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1、模块四第一单元reading 1教案Unit1 AdvertisingReading: AdvertisementsTeaching aims:1. To get a general idea of the whole text. 2. To train gist-reading skill and learn the main point of each paragraph of the text.3. To be familiar with the detailed information about the text.4. To master the reading strategy f
2、or expository writing.Important points & difficult points:1. Help Ss understand what an ad is, the types of ads and the differences between commercial ads and PSAs2. Help Ss understand some key words and phrases Teaching procedures:Preparation: Step 1 Lead-inThe students are encouraged to have a bra
3、instorming about advertisements in order to review what they have learned before the class and get more knowledge related to advertisements.Analyses: Step 2 Reading strategy Draw the students attention to the reading strategy about expository writing.Step 3 Fast-readingAsk students to listen to the
4、recording of the reading text and skim the text to get the general idea. Step 4 Detailed-readingLet students read the text carefully and work out the main idea of each paragraph. Step 5 Further ReadingThe true or false statements are designed to check students further understanding of the whole Exer
5、cises: Step 6 Post-reading (Consolidation Activity One ) With the question “Whats the similarities and differences between commercial advertisements and public service advertisements?”, students are expected to tell the differences and similarities between the types of advertisements.Exploration: Step 7 Discussion Read and enjoy the following advertisements and decide which are PSAs and which are CAs.Step 8 Homework Ask students to retell the reading text.第 2 页 共 2 页