupsEmai

16、letiquette05BusinessEnglishCaseAnalysisStep2IdentifytheKeyIssues:DeterminethemainchallengesandquestionsraisedinthecaseStep1ReadtheCaseStudy:FamiliarizeyourselfwiththebackgroundandobjectivesofthecaseStep3CollectandAnalyzeData:GatherrelevantinformationandanalyzeittosupportyourconclusionsStep5PresentationandBriefing:PrepareaclearandconsensuspresentationofyouranalysisandsolutionsStep4FormulateSolutions:DeveloppossiblesolutionstoaddressthekeyissuesraisedinthecaseCaseAnalysisMethodsforBusinessEnglish要

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