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1、n,Solution to problem 3,Solution to problem 1,Solution to problem 2,Solution to problem 4,China is a market of great potential for Geberit,Favorable macro-economic environment,RB&P expects a sales revenue of more than 150 million for Geberit China by year 2005,1): Economist Intelligence Unit,Driven
2、by continued strong fixed investment growth, the real annual GDP growth will be maintained at above 7%,Product concept & standard,Brand new product concept New industry standards and regulations are coming out to replace or modify the old ones,Business opportunities for concealed cistern will be gen
3、erated because of fat-growing medium to high end sanitary market First mover advantage,Promising market for concealed cistern,Encouraging market potential for piping products,Construction industry will undergo a strong annual growth rate of 8%, which presents potential for Geberits piping products,A
4、s a short-term cash-cow, more public products are expected to be sole in contributing to the early break even,Project selling only Purely import Doesnt take up much corporate capacity,High unit price High profit margin,Short-term sales-up potential,Strong Swiss brand with original import concept,Cur
5、rent sales of public products account for 38% of Geberit gross sales turnover,Source: Geberit, RB&P analysis,The market size for public products itself is limited and shrinking Limited number of targeted high-end hotels and buildings for Geberit Many competitors within the industry Lack of one-set s
6、olution Combined selling approach is becoming difficult (e.g. Kohler to whom Geberit used to provide electronic produces and sell in projects has launched its own electronic products,Market size for Geberit public products is limited,Booz-Ball tables should be clean and organized, all of the same co
7、lor, and individual circles should not be too large,Breadth and Depth of Functionality,Strength of Architecture,Ability to Support,Ease of Implementation,Overall Strength of Solution,ACNielsen,Information Resources, Inc.,Kenosia,Interactive Edge,Demantra,Mercari,RW3 Tech,Graph Title, Time Period Sub
8、title,Stacked bar graph,21,35,40,84,54,Axis Title,Axis Title,Title, Time Period Subtitle,100% stacked bar graph,Axis Title,Axis Title,Title, Time Period Subtitle,Stacked column graph,21,35,40,84,54,CAGR 1995-1999,Total xx%,Axis Label,Axis Label,Dataset 5 xx%,Dataset 4 xx%,Dataset 3 xx%,Dataset 2 xx%
9、,Dataset 1 xx%,Title, Time Period Subtitle,100% stacked column graph,Axis Label,Axis Label,CAGR 1995-1999,Dataset 5 xx%,Dataset 4 xx%,Dataset 3 xx%,Dataset 2 xx%,Dataset 1 xx%,Title, Time Period Subtitle,Waterfall chart, double step,Axis Title,Axis Title,Title, Time Period Subtitle,Dataset 1,Dataset
10、 2,Tornado chart: back-to-back bar graphs,Axis Title,Category A,Category B,Category C,Category D,Category F,Axis Title,Category E,Title, Time Period Subtitle,Tornado chart: horizontal stacked chart,Axis Title,Category A,Category B,Category C,Category D,Category E,Category F,Category G,Category H,Tit
11、le, Time Period Subtitle,Combination line and column graph: dual-axis,Axis Title,Axis Title,Dataset 1,Dataset 2,Axis Title,Title, Time Period Subtitle,Area graph: data labels inside,Axis Label,Axis Label,Title, Time Period Subtitle,Pie graph: labels on outside,Title, Time Period Total = xx million,O
12、rder the pieces from largest to smallest, unless some other order is logically more appropriate. In general, the angle of the first slice should be set to zero degrees.,Initial Project Timeline (In Weeks),Gantt chart/timeline diagram,Activities,1,2,3,4,5,6,7,8,Refine Approach Develop Hypotheses Cond
13、uct Marketscape Scans Interviews & Internal Assessment Identify Business Model Opportunities Develop Opportunity Profiles Develop Path Forward Key Milestones,Timeline,3rd Quarter, 1998 Stockholders vote to donate money to charity,2nd Quarter, 2000 Millennial riots and Y2K bug cause market shutdown S
14、tartups go on sale and Company collects $200 million in bailout,1998,1999,2000,2001,1st Quarter, 1998 Company posts net profit of $20M for 1997,2nd Quarter, 1999 Bill Gates initiates hostile takeover of company Company develops pie in face strategy,4th Quarter, 2001 “20 Acres and a Digital Superhigh
15、way” program wins stock blue-chip status,2002,Chart Title,Porters five forces,Threat of New Entrants,Threat of Substitutes,Bargaining Power of Suppliers,Bargaining Power of Buyers,Industry Rivalry,Three interlocking circles,Label 1,Label 2,Label 3,Label A,Label B,Label C,Four-piece puzzle (assembled
16、),Focusing on revenue/profitability oriented business models have significant implications for supply chain design,Traditional Supply Chain Designs,Supply Chain Design Innovations,Overall logistics costs Channel service levels Do it yourself Focus on getting stuff out the door,Customer-level revenue/profitability Customer-level service standards Collaborate with supply cha
