商务英语函电技能训练 教学课件 ppt 作者 王黎明chapter 1chapter 1

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1、商务英语函电技能训练,Chapter 1 Layout of a Business Letter,商务英语函电技能训练,Contents,Training Objectives,Probable Working Environment,Training Guidelines,Specimen Letter,Training,Summary of Training,商务英语函电技能训练,Objectives of Training,To familiarize students with two main styles of business letters; To let students h

2、ave a command of principles of communication7Cs; To enable students to arrange composed parts of a business letter; To cultivate students ability to address an envelope; To acquaint students with fashion industry in Ningbo.,商务英语函电技能训练,Probable Working Environment,Fashion Ningbo (Ningbo International

3、 Fashion Festival) is a large-scaled commercial and cultural event sponsored by Ningbo Municipal Peoples Government. NIFF roots itself in Ningbo, which is the largest garment manufacturing base in China. A series of events and activities in NIFF concerning fashion, culture, art and business have enl

4、arged,商务英语函电技能训练,Probable Working Environment,the citys fame internationally, enriched the cultural life of the people, and promoted the cooperation and communication between Ningbo and the outside world in terms of economy and culture. Now the 14th Ningbo International Fashion Festival is coming. O

5、ne of the main activities in the 14th Fashion Ningbo is to hold the 3rd International Fashion,商务英语函电技能训练,Probable Working Environment,Industry Cooperation Round-table Talk (Ningbo). The Organizing Committee of Ningbo International Fashion Festival intends to invite some fashion experts to attend the

6、 talk. Rose Yu, the chairman assigns the task to Huang Lei, a clerk of the Committee. Suppose you are Huang Lei, you are expected to write an invitation letter to Mr. Mario Razanelli, member of the City Council of Florence.,商务英语函电技能训练,Training Guidelines,Discussion,What are the 7 Cs?,How many princi

7、pal parts is a business letter composed of? What are they?,What are the two main styles of a business letter?,商务英语函电技能训练,1. the indented style Organizing Committee of NIFF 131 Cangshui Street, Ningbo, Tel: +86-574-5615 8995 Fax: +86-574-5615 8958 E-mail: Website: September 28, 2010 The City Counci

8、l of Florence 250 Hwy 101, Florence Italy,Specimen Letter,商务英语函电技能训练,Specimen Letter,Dear Mr. Razanelli, We would like to invite you to attend the 3rd International Fashion Industry Cooperation Round-table Talk (Ningbo), which will be held on October 22, 2010 in Shangri-La Hotel in Ningbo during the

9、 14th Ningbo International Fashion Festival. This meeting is co-hosted by China National Garment Association and Ningbo,商务英语函电技能训练,Municipal Peoples Government and executed by the organizing committee of Ningbo International Fashion Festival. We look forward to your coming. Yours faithfully, Rose Yu

10、 Chairman Organizing Committee,Specimen Letter,NEXT,商务英语函电技能训练,2. the blocked style Organizing Committee of NIFF 131 Cangshui Street, Ningbo, Tel: +86-574-5615 8995 Fax: +86-574-5615 8958 E-mail: Website: September 28, 2010 The City Council of Florence 250 Hwy 101, Florence Italy,Specimen Letter,商

11、务英语函电技能训练,Specimen Letter,Dear Mr. Razanelli, We would like to invite you to attend the 3rd International Fashion Industry Cooperation Round-table Talk (Ningbo), which will be held on October 22, 2010 in Shangri-La Hotel in Ningbo during the 14th Ningbo International Fashion Festival. This meeting i

12、s co-hosted by China National Garment Association and Ningbo,商务英语函电技能训练,Municipal Peoples Government and executed by the organizing committee of Ningbo International Fashion Festival. We look forward to your coming. Yours faithfully, Rose Yu Chairman Organizing Committee,Specimen Letter,商务英语函电技能训练,Training,Training Activity one,Training Activity Two,Training Activity Three,Key,商务英语函电技能训练,Summary of Training,商务英语函电技能训练,Thank you !,

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