国家开放大学本科《商务英语4》一平台机考真题及答案 第四套说明:整理于2025年1月10日;适用于国家开放大学本科学员一平台期末机考考试; 前5个题相同则整套相同第一部分、试题原题 第 一 大题、交际用语(单选题)本大题共包含5小题,每小题2分,共计10分阅读对话,从A、B、C 三个选项中选择一个能填入空 白处的最佳选项1.- Betty, we'll have a buffet party next Saturday.Will you join us? — ,Susan.Thank you!A.I'd love toB.I'm afraid not C.By no means2.- Hello, is that Sail Moving Company?— ?A.Yes,What can I do for you?B.Yes,I'm Jack.Thanks for calling. C.Yes,Who is it?3.- This is my sister,Belinda. A.You are welcome.B.Nice to meet you,Belinda.C.What's the matter?4.- Thanks for inviting me to the party,but I'm not available.A.I hope you like it B.That's not goodC.I'm sorry to hear that5.- I'll be away on a business trip.Wouldyou mind signing for my express delivery?A.I have no time B.Yes,I do.C.I'd be happy to第二大题、词汇与结构(单选题)本大题共包含15小题,每小题2分,共计30分。
阅读句子,从A、B、C 三个选项中选择一个能填入 空白处的最佳选项11.I forgot to turn off the light.I done it.A.would have B.must haveC.should have2.Please an open return flight from Barcelona to Frankfurt.A.paper B.textC.book3.Looking your customers in the eye shows that we are listening to them and hearin g are theysaying. A.why B.how C.what4.His ideas are linked to the theory markets are efficient.A.which B.whoC.that5.Have you really thought this?A.through B.ofC.about6.The company have a lot of branches throughout the world.A.used toB.was used to C.used7.We didn't understand how difficult it was to (答案附试卷后) such a breakfast.A.districtB.distribute C.distract8.They wanted to a discussion on economics.A.initiative B.initiateC.initial9. She was so surprised to getthe news the meeting would be delayed.A.thatB.where C.so10.Tomorrow is the deadline.I finish the job.A.would B.mustC.can211. a drink,please.A.HaveB.HadC.Having12.It is thebig box you can take.A.where B.thatC.what13.One kind of partnership is called a limited partnership A.obligationB.responsibility C.liability14. assets include the long-term assets.A.FixedB.Current C.Net15.It will about eight percent more than initially projected.A.spend B.payC.cost第三大题、阅读理解(单选题)(本大题共包含5小题,每小题4分,共计20分。
阅读短文,从A、B、C 三个选项中选择一个正确答 案)1.Advertisement can be thought of"as the means of making known in order to buy or sell goods or services".Advertisement aims to increase people's awareness and arouse interest.It tries to inform and to persuade.The media are all used to spread the message.The press offers a fairly cheap method,and magazines are used to reach special sections of the market.The cinema and commercial radio are useful for local market.Television,although more expensive,can be very effective.Public notices are fairly cheap and more permanent in their power of attraction.Other ways of increasing consumer interest are through exhibitions and trade fairs as well as direct mail advertisement.There can be no doubt that the growth in advertisement is one of the most striking features of the western world in this century.Many businesses such as those handing frozen foods,liquor,tobacco and medicines have been built up largely by advertisement.We might ask whether the cost of advertisement is paid for by the producer or by the customer.Since advertisement forms part of the cost of production,which has to be covered by the selling price,it is the customer who pays for advertisement.However,if large-scale advertisement leads to increased demand, production costs are reduced,and the customer pays less.It is difficult to measure exactly the influence of advertisement on sales.When the market is growing, advertisement helps to increase demand.When the market is shrinking,advertisement may prevent a bigger fall in sales than would occur without its support.What is clear is that businesses would not pay large sums for3fellow teammates keeps everyone in a good mood and encourages overall team spirit.For example,people can show team spirit through respect by encouraging other team members who might be struggling.特别提醒:本题共5个小题,需要拉动答题框右边的滚动条使5个试题显示出来做答!![判断题]◆Team spirit can make team members more satisfied with their team activities.A.TB.F[判断题]◆Working together enables team members sharpen the skill of cooperation during practice.A.TB.F[判断题]◆Actingcooperatively contributes to the overall success of the team.A.TB.F[判断题]◆Staying motivated is to give your best in practice only in the team.A.TB.F[判断题。