跟乔布斯学习怎么写英语演讲稿 不论在学习还是工作中,我们全部会接触或用到各类英语演讲,小到课堂作业和工作汇报,大到会议讲话和职位竞选那么怎样才能打造一篇出色的英语演讲稿呢?下面笔者就以乔布斯2021年斯坦福大学毕业演讲稿为范原来详细剖析一下英语演讲稿的写作关键点,帮助大家了解其基础写作要领I’d just turned 30.”数据很直观,能让听众更直接地认识和了解演讲内容 结尾有“道”,画龙点睛 演讲的结尾往往需要起到“画龙点睛”的作用,要尽可能做到意味深长、启发思索开篇和正文再好,假如结尾过于平淡,整个演讲的出色程度也会大打折扣那么怎样做到结尾有“道”呢?首先我们来看看乔布斯的这篇演讲稿,她的结尾比开篇愈加出彩,采取的是“引文结尾”的方法,达成了引人深思的效果她在结尾说道:“Stewart and his team put out several issues of the Whole Earth Catalog, and then when it had run its course, they put out a final issue. It was the mid1970s, and I was your age. On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous. Beneath it were the words ‘Stay Hungry. Stay Foolish.’ It was their farewell message as they signed off. Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you. Stay Hungry. Stay Foolish.”乔布斯不但在演讲结尾引用了这句“Stay Hungry. Stay Foolish”(求知若渴,虚怀若谷),而且反复三遍,强化了听众的印象。
这句话以后也被广泛传输,被誉为该篇演讲的精髓 除了乔布斯这种“引文结尾”的方法,常见的演讲结尾方法还有以下几个:①总结演讲对演讲中的各个论点或关键点进行简单总结和梳理,加深听众的印象②强有力的陈说这种方法不一样于引用她人之言,往往是演讲者自己的总结和心声一个很经典的例子是Patrick Henry的演讲“Liberty or Death”她在结尾时说道:“Is life so dear, or peace so sweet, as to be purchased at the price of chains and slavery? Forbid it, Almighty God! I know not what course others may take; but as for me, give me liberty, or give me death!”③首尾呼应在演讲结尾对开篇提到的专题和关键进行重新论述,这是表现 结构清楚,逻辑清楚 指出演讲话题的主要性比如要做一场有关“英语演讲的艺术”的演讲,演讲者在一开始就能够指出该演讲对于听众以后的学习、工作将会有很大帮助,甚至能够给出部分数据和实例,让听众明白不听这个演讲将会是一个损失,这么听众就会乐于认真听演讲了。
②使听众感到震惊比如要做一场有关“生活方法和疾病”的演讲,开篇就能够给出一组极具冲击力的数据,让听众看到生活方法不健康将会产生多么可怕的后果,这么的震惊能够使听众快速调整状态,投入到听演讲中去③引发听众的好奇心演讲者能够在开篇指出一个尤其的现象,听众出于好奇就会认真听演讲,想知道演讲者怎样分析或解释④向观众提问演讲者能够在开篇提出一个问题,这么能够引发听众的思索,也会引导她们去听演讲者怎样解答问题另外,也能够在开篇引用一段名言,或是讲述一个小说等,这些基础的开篇方法被无数的演讲证实是实用而且有效的 看法明确,支撑有效 毫无疑问,在演讲稿中,主体段的信息量最大,写作量也最大怎样清楚地阐释演讲者的看法或演讲关键点,怎样用相关事实有效地支撑演讲者的各个论点或关键点,是演讲稿主体段写作时应该把握的关键乔布斯在斯坦福大学的毕业演讲中明确给出了三个关键点:① The first story is about connecting the dots. ② My second story is about love and loss. ③ My third story is about death.为了清楚、有效地论述自己想要表示的这三个关键点,她利用了以下三种手段:首先是举例子。
乔布斯在演讲中用了大量的事例来说明她怎么对待学习、工作和死亡比如她说自己读书时旁听有意思的书法课程,这些课在当初对她没什么实质帮助,不过十年后在当她设计第一款Macintosh电脑的时候,这些东西全派上了用场,这个例子充足说明了她演讲的第一个关键点——串起生命中的点滴另一个手段是引用乔布斯在演讲中引用了部分名言警句来论述自己的看法比如在讲到死亡时,她引用了一句格言:“If you live each day as if it was your last, someday you’ll most certainly be right.”这句话表明了她对于生命和死亡的见解,使听众印象深刻第三个手段是数据支持在讲第二个小说——有关爱和失去时,乔布斯用了一系列数据来支撑自己的看法她说自己是幸运的,因为“Woz and I started Apple in my parents’ garage when I was 20. We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a 2 billion company with over 4000 employees. We’d just released our finest creation—the Macintosh—a year earlier, and 因为公共演讲的听众通常有数十人甚至数百、数千人,再加上演讲环境的不确定性(比如观众的欢呼或埋怨),演讲者最好在进入专题以后立即给出所讲内容的框架结构,使听众能跟随演讲者的思绪,更加好地预判整个演讲内容,以达成良好的演讲效果。
比如,乔布斯在2021年斯坦福大学毕业仪式上的演讲中,开篇稍微寒暄以后就进入正题:“Today I want to tell you three stories from my life. That’s it. No big deal. Just three stories.”听众立即能对演讲内容做出预判——今天会听到乔布斯谈三点,然后她们会关注详细是哪三点这种演讲就具有了“以观众为中心”的特质乔布斯在随即的演讲中分别提到,“The first story is about connecting the dots.”“My second story is about love and loss.”“My third story is about death.”因为演讲思绪很明晰,听众在听完以后也会记忆犹新 I’d just turned 30.”数据很直观,能让听众更直接地认识和了解演讲内容 结尾有“道”,画龙点睛 演讲的结尾往往需要起到“画龙点睛”的作用,要尽可能做到意味深长、启发思索开篇和正文再好,假如结尾过于平淡,整个演讲的出色程度也会大打折扣那么怎样做到结尾有“道”呢?首先我们来看看乔布斯的这篇演讲稿,她的结尾比开篇愈加出彩,采取的是“引文结尾”的方法,达成了引人深思的效果。
她在结尾说道:“Stewart and his team put out several issues of the Whole Earth Catalog, and then when it had run its course, they put out a final issue. It was the mid1970s, and I was your age. On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous. Beneath it were the words ‘Stay Hungry. Stay Foolish.’ It was their farewell message as they signed off. Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you. Stay Hungry. Stay Foolish.”乔布斯不但在演讲结尾引用了这句“Stay Hungry. Stay Foolish”(求知若渴,虚怀若谷),而且反复三遍,强化了听众的印象。
这句话以后也被广泛传输,被誉为该篇演讲的精髓 除了乔布斯这种“引文结尾”的方法,常见的演讲结尾方法还有以下几个:①总结演讲对演讲中的各个论点或关键点进行简单总结和梳理,加深听众的印象②强有力的陈说这种方法不一样于引用她人之言,往往是演讲者自己的总结和心声一个很经典的例子是Patrick Henry的演讲“Liberty or Death”她在结尾时说道:“Is life so dear, or peace so sweet, as to be purchased at the price of chains and slavery? Forbid it, Almighty God! I know not what course others may take; but as for me, give me liberty, or give me death!”③首尾呼应在演讲结尾对开篇提到的专题和关键进行重新论述,这是表现 当然,演讲稿在结构方面的逻辑次序有很多种,乔布斯的这篇演讲是根据话题次序和时间次序来安排的除此之外,还有空间次序,“提出问题——分析问题——处理问题”的次序等大家能够依据不一样演讲内容的需要来安排自己演讲稿的逻辑次序和整体结构。
开篇出彩,吸引听众 演讲稿的开篇往往需要花费大量的功夫去设计在写作开篇时,演讲者需要结合听众特点、演讲场所和演讲专题等原因,争取在一开始就紧紧抓住听众的注意力和爱好下面笔者就介绍一下基础的演讲开篇模式,供大家以后写作演讲稿参考 演讲内在统一性的经典形式,值得借鉴 为了愈加有效地掌握文中讲到的写作演讲稿的关键点,笔者提议大家做到以下三点:①多看多看部分演讲素材,比如名人演讲、演讲比赛优异选手的演讲等,积累大量的一手素材;也有必须阅读部分有关英语公共演讲的书籍,笔者在此推荐Stephen E. Lucas的《演讲的艺术》(The Art of Public Speaking)一书学会分析这些演讲之因此出色。