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1、UNIT8Career 2.0综合教程合教程 1提高篇FOREIGN LANGUAGE TEACHING AND RESEARCH PRESS HEBEI UNIVERSITY新一代大学英语(提高篇)综合教程 Unit 81talkaboutinnovationandentrepreneurshipusingnewvocabulary234PrepareObjectivesexplainwhytheuniversityistheidealstart-upplatformmakeareportaboutthechangingjobsinrecentyearsmakeeffectivecommun
2、icationinaradioprogramExplore 2新一代大学英语(提高篇)综合教程 Unit 8CONTENTSWarm-upBuilding your languageUnderstanding the textSharing your ideasSharpening your skillsWarm-upViewing and speakingFurther discussion新一代大学英语(提高篇)综合教程 Unit 8Explore 2新一代大学英语(提高篇)综合教程 Unit 8Watchavideoclip,thenfillintheblanksonthenextsli
3、deanddiscussthequestionsthatfollow.Viewing and speakingWarm-upExplore 2新一代大学英语(提高篇)综合教程 Unit 8Warm-upExplore 2Task 1Fill in the blanks with what you hear from the video clip.Startingabusinesscanbeoverwhelming,especiallyifitsyourfirsttimeandyoudontknowwheretogoorwhattodo.Sowheredoyoustart?Well,agoodp
4、lacetostartisatthebeginning.Itallstartswith1)_:Haveyoudevelopedaproductorservice?Istheproductorserviceyouvecreated2)_orisitbrand-driven?Howistheproductorserviceyouvecreated3)_fromwhatsalreadyoutthere?Isitabetterquality?Lessexpensive?Canyouproduceitquickerandbringittomarketaskingquestionsmarketing-dr
5、ivendifferent新一代大学英语(提高篇)综合教程 Unit 8Warm-upExplore 2Task 1Fill in the blanks with what you hear from the video clip.4)_?Howmuchmoneyisitgoingtotaketogetyourbusinessofftheground?Howmuch5)_doyouneed?Howmuchfinancing?Doyouknowthedifferencebetweenthecapitalandfinancing?Doyoureallyneedmoneyordoyouneedast
6、rategic6)_?Doyouevenknowwhatastrategicpartneris?Howimportantisitthatyoucreatea7)_?Thesearesomeoftheimportantquestionsyouneedtotrytoanswerbeforedecidingtotaketheleapintotheworldofbeingan8)_.soonercapitalpartnerbusinessplanentrepreneur新一代大学英语(提高篇)综合教程 Unit 81.Doyouthinkthequestionsareusefulifyouaregoi
7、ngtostartabusiness?Whyorwhynot?2.Arethereanyotherquestionsyouwouldliketoadd?Warm-upExplore 2Task 2Work in pairs and discuss the questions.新一代大学英语(提高篇)综合教程 Unit 81.Doyouthinkthequestionsareusefulifyouaregoingtostartabusiness?Whyorwhynot?Ithinkthesequestionsareimportant.Theycanhelptogenerateadetailedr
8、oadmapofstartinguponesownbusiness,coveringimportantaspectsofproduct/servicedesignandinnovation,marketing,adequatefunding,andpartnership.Warm-upExplore 2新一代大学英语(提高篇)综合教程 Unit 82.Arethereanyotherquestionsyouwouldliketoadd?Iwouldliketoaddonequestion:Areyoureadyanddeterminedtocommityourselftothestart-up
9、?Thereasonisthattostartonesownbusinessisrequiringdevotedeffortsandperseverance.Peopleshouldhaveafirmfaithinwhattheyaregoingtodoandmakeastrongpersonalcommitmenttoit.Warm-upExplore 2新一代大学英语(提高篇)综合教程 Unit 8Further discussionWarm-upExplore 2Watch a video clip,and then answer the following questions.1.Wh
10、atstopsmostofpeoplefromstartingabusiness?2.Whatwillhelpyoutostartabusiness?3.Whatsthepowerofentrepreneurship?1.Whatstopsmostofpeoplefromstartingabusiness?Theirquestions,background,isolation,andfearoffailurestopthem.新一代大学英语(提高篇)综合教程 Unit 8Warm-upExplore 22.Whatwillhelpyoutostartabusiness?Technology+i
11、nformation+confidence3.Whatsthepowerofentrepreneurship?Entrepreneurswillchangetheirlives,helptheirfamilies,improvecommunities,createnewmarkets,developcountriesandchangetheworld.新一代大学英语(提高篇)综合教程 Unit 8Explore 2Understanding the textBackground informationLanguage pointsText understandingSharing your i
12、deasThetextisretrievedfromhttps:/ Unit 8Understanding the textExplore 2Background informationItsaninvitation-only,fee-basedorganizationcomprisedoftheworldsmostsuccessfulentrepreneurs40andyounger.YECmembersrepresentnearlyeveryindustry,generatebillionsofdollarsinrevenueeachyearandhavecreatedtensofthou
13、sandsofjobs.新一代大学英语(提高篇)综合教程 Unit 8Understanding the textExplore 2Background informationYoung Entrepreneur Council(YEC)青年企业家协会青年企业家协会ItisanorganizationfoundedbyagroupofstudentsattheUniversityofTexasatAustinin2008.Itprovides72-hourlearning-by-doingcampusworkshopsthatteachentrepreneurialskillstouniver
14、sitystudentsinanexperientialenvironment.新一代大学英语(提高篇)综合教程 Unit 8Understanding the textExplore 2Background information3 Day Startup 三天初创三天初创ItsanAmericanbusinessmagazinepublishedbi-weekly.Itfeaturesoriginalarticlesonfinance,industry,investing,andmarketingtopics.Italsoreportsonrelatedsubjectssuchastech
15、nology,communications,science,politics,andlaw.Themagazineiswellknownforitslistsandrankings,includingoftherichestAmericans(theForbes400),theworldstopcompanies(theForbesGlobal2000),andtheWorldsBillionaires.新一代大学英语(提高篇)综合教程 Unit 8Understanding the textExplore 2Forbes 福布斯福布斯Itisasetoflistsissuedannually
16、byForbes magazineandsomeofitsregionaleditions.TheAmericanlistsrecognize600youngbusinessandindustryfigures,with30selectedforeach20categories.新一代大学英语(提高篇)综合教程 Unit 8Understanding the textExplore 230 Under 30Itisaseedstageventurecapitalfirm.Itsonamissiontodiscoverandbacktheworldsmosttalentedentrepreneurs,helpthemcreatesuccessfulcompaniesatscaleandbuildthrivingglobalecosystems.新一代大学英语(提高篇)综合教程 Unit 8Understanding the textExplore 2500 StartupsItbeganin1999asajointprojectbetweenBabsonCollege(USA)andLo