浅谈美国讲演撰稿技巧

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1、浅谈美国讲演撰稿技巧1演讲主题:从跨文化交流的视角,简介美国演讲技巧。希望有助听众 知己知彼,在国际交流中有效传递信息,促进了解,建立互信。演讲要点I.时代特点Age of globalization,Age of Communication,Age of PersonalityII.通过简介华盛顿地区演讲训练以及蔚然成风的演讲热了解公众面临信息时代知识爆炸的局面需要各行各业的专家梳理,综合,简化各类信息,并能深入浅出地讲出来。III.培训热,点评名人领导人演讲蔚然成风2新时代的新挑战历史的回顾 林肯,丘吉尔,拿破仑,撒切尔,等演讲风格的传承与发展 现代领导人中出类拔萃的演讲者 欧巴马,布莱尔

2、,克林顿,里根3华盛顿职场及社交界演讲热一瞥首都演讲者俱乐部 训练三分钟演讲及礼仪 Pause,Poise,Power美国妇女新闻工作者协会美国专业演讲者协会新闻记者协会社交演讲俱乐部4专业培训 专家点评LabanMovementSusanMiller声音诊断及训练 “UnlockYourVocalPower”byvoicetrainerSusanMiller演讲撰稿全方位培训点滴 如何做到态度诚恳,风度优雅,内容充实立论清晰,肢体语言恰如其分 专家点评新趋势 拉班专家评欧巴马国情咨文 民主党培训青年领导人演讲 技巧5非语言传达信息的重要性TheImportanceofNon-VerbalCo

3、mmunicationPowerPresence 穿着使你成功 形象设计Eyecontact(与听众对视表达自信)PowerGesture 手势,姿势(站有站相,坐有坐相)6ToolsforGivingPresentations准备演讲步骤须知7AudienceCharacteristics了解听众Whoareyourlisteners,andwhatistheirrelationshiptoyourtopic?Howwellinformedaretheyaboutthesubjectmatter?Whatdotheyneedtoknow?Whatdotheyknowaboutyou?Aret

4、hereotherobstacles,history,orexpectationsthatyouneedtotakeintoaccount?Whatpresentationtechniquesmightbestcapturetheirattentionandgetyourpointsacrossmosteffectively(e.g.,demonstrations,personalstories,multimedia?)Example:lecturesatInter-AmericanDefenseInstitute,SteveJobscommencementspeechatStanfordU8

5、Logistics细节清单PresentationTopicDatePresenter(s)PresentationLocationMeetingCoordinatorandPhonenumberSiteContactPersonandPhonenumberNumberofPeopleAttendingHandoutsRoomSetupEquipmentandSuppliesExample:CSspeechataforum,myspeechon“ChineseConceptofFoodandHealthPresentation”9PresentationContext演讲形式,时间要求,场地,

6、等细节Isthepresentationformalorinformal?Whowillspeakbeforeandafteryou?Whatdotheyplantosay?Areyouthefirstorlastspeakeroftheprogram?Theday?Themorningorafternoon?Howmuchtimedoyouhaveforthepresentation?Willthephysicalsettingoftheroomrequireyoutoadaptyourpresentationinanyway?Whenyoupresent,willtheaudienceha

7、vejustfinishedeating,drinking,working,ordoingsomethingactive?Examples:Keynotespeech,dinnerspeech,luncheons,SomeChinesespeakerstendtogiveverylongspeechesandtotallylosetheaudience.(Personalobservations)NankaiUexperience,etc.10PreliminaryPlanning初步准备演讲稿 列出大纲,组织材料Topic,Requestedby:ObjectivesListofMainMe

8、ssages:WhatmusttheaudienceunderstandandrememberfromyourtalkListofSupportingFacts:Whatfactssupportyourmainmessages?11PresentationOutline演讲大纲YourContent内容Opening开场白Acompellingopeningisneededtogetyouraudiencesinterestandattention.DefinethepurposeofyourtalkEstablishyourcredibilityDescribetheimportanceof

9、thetopic:whatisinitforthem?PreviewbrieflythemainpointstobecoveredBody:内容正文GetacrossthemainpointsofyourpresentationConclusion:结语SummarizeyourcontentChallengetheaudiencetotakeaction12Writingyourspeech撰稿提示Makingeffectivewordchoices:accuracy,coherence(signposts,previews,finalsummaries),appropriateness,e

10、tc.Selectinganappropriatestyle:writtenvs.oralstyle(BillClintonsFarewellspeech,SteveJobscommencementspeech)Focusonissues(HillaryClintonsspeech)Soundbite(掷地有声的短句)TheRuleofThree:Werememberthreethings.TheruleofthreeistheoldestinthebookAristotlewroteaboutitinhisbookRhetoric.Putsimplyitisthatpeopletendtoe

11、asilyrememberthreethings.Therearethreepartstoyourpresentation:thebeginning(opening),themiddle(body),theend(conclusion).13Examplesoflistsofthree:Presentationessential:rehearse,rehearse,rehearseVeni,Vidi,Vici(Icame,Isaw,Iconquered)JuliusCaesar“OurprioritiesareEducation,Education,Education”TonyBlairAMa

12、rsadayhelpsyoutowork,restandplay.AdvertisingsloganWinstonChurchillsfamousBloodSweatandTearsspeechwasaclassicexampleoftheruleofthree.Whatheactuallysaidwas“IcanpromiseyouBlood,Sweat,ToilandTears”.NoWay,NoHow,NoMcCain(HillaryClintonsPrime-TimeSpeech,August26,2008)14ThreePresentationEssentials演讲三要点Rehearse,Rehearse,Rehearse 练习,练习,再练习 Be yourself 发挥个人独特风格Use visual aids where you can 尽量使用视觉辅助设备15结 语小结以上演讲要点每天要求自己用两三分钟讲一件事情或题目(最好对着镜子)看一篇好文章或讲演稿培养自己的风格16

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