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1、运用孙子兵法创造高效率的销售技巧（Use the art of war to create efficient sales skills）Use the art of war to create efficient sales skillsCollection to Sina ViVi collection to 365KEY collection to my pick Name: big and small Update Date: 2007-3-8A pointCreating efficient sales skills is a hot topic. How do you evolve
2、 the principles into skills?Guided reading:The ten principle of Sun Tzu tongshe Sun Tzu the thirteen chapter, the two to interactive use, most important is to grasp the ten principle. According to these principles, sales objects, sales products, sales status to develop a variety of sales skills. Are
3、 these techniques in conformity with the principles of Sun Tzus art of war? If these skills are in line with the actual situation, but also have a good effect, but it does not meet the art of war which said, it is Never mind, simple: through practice and skill, the principle and the art of war to pr
4、oduce thinking. Then experience it and see how it works Each fusion principle for you the art of war, and the art of war the content of how to use more and more mature, and what you think of the skill will be more excellent, it can play a very good sales performance, and even become TOP Sales.Topic
5、twoWhats the secret theory of using Sun Tzus art of war to teach you to make money?Guided reading:Profit creation is called making money. It can be said to be the most basic mission of an enterprise. Only by making money can an enterprise grow up and be able to repay its employees, its customers, it
6、s suppliers, and the whole country and society, and do its best to fulfill its social responsibilities. Making money can be divided into two parts: part is the business part. How to use art of war to develop more effective marketing strategies, business plans, business budgets. Then, using the art o
7、f war in the sense of leadership approach, to create better business profits. The ten principle of the art of war with which various practices, in fact not only can be used in business; internal management such as: production, personnel, leadership, finance and so on can be used. The second profit i
8、s managing profits. From the strengthening of internal management, especially to improve efficiency, reduce costs, and then save all kinds of costs to produce. Try to expand business profits, and then generate greater management profits, adding the two together, the company will naturally become mor
9、e profitable companies.Topic threeOften people ask: since the art of war in the operation so effective, and if competitors in the industry also use the art of war strategy, how should that be?Guided reading:There are ten principles in the art of war, one of which is the principle of self seeking. We
10、 often say that, in fact, the biggest competitors are not your peers or your competitors, but yourself. How can you overcome yourself? Beyond yourself? Therefore, some people say that the biggest enemy is himself. Art of war can be said to be a common asset of the Chinese people, as well as the comm
11、on assets of mankind all over the world. There are still many politicians, military strategists and entrepreneurs in the world who are using the art of war. However, everyones study, understanding, experience and use of their own clever different. Although the competitors will use the art of war, bu
12、t if the enterprise itself, study hard, study hard, use experience, to the nature can be created using the method better, even to form a unique art of their own. This way, you can always win others, but also not afraid of others learning or learning. It also can be from a whole principle concept, th
13、at is to say on the so-called win-win strategy. If both sides are using art of war, in fact, we can not regard it as an object of competition, but work together to make the market bigger.Content descriptionI. brief description of the ten basic principles of Sun Tzus art of war.Two, how to use the te
14、n principles of Sun Tzus art of war to create efficient sales skills:(1) prophetic principle1. Understanding the characteristics, design, manufacturing methods, quality, shortcomings and competitive advantages of our products2, understand the characteristics, design, quality, advantages and disadvan
15、tages of peer products, and make a comparative analysis3, understand the companys organizational system and the characteristics of all related colleagues, and related colleagues to establish friendship4, understand the company selection, quotation, customer complaint, health management, property man
16、agement, quality control and other operating procedures5, understand the customers business status, organization and management6 、 understanding of customer purchasing, engineering, quality control related personnel and director of personality, preferences and family status7. Understanding the needs of customers(two) planning principle1, formulate s
