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1、新视野大学英语 Unit 6 第四册,Pre-reading Activities,Language Points: Bribery and Business Ethics,Occupation-Expansion,Oral Report,Lead-in,Fast Reading: The Biggest Threat to the Role of Police Officers,Unit 6 Book 4,TOPIC: Business Ethics,Lead-in,Our topic today is “Bribery and Business Ethics”. Like it or no
2、t, almost every day witnesses reports about government officials accused of taking bribes. In effect, bribery has become an international disease. As the world trade grows, so does bribery. Today lets take a closer look into the issue:,Q1: In what forms does bribery come?,Tips,Tips,1) Money; 2) Good
3、s; 3) Services; 4) Securities or stock shares; 5) Extra discounts; 6) Nepotism; 7) ,Group discussion,Q2: Whats the negative effect of commercial bribery?,Tips,Tips,1) Undermining the basic principles of market economy and market order; 2) Hindering fair competition / affecting the investment environ
4、ment; 3) Damaging the legitimate rights and interests / leading to a lot of unexpected public events and other social problems; 4) ,Group discussion,Q3: What can we do to restore ethics in business?,Tips,Tips,Primary focus should be on separation of business from politics; 2) Uproot the regional pro
5、tectionism; 3) Cultivate a strong sense of fairness and honesty; 4) ,Group discussion,Pre-reading Activities,If you ask me what quality is most important in regard to the success of a business, _my many years as a business owner, I would say its _ . Without it, a business is usually short-lived. In
6、fact, business integrity is the _ and it means the difference between a company that succeeds and a company that fails. Integrity has always been _ among the business community, but in recent times_. The great impact of the internet on the global marketplace has again _business integrity. Furthermor
7、e, the increasingly fierce _ means that customers will simply not consider a company that lacks integrity. Since there are a large number of competitive companies on the Internet, there is no need to _ and accept the less reliable ones.,based on,integrity,heart and soul of the companys culture,value
8、d,its importance has declined,aroused our attention to,global competition,make compromise,Text Study,New Words,单词学习,课文分析,课文学习,随 笔,New Words,单词学习,课文分析,课文学习,随 笔,New Words,单词学习,课文分析,课文学习,随 笔,Detailed Study of Text,单词学习,课文分析,课文学习,随 笔,Bribery and Business Ethics,Para. 1 Students taking business courses a
9、re sometimes a little surprised to find that classes on business ethics have been included in their schedule. They often do not realize that bribery in various forms is on the increase in many countries and, in some, has been a way of life for centuries.,句型,句型,Detailed Study of Text,单词学习,课文分析,课文学习,随
10、 笔,Para. 2 Suppose that during a negotiation with some government officials, the Minister of Trade makes it clear to you that if you offer him a substantial bribe, you will find it much easier to get an import license for your goods, and you are also likely to avoid “procedural delays”, as he puts i
11、t. Now, the question is: Do you pay up or stand by your principles?,句型,Detailed Study of Text,单词学习,课文分析,课文学习,随 笔,Para. 3a It is easy to talk about having high moral standards but, in practice, what would one really do in such a situation? Some time ago a British car manufacturer was accused of opera
12、ting a fund to pay bribes, and of other questionable practices such as paying agents and purchasers an exaggerated commission, offering additional discounts, and making payments to numbered bank accounts in Switzerland.,Detailed Study of Text,单词学习,课文分析,课文学习,随 笔,Para. 3b The company rejected these ch
13、arges and they were later withdrawn. Nevertheless, at that time, there were people in the motor industry in Britain who were prepared to say in private: “Look, were in a very competitive business. Every year were selling more than a 1billion worth of cars abroad. If we spend a few million pounds to
14、keep some of the buyers happy, whos hurt? If we didnt do it, someone else would.”,Detailed Study of Text,单词学习,课文分析,课文学习,随 笔,Para. 4a It is difficult to resist the impression that bribery and other questionable payments are on the increase. Indeed, they seem to have become a fact of commercial life.
15、To take just one example, the Chrysler Corporation, the third largest of the US car manufacturers, revealed that it made questionable payments of more than $2.5 million between 1971 and 1976.,句型,Detailed Study of Text,单词学习,课文分析,课文学习,随 笔,Para. 4b By announcing this, it joined more than 300 other US c
16、ompanies that had admitted to the US Securities and Exchange Commission that they had made payments of one kind or another bribes, extra discounts, etc.in recent years. For discussion purposes, we can divide these payments into three broad categories.,Detailed Study of Text,单词学习,课文分析,课文学习,随 笔,Para.
