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1、,UK Mobile Market - an Overview,Kenny Osborne Oftel Statistician,UK mobile market: summary of current trends,Continued growth although recent signs of slowdown Increasing competition Falling prices,Mobile market still growing,More mobile subscribers than fixed lines; Three quarters of adults now own
2、 a mobile phone Two thirds of mobile owners choose to use mobile instead of fixed in some circumstances,Mobile ownership becoming more universal,Increasing competition: converging market shares,Vodafone,BT Cellnet,Orange,One2One,Long term price trend is down but some recent rises,Low use,High use,Av
3、erage,Usage patterns are changing,Call minutes per subscriber per month,Text messages per subscriber per month,UK consumer getting a good deal overall,Mobile Market Review:,Market is prospectively competitive Consumer in many respects getting a good deal but high roaming & off-net prices some evidence that consumers find information about mobile services confusing,
