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1、txho/11022 ho0402 color.ppt,ACCELERATING INNOVATION IN ENERGY,Energy is Key . . . Now,October 22, 2001,This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from Mc
2、Kinsey it is not a complete record of the discussion.,txho/11022 ho0402 color.ppt,1,TODAYS DISCUSSION,Capital markets: ruthless driver of innovation Creative destruction in the Energy Industry What can Houston do to lead innovation in Energy?,txho/11022 ho0402 color.ppt,2,LONG-TERM SURVIVAL IS DIFFI
3、CULT, AND GETTING MORE SO,Note: Number of exits averaged over twenty year period Source: McKinsey analysis,1935,1955,1975,1995,2005E,The S&P 500 is a brutal, unemotional yardstick of performance The pace of change is accelerating,Implied lifetime in S&P 500 based on company exits in years,txho/11022
4、 ho0402 color.ppt,3,MARKETS WIN IN THE LONG TERM,Overall performance of S&P 500 would have been, if it were made up of those companies on the list in 1957,about 20% less per year,txho/11022 ho0402 color.ppt,4,HISTORICAL PERFORMANCE HAS BEEN ANALYZED USING THE McKINSEY LONG-TERM PERFORMANCE DATABASE
5、(PDB) PDB overview,Energy sectors,Financial data (60 items) for 1,067 companies in 16 industries for the period 1962-2000*,Industry,Number of companies,Airlines,23,Commodity Chemicals,36,Specialty Chemicals,47,Defense,28,Medical Supplies,66,Software,171,Paper,47,Pharmaceuticals,101,Soap,24,Transport
6、ation,25,Semiconductors,55,Utilities,104,Oil,170,Telecommunications,55,Industries Interesting dynamics to analyze More than 10 players with 50% of sales in the relevant SIC category Companies U.S.-based Belonged to a predetermined SIC code Obtained at least 50% of their sales from specified SIC code
7、 (“pure-play”) Had a market cap within the top 80% of all market cap values Companies that IPOed in last 4 years met both market cap and pure play criteria for the last 2 years Companies were removed only when they merged, got acquired or went bankrupt,Selection criteria,Total,Energy subtotal,274,1,
8、067,* Currently 2000 data has been updated only for high tech companies Source: McKinseys long-term performance database,txho/11022 ho0402 color.ppt,5,Source: McKinsey performance database,ACROSS ALL MAJOR INDUSTRY SECTORS, NONE HAS EXHIBITED SUSTAINED OUTPERFORMANCE ,Economy normal range,Pharmaceut
9、icals,Defence,Telecom,Toiletries,7-year rolling normalized total return to shareholders: Select industries vs. economy,txho/11022 ho0402 color.ppt,6,Source: McKinsey performance database,. . . IN FACT, MANY INDUSTRIES RARELY OR NEVER OUTPERFORM,Airlines,Paper,Commodity Chemicals,Specialty Chemicals,
10、7-year rolling normalized total return to shareholders: Select industries vs. economy,Economy normal range,txho/11022 ho0402 color.ppt,7,IF YOURE A SURVIVOR, YOUVE PROBABLY UNDERPERFORMED THE MARKET,* Companies that were on the first S&P 500 list in 1957 and remained on the list through 1995 Source:
11、 McKinsey analysis, McKinsey corporate performance database,7-year rolling normalized total return to shareholders: Long-term survivors vs. economy,Economy normal range (90% confidence band),Economy return,Economy survivors*,txho/11022 ho0402 color.ppt,8,OUTPERFORMANCE COMES FROM ATTACKERS,* Three y
12、ear rolling average 1962-95 Source: McKinsey analysis; McKinsey corporate performance database,Years in sample,TRS relative to industry average,1,5,10,15,20,-10%,-5%,0%,5%,10%,15%,25,Survivors curse,Total return to shareholders relative to industry of “new entrants” into top 80% by market cap*,Attac
13、kers advantage,becomes,txho/11022 ho0402 color.ppt,9,SURVIVORS UNDERPERFORM BECAUSE THEY FAIL TO CREATE, INNOVATE, AND EXIT QUICKLY ENOUGH,The survivors mental model focuses on protecting the core business Survivors are paralyzed by fear of Product cannibalization Customer conflict Dilutive acquisit
14、ion,Survivors suffer from cultural lock-in,Sales,Time,Vision, ideas, passion,Inability to innovate,Focus on operations,Denial,Rationality,Creation and innovation,txho/11022 ho0402 color.ppt,10,Stock price CAGR 44% (vs. S&P CAGR 13%) #2 online broker with 20% of total online retail brokerage market a
15、ccounts,Launches online trading,Schwab assembles secret development team,CREATING OPTIONS: CANNIBALIZING DIRECT CHANNELS AT SCHWAB,Online trading becomes core business,Source: Literature search, company reports, Bloomberg, McKinsey analysis,Percent change in stock price since Jan 92,Schwab,S&P 500,S
16、&P Finance,txho/11022 ho0402 color.ppt,11,Source: Datastream, company reports, Literature search,Divested paper, rubber,Acquired mobile phone manufacturer,Divested cable and machine divisions,Divested power,Divested cable machinery and Nokia tires,Divested televisions, chemicals and cables,Stock price CAGR 63% (vs. S&P CAGR 13%) #1 world market share of cell phones (32%),Divested data operations,DESTROYING: NOKIA FROM CO
