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1、南开19春学期(1709、1803、1809、1903)电子商务英语在线作业-1 4、D 一、单选题共20题,40分1、() is the financial institution that establishes an account with a merchant and processes payment card authorizations and payments.ASETBElectronic WalletCAn acquirerDA payment gateway正确答案是:C2、Transaction broker provides a ()payment mechanis
2、m for buyers and sellers to settle a transaction.AdirectBindirectCauctionDthird party正确答案是:D3、() is part of the shift of technology into mainstream business and everyday life.AMobile commerceBComputer developmentCSoftware businessDHardware business正确答案是:A4、?A business model is the method of doing bu
3、siness by which a company can sustain itself - that is, generate ().ApatentBinformationCpartnerDrevenue正确答案是:D5、()is the flow of intermediate goods and services from one business to another.AEDIBthe supply chainCECDTPN正确答案是:B6、()is a point of entry to the web, usually a search engine that includes d
4、iversified content or services.AportalBclassifiedsCpaid placementDcontextual advertising正确答案是:A7、()may be the major or sole source of revenue for the broadcaster.AThe banner adsBportalCproduct catalogDcontent正确答案是:A8、The operation of the Web relies primarily on hypertext as its means of() .Aaccess o
5、f internetBinformation retrievalCimage deliveryDhome page正确答案是:B9、?Regardless of their basic purposes B2C or B2B virtually all EC sites rest on the same (), communication protocols, Web standards and security systems.AinformaitonBpatentCnetwork structureDcontract正确答案是:C10、Manufacturer model is also
6、called ()Aa direct modelBe-tailerCcatalog merchantDBit vendor正确答案是:A11、EC set a high demands on the responsiveness, flexibility, visibility,and optimization of().Asales activityBtractionsCsecurity systemDlogistics service正确答案是:D1 () is an approach to security; it helps implement a larger security po
7、licy that defines the services and access to be permitted.AfirewallBpatentCERPDintranet正确答案是:A13、()involves holesalers and retailers of goods and services.Autility modelBauction modelCsubscription modelDMerchant Model正确答案是:D14、Mobile internet is access to the internet using a mobile wireless (), eit
8、her integrated into a mobile phone or in an independent device.AmodemBwebpageCintranetDportal正确答案是:A15、() provides incentives to customers such as redeemable points or coupons for making purchases from associated retailers.Autility modelBincentive marketing modelCsubscription modelDMerchant Model正确答
9、案是:B16、( ) are market-makers: they bring buyers and sellers together and facilitate transactions.AbrokersBenterpriserChuman resources departmentsDenterprise leaders正确答案是:A17、() describes the way in which government purchases goods and services through electronic media such as Internet.AautionerBgove
10、rnment to businessCbroadcasterDbanner ads正确答案是:B18、To manage all aspects of information exchange over the Internet, the companies in a supply chain would need to adopt a () technology.AdifferentBspecialCcommonDspecific正确答案是:C19、Business models have taken on greater importance recently as a form of (
11、 ) that can be protected with a patentAintellectual propertyBpasswordCbusiness modelDstrategy正确答案是:A20、ERP is ()Aenterprise resource policyBenterprise relation personnelCenterprise resource planning softwareDenterprise relation policy正确答案是:C二、多选题共10题,20分1、In general, the major benefits of B2B are()A
12、reduce administrative costsBlower earch costs and time for buyersCdecrease productivity of employeesDreduce inventory levels正确答案是:ABD2、The essential security requirements for safe electronic payments are()AauthenticationBencryptionCintegrityDnonrepudiation正确答案是:ABCD3、Industries affect by M-commerce(
13、)Afinancial servicesBtelecommunicaitonsCretailDinformation services正确答案是:ABCD4、?Firewalls appear primarily in two flavors: () and ().Aapplication level gatewaysBsoftwareChttpDproxy servers正确答案是:BD5、all EC sites rest on the same().Anetwork structureBcommunication protocolsCWeb standardsDsecurity syst
14、ems正确答案是:ABCD6、Internet is a network of interconnected networks. This network has ()ApeopleBcomputersCa informationDsoftware正确答案是:ABC7、Members of Internet-based supply chains will need to evaluate their () and employ () and other electronic security tools to protect confidential data.Asecurity needs
15、Bencryption technologiesCpatentDfirework正确答案是:AB8、In merchant model,sales may be made based on ()Ailist pricesBauctionCbrokerageDcommunity donation正确答案是:AB9、An extranet is a private network that facilitate interaction between businesses. But an extranet requires () and ().AinformaitonBmodemCsecurityDprivacy正确答案是:CD10、Marketers with global goals are now establishing ()Amirror sitesBmultiple-language versions of their Web sites