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1、综合练(六)1随着经济的快速发展，人们的物质生活水平迅速提高，但是社区居民的邻里关系变得越来越冷漠。你班利用寒假时间就邻里关系组织了一次调查。请根据下表的调查结果，用英语写一篇150词左右的调查报告。现象比例不了解邻居爱好的85%不知道邻居姓名的80%没有拜访过邻居的70%出现上述现象的原因你对此的观点_2Traditionally，customers may consider more about what they buy the product for.However，the image of product and the consuming circumstance have bec
2、ome the key points to attract customers awareness and stimulate their buying needs.Frequently，customers buy goods just because they are cute，lovely and unique.With a less emphasis on functional utilities，the experience and imaginative space are placed into an increasingly important role.The image of
3、 product is emphasized，as well as the communication between products and consumers.“Customer behavior，which appears to be focused and directed at the object and at pleasure，in fact responds to quite different objectives：displaced expression of desire，and the production of a code of social values thr
4、ough the use of differential signs”(Baudrillard)The reason for imageoriented customer behavior is probably that customers lifestyle has been continuously virtualized by paying much attention to “Virtual Reality”The evidences can be traced from computer games and Hollywood movies，in which customers p
5、reference for fleeing reality is perfectly matched.This change requires us to take efforts to enhance product image by integrating style，color，taste，shape and material，and communicate with customers creatively，imaginatively and innovatively，and enable them to enjoy the distinctive experience image b
6、rings.“A need is not a need for a particular object as much as it is a need for difference.”(Baudrillard)The typical example is Apple Computers IMAC，which has strong visual impact and outstanding dynamics.By this way，customer relationship can be set up through image，and brand can be treated as livin
7、g that can transform people.Other examples commonly used are Disney Fairland and Las Vegas，where new experience and imagination are fully demonstrated.In sum，consumption is negotiation，a neverending conversation held in the languages of advertising，packaging，branding，fashion，and entertainment.More A
8、ttention to the Image of ProductMain comparisonsContextsDifferent aspects 1.concerned/cared about by people when they are shopping.In the past，people think more about the 2.use/function of the goods.People today are more easily 3.attracted by the 4.image of product and the buying atmosphere.Differen
9、t 5ways to promote salesTraditionally，producers may focus more on the functional utilities of goods.Nowadays，product image should be 6.stressed and there should be more effective7.ommunication with customersMore details worth noticingThe 8.reason for imagecentered behaviourInfluenced by computer gam
10、es and Hollywood movies，peoples 9.lifestyle is virtualized.10.Examples are given to prove the importance of imageApple Computers IMAC/Disney Fairyland/Las Vegas3The earths ocean can reach depths of up to 11,000 metres.That is deep enough to cover Mount Qomolangma！Marine(海洋的)scientists divide the oce
11、ans into five zones.Each zone is different mainly as a result of how much sunlight reaches it.Most of the life in the ocean can be found in the first zone，which begins at the surface and goes down to about 200 metres.Because there is sunlight at this level，plants are able to grow.Marine animals such
12、 as dolphins，sharks，sea turtles and sea lions，and of course a variety of fish，live in the sunlight part of the ocean.It is difficult to hide from other animals in the area，but many species have adapted by becoming dark on the top and light on the bottom.This makes it hard to see them against the dar
13、k water below and the blue sky above.The second starts at 200 metres and goes down to about 1,000 metres.Some sunlight can reach this level，but it is not enough for plants to grow.Because this zone is relatively dark，many of the creatures that live here are able to make light with their body.The lig
14、ht from these animals makes the water look like a sky with moving stars in it.The third zone is dark.This place，about 3,000 metres deep，may not seem a likely habitat(栖息地)，but there are more creatures here than one might think.Most of the animals that live here are black or red because of the lack of
15、 light.At this depth，a slow shower of what looks like snow is falling.This phenomenon，called “marine snow”，is actually nutrients falling towards the bottom of the ocean.It is a source of food for the creatures that live in the deep.Below 4,000 metres，the temperature is near freezing and there is no light at all.In fact，the zone
