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酒店洗衣房对外拓展业务工作计划(中英)资料

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External Business Development Proposal of Laundry Department酒店洗衣房对外拓展业务的工作计划Cooperative Approaches: 工作开展方式:1. To publicize our laundry service occasionally in high-grade residential areas and hand out laundry vouchers of certain amount. And to promote our laundry service by transacting membership cards .(1)针对市区内的高档住宅区,不定期到小区门口进行宣传及赠送一定金额的洗涤消费券,也可采取凭酒店的洗涤包装袋带衣物免费洗涤等,作为促销手段来办理会员卡2. To promote in collaboration with selected supermarkets by handing out our laundry voucher to customer with certain consumption volume. (2)可与部分超市联合开展促销活动,买到一定金额赠送多少价值的洗衣券。

3. To deliver laundry voucher to employees as an employee welfare in collaboration with Owner company. (3)与业主总公司协调,员工福利可采用发放洗衣券的形式 4. Members could accumulate points and have access to more preferential treatment or privileges. (4)会员洗涤可以积分,享受更多优惠II. Development Target: Branded Clothing Store 二、发展目标:名牌服装店Cooperative Approaches: 工作开展方式:1. To cooperate with local well-recognized branded clothing stores in the way of buying clothes getting laundry vouchers (1)选择知名度高,销量大的品牌服装店合作,主要是以其销售服装赠送洗衣卷2. Firstly, signing agreement with clothing stores and offering them preferential polices based on the discounted rate for walk-in customers. (2)首先与服装店签订协议,以对散客折扣的基础上再给予一定的优惠。

3. Briefing customers that they are entitled for discounted rates when applying for membership cards after producing laundry vouchers issued by clothing stores. (3)然后再与来洗涤的客人介绍,凭服装店洗衣卷办理会员卡也有优惠III. Development Target: administration departments and society groups 三、发展目标:单位、团体Cooperative Approaches: 工作开展方式:1. To conduct business cooperation talks with administration departments concerned as follows: 1、主要是派人到银行及行政单位洽谈,对其可以采取:(1). To provide them with Pick-up and Delivery Service in an concerted manner. (1)对于是单位统一的提供接送服务。

2). For those who have vouchers at hand, they may either choose to send clothes directly to us or we’ll offer pick-up and deliver service for them on the condition that they place their clothes at their work units. (2)如果票劵发到给个人可直接送皇冠洗衣店;也可统一在单位集中后,由我们进行接送3). To come to an agreement with banks and administration departments in the form of delivering laundry vouchers as labor and social security welfare benefit (3) 与银行及行政单位达成协议,将员工的劳保以洗衣券的形式发放给员工 Target: Hotels and Restaurants 四、发展目标:宾馆、酒楼Cooperative Approaches: 工作开展方式:1. Select high quality restaurants to negotiate for laundry cooperation (1)选择档次高客源多的酒楼为洗涤对象进行洽谈。

2. To conduct business cooperation talks with other four-star hotels without laundry departments (2)四星级以上没有洗衣房的酒店为洗涤对象进行洽谈3.To implement bundling sales strategy in collaboration with upscale restaurants (3)与高档酒楼洽谈联合进行捆绑促销Preparatory works to implement this business proposal: 五、开展这项工作需要做的准备:(1)To work out laundry tariffs 需要先制定出洗涤价格报价表、合同2)To print out name cards for business operators 为业务员印制名片3)To prepare propaganda brochures and relevant vouchers and laundry bags 制定宣传资料及相关的票券,洗衣袋子4)Finance department is requested to work out commission-based percentage and bill settlement mode 财务部要给出可返点的数据及结算的方式(5)Sales& Marketing Dept/Finance Dept Contact co-operation to help negotiations.销售部、财务部协助联系合作单位的业务洽谈。

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