肯尼思安德鲁斯-详解 (重定向自Andrews)本条目包含过多不是中文的内容，欢迎协助翻译若已有相当内容译为中文，可迳自去除本模板肯尼思安德鲁斯(Kenneth R. Andrews)肯尼思安德鲁斯(Kenneth R. Andrews, 1916-2005),哈佛商学院教授、SWOT分析法的创始人目录 1 肯尼思安德鲁斯的简介 2 肯尼斯安德鲁斯的著作肯尼思安德鲁斯的简介 肯尼斯安德鲁斯(Kenneth R. Andrews, 1916-2005)，美国著名学者，与伊戈尔安索夫(H.igor Ansoff)以及艾尔弗雷德D钱德勒（Alfred D.Chandler,Jr.1918—2007）提出并普及了商业战略或商业策略（business strategy）的概念肯尼斯安德鲁斯的著作 肯尼斯安德鲁斯1937年在卫斯廉大学（Wesleyan University）取得英语言硕士学位，然后前往伊利诺伊大学厄巴纳-香槟分校（University of Illinois at Urbana-Champaign，UIUC）攻读英语言博士学位然而二战爆发后，肯尼斯安德鲁斯入伍美国空军服役。
1946年，肯尼斯安德鲁斯入职哈佛商学院，教MBA学生管理实践课程肯尼斯安德鲁斯最终成为哈佛商学院HBS的商业政策研究课程小组的核心成员之一 1965年，具有广泛影响力的《经营策略：内容与案例》一书出版，肯尼斯安德鲁斯被认为是此书正文部分的作者1971年，此书的正文部分以肯尼斯安德鲁斯的名义单独出版20世纪80年代，以上两本书都出版了若干版本 肯尼斯安德鲁斯的商业战略理念可能是最早应用于学院常规课程教学的，文献资料《张伯伦的战略理论》一书认为肯尼斯安德鲁斯是“最具影响力的战略理念的作者”虽然肯尼斯安德鲁斯提出了一系列战略概念，但他却没有明确说明“战略”是什么相反地，肯尼斯安德鲁斯说，他选择“回避关于列出目标、政策和行动计划的问题”而且，肯尼斯安德鲁斯并没有声明他是这些概念的创造者值得一提的是，有些概念在1957年和1962年被菲利普塞尔兹尼克（Philip Selznick）和艾尔弗雷德D钱德勒（Alfred D.Chandler提出来 肯尼斯安德鲁斯曾经对战略作出如下规定，“战略应当是由管理层特意和有意识地决定并加以适应的” Harvard Business Review, and a beloved “master” of Leverett House (one of Harvard University’s undergraduate residences), died on Sunday, Sept. 4, at his home in Durham, N.H., after a brief illness. He was 89 years old and had also resided in Cambridge, Mass.A member of the Harvard Business School faculty for forty years, Andrews retired from the active faculty in 1986. At the time of his death, he was the School’s Donald Kirk David Professor of Business Administration Emeritus.A Phi Beta Kappa graduate of Wesleyan University, where he earned a bachelor’s degree in English in 1936 and a master’s in American literature a year later, Kenneth Richmond Andrews was pursuing a Ph.D. in English at the University of Illinois (Urbana-Champaign) when his studies were interrupted by World War II. Drafted into the service, he found himself at the Army Air Forces Statistical Control School, which was held on the HBS campus and taught by members of the School’s faculty. Andrews was impressed by the quality of the teaching; his instructors were equally impressed by the quality of his intellect.With the end of the war, Andrews, who had risen in rank from private to major, returned to the University of Illinois in 1946 to complete his dissertation on Twain. Within a few months, however, he received a call from HBS professor Edmund Learned, offering the opportunity to join a multidisciplinary teaching group being formed at the School to teach a new course in organizational behavior called Administrative Practices. What clinched the deal in HBS’s favor was the opportunity for Andrews to also continue his research at Harvard’s Widener Library, which housed Twain’s private papers, and to complete his dissertation (which was published to critical acclaim in 1950 as Nook Farm: Mark Twain’s Hartford Circle).Remaining at HBS after receiving his doctorate in 1948, Andrews not only taught MBA students and wrote case studies, but he undertook an exhaustive survey of the effectiveness of university and corporate executive training programs. But around the same time, another opportunity came his way that proved to be an inflection point in his career. He was asked to join a small group of other faculty reviewing the School’s required course in Business Policy, in which MBA students examined the problems of an entire company from the perspective of top management. Professorial input, however, was limited mainly to the personal perspectives of the senior faculty members who taught the course.After more than two years, this group developed the concept of corporate strategy as the organizing principle of the course. Andrews put his mark on the project with an important series of case studies on the Swiss watch industry. As a result of these efforts, the Business Policy course underwent a complete revision and influenced the work of other professors’ course development as well in areas such as competitiveness and country and industry analysis. In addition to its impact on the HBS curriculum, this groundbreaking work also contributed to the rise of corporate strategy as a specialty in the management consulting industry.During his career, Andrews held many leadership positions that were important in the life of both Harvard Business School and Harvard University. Besides heading the Business Policy course and chairing the General Management unit, he served as chairman of the School’s Advanced Management Program for senior executives from 1967 to 1970. While in this position, he submitted an influential report laying out objectives that guided the School’s expansion of its Executive Education portfolio from two programs to twelve during the 1970s.“Ken Andrews’s contributions to Harvard Business School were enormous,” said HBS professor and strategy expert Joseph L. Bower. “With Professor C. Roland Christensen and others, Ken Andre。