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1、Advertising is the widespread and readily sponsored contribution of goods, services, or ideas through any medium of public communication. The primary marketing media include newspapers, magazines, television, and radio.One of the typical forms of advertising is a magazine. There are hundreds of vari
2、eties of magazines, so an ad stands a good chances of being seen by a wide variety of people. Certain types of products would be advertised in a select few magazines. Dishwashers would not be advertised in boating magazines.Mail is a means of communication used as a convenient and popular way to adv
3、ertise. Bulk mailings, when you mail in volume the rates are discount or cheaper. Flyers, bulletins, postcards, envelopes filled with discount coupons go directly to the home and into the hands of potential customers.Newspapers are published frequently and are usually local except for the major ones
4、 like the Washington Post, New York Times or other nationally known papers that are distributed around the world. Ads placed in newspaper often bring results quickly. Either going to the paper or a call can easily place the ads. An advertiser can choose to place an ad in a variety of sections in a n
5、ewspaper, such as sports, food, or in the classified. The targeted audience or the people who are looking for the items of interest will see these ads.Newspapers often carry advertising for nationally sold products. The addresses, emails and phone numbers reach large numbers of people for one price.
6、Radio and television advertising has the largest effect on advertising. The radio has given sound to ads and many jingles or catchy words put to music keep re-enforcing us to remember a product. An advantage the radio has over television is that the radio can be found in cars, trucks, easily portabl
7、e and less expensive than a television. The radio channels can be switched with ease and many more channels to pick from.Newspaper FanI am a qualified newspaper fanMass media 大众传媒The Fifth Mass MediumThe lived broadcasting is fixed in timeTo some extentThey usually contain too much authority in them
8、.On Internet, people can communicate spontaneously and build up forum to discuss with each other.Cable TV & NewspaperHave you settled in your new place?Yes, Ive pretty much finished moving.Regular TV is lousySo maybe I will get cable hooked up.They dry up your brain.That is a great service to the future of the world.
