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1、百货商场筹办事宜及招商管理(三天)（Department store preparation and investment management (three days)）Subject: shopping arrangements and investment management (three days)Three day training course introductionI. Introduction to the course:Department stores are different from other retail businessesFace competitorsF
2、acing opportunities and challengesWe must face every day during the war.Through pragmatic reinforcement of trainingYou will find.Every day is differentEvery day has new appreciationEvery day has new knowledgeThere are new rules every dayEvery day has a new experienceEvery day has new ideasYou will b
3、ecome the Department to strengthen practical training, to master the retail turn iron into steelTwo, training characteristics1 、 efficient and practical advanced courses2 、 senior expert of actual combat experience3, the teaching method of enlightening thinking4, long-term interactive tracking servi
4、ceThree, training methods1, explain the theory - explain the advanced management methods and management mode of retail trade, and promote the practice work through the theoretical research results;2, case studies, through the case of well-known outstanding enterprises to improve the students underst
5、anding of the curriculum theory;3, two-way communication - in the course of teaching, students and teachers are encouraged to exchange and discuss at any time;4, troubleshooting - on-site staff to solve problems encountered in the work, problems;5, targeted explanation - for the enterprises own pers
6、onalized explanation.Four, strengthen training objectives1, to reach high-level cadres of the companys culture, values, development strategy and understanding of identity;2, raise the level of knowledge of middle and senior cadres and care for the development of middle-level cadres career;3, enhance
7、 the ability of senior cadres to perform their duties and improve the performance of middle-level cadres;4, improve work attitude, raise the enthusiasm of middle and high level cadres and train team spiritFive, strengthen the significance of training coursesThe increasingly fierce competition in com
8、mercial society, especially the store competition, some stores customer fortune; the The stream never stops flowing., a very important reason lies in whether the senior management staff stores service attitude and site management ability can make customers satisfied.Six, training characteristics:The
9、 whole training adopts MBA teaching mode and the combination of interaction and case1, distinguished lecturer with many years in the world and domestic well-known enterprises engaged in senior management and work with expert advisory work experience through training, experience in actual combat expe
10、rience is heavy;2, from shop positioning, to shop planning, to operational diagnosis, to provide a set of shop, operate valuable practical combat technology;3, pay special attention to live exercises, combined with the actual case analysis, hands-on church students on the specific methods of store m
11、anagement;4, the use of group discussion, lively teaching, with the field of practice courses, doubling the learning effect;5, the key technologies involved in the management of various departments of retail enterprises, to enhance the professional quality of middle and top managers in retail indust
12、ry;6, if you are still unable to solve the difficult problems after training, you can consult with our consultants and seek guidance.Seven, training time: 3 daysEight, training objects: company executivesNine, teaching methods: case analysis, two-way communication, troubleshooting, targeted explanat
13、ion, participate in research, stimulate guidance;Ten, the course harvest: through the lecturers system and specific exposition, and combined with a large number of fresh actual case analysis, so that students can really get very useful knowledge in actual combat;Eleven, training content:Unit 1: basi
14、c work for general merchandise preparationAt the beginning of the establishment of department stores need to pay a lot of hard work, especially the department store construction period management cadres to make a detailed schedule according to the plan, every day is to time, for any links within the
15、 program can not lack and also omitted, management cadres to work every day, every week to follow up and evaluate, to ensure that all departments can according to schedule to perform,Only in this way can the normal opening of department stores be guaranteed.Before the opening of the department store, each stage of work arrangements and important aspects of matters needing attention. The work of various departments, many shop procedures to fit together well, but also step by step and in a planned, organized, each link, each program is very important, also asked the shop before
