TPO26听力题目及答案

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1、TPO26听力 Conversation-11. Why does the student go to speak to the man?A. To discuss a job opportunity she had heard aboutB. To learn about options for advertising her businessC. To see if she can change a previous print orderD. To discuss a design idea that she has for business cards2. What does the

2、man imply about customized sticky notes?A. They require more time to produce than other print products.B. They are less effective at attracting business than business cards.C. They are not usually available at other print shops.D. They should be a more popular choice of advertising than they are.3.

3、What does the man imply are the disadvantages of using pencils to advertise? Click on 2 answers.A. They are easy to lose.B. They might be more difficult to distribute.C. There is not much space for a message.D. They cost more than other methods.4. What did the student learn from her friends experien

4、ce?A. The print shop in town processes orders quickly.B. Some print shops let customers design their own business cards.C. The university print shop has special discounts for students.D. Distributing business cards can attract a lot of attention to a tutoring business.5. What can be inferred about t

5、he student when she says this:重听题A. She is concerned about the cost of a custom design.B. She thinks a simple design would attract more customers.C. She would like to invest more money in business cards.D. She would like to take advantage of the discount offered by the man.Lecture-16. What is the le

6、cture mainly about?A. Reasons that environmentally friendly products often cost more than other productsB. Evidence that environmentally laws helped increase demand for environmentally friendly productsC. Differences between green marketing and traditional marketingD. The development of a trend to m

7、arket products as environmentally friendly7. How does the professor organize the lecture?A. She gives some historical background, then she presents a case study.B. She describes several environmental friendly products, then she explains how the public responded to them.C. She describes a problem, th

8、en she proposes several possible solutions.D. She describes an approach to advertising, then she explains why it is often ineffective.8. According to the professor, why did the first effort to market the Eco-light fail?A. The ads did not explain that the Eco-light was environmentally friendly.B. The

9、 ads did not mention the long-term cost savings that result from using the Eco-light.C. The ads for the Eco-light were too long and detailed.D. The process used to manufacture the Eco-light damaged the environment.9. What does the professor imply when she mentions companies that are “extreme green”

10、and “lean green”?A. Some companies have used the terms “extreme green” and “lean green” in their ads.B. A system is available to classify companies according to their environmental programs.C. There are important aspects of green marketing that have been neglected by researchers.D. Marketers need to

11、 be creative to keep people interested in environmental issues.10. What opinion does the professor express about companies that use green advertising campaigns?A. The companies should consult environmentalists when developing the campaigns.B. The companies should publicize research that supports the

12、 claims made in their advertisements.C. The companies should be fully committed to protecting the environment.D. The companies should find ways to lower the price of their environmentally friendly products.11. What does the professor imply when she says this: 重听题A. Some green marketing campaigns are

13、 difficult to implement.B. Some marketing principles need to be updated.C. The point she is making is difficult to explain.D. Some marketers had unpleasant experiences with green campaigns.Lecture-212. What is the lecture mainly about?A. The discovery of a previously unknown trace metalB. The role t

14、race metals play in carbon cyclingC. Ways that living organisms rid themselves of trace metalsD. Ways that zinc interacts with carbon dioxide13. What does the professor imply about the conversion of carbon dioxide moleculesin plants?A. ?待补充B. ?待补充C. ?待补充D. ?待补充14. According to the professor, why is

15、it surprising that many marine plants are able to survive near the surface of oceans?A. Weather conditions near the surface disrupt certain life processes.B. The salt content of surface waters is constantly changing.C. Surface waters contain low quantities of zinc.D. Surface waters absorb large amou

16、nts of carbon dioxide.15. According to the professor, what important function do diatoms serve?A. They alter cadmium so it is less toxic to humans.B. They help cycle zinc in places where it is scarce.C. They distribute carbon throughout the ocean.D. They remove cadmium from the ocean floor.16. What point does

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