阿德利亚WLAN 产品内部销售培训材料

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1、Title,Azalea Sales Training,Agenda,Wireless Market Background & Perspective Azalea Company Overview Applications Product Overview Competitive Positioning Challenge: Capacity Challenge: Video Transport & Performance Challenge: Mobility & Roaming Customer Examples Top reasons for installation problems

2、 Distribution Channel Program On-Line Tools & Aids Collateral Budgeting a System Qualification Questions,Brian Carlson VP & GM, North America,Wireless Market Background & Perspective,Wireless Network Topologies,Point-to-Point,Point-to-Multipoint,Wireless BroadbandA Timeline,Mid 1990s,MMDS 2.5Ghz; AT

3、&T, Sprint BB.Expensive, no business case, installation issues,Late 1990s,Indoor Wifi “packaged” outdoor; i.e. Orinoco Outdoor “fixed” BB proprietary products; Alvarion, Proxim Outdoor PTP products; Microwave, Western Mux,2001 - 2004,Outdoor “fixed” BB proprietary products; Moto-Canopy, Trango, Alva

4、rion, Proxim Outdoor Mesh products; Tropos, BelAir, Strix, Mesh Networks, Firetide (Start of Muni Wifi) Less robust mesh products: Fluidmesh Outdoor PTP products; Microwave, Western Mux Less robust PTP products; MicroTec,Outdoor “fixed” BB; WISPS Outdoor Mesh BB; application focus Outdoor PTP produc

5、ts; high-end enterprise needs WiMAX; carrier play,2005 - Now,Radio Spectrum North America,Future (2011): 700 Mhz: Carrier (LTE),Now: 2.4 Ghz “unlicensed”: 802.11b/g/n(Wifi), Mesh, PTP, Fixed BB, other uses5Ghz (5.1, 5.2, 5.4, 5.7) “unlicensed”: 802.11a, Mesh, PTP, Fixed BB, other uses900Mhz “unlicen

6、sed”: Fixed BB, Mesh, other uses2.5Ghz “licensed”: WiMAX, proprietary products3.5Ghz “licensed”: WiMAX, proprietary products,Wireless Network Topologies,Mesh:Applications: Wi-Fi, BB Data Access, Video, VoIP, MobilityPlayers: Azalea, Firetide, BelAir, Cisco, Strix, Motorola, Tropos,PTMP:Applications:

7、 Wisps (Cable, DSL replacement)Players: Motorola, Alvarion, Trango,PTP:Applications: Enterprise connectionsPlayers: Dragonwave, Ceragon, Redline, Motorola, Exalt, Proxim,Brian Carlson VP & GM, North America,Company Overview “Elevator Pitch”,Azalea-at-a-Glance HQ in Silicon Valley and R two issued Th

8、e Azalea Difference Scalable capacity Broadcast quality video Seamless mobility Delivering superior performance and price,Bringing network intelligence to broadband wireless through an innovative wireless routing technology that sets new standards in price and performance,Major Markets Service Provi

9、ders Government Industrial EnterpriseApplications Wi-Fi Mobility Video Surveillance Public Safety Last Mile Access,What is Unique about Azalea Networks?,A Next Generation Solution ONLY mesh solution with true “Layer-3 & Routing” design for network intelligence and superior performanceHigher capacity

10、 and scalability across multiple hopsOnly network transport designed for videoIntegrated seamless roaming & mobilityBest price-performance available,Major Markets Service Providers Government Industrial EnterpriseApplications Wi-Fi Mobility Video Surveillance Public Safety Last Mile Access,Flexible

11、& Scalable Design,Brian Carlson VP & GM, North America,Applications,Wireless Video Surveillance with AVTTM,Azaleas wireless infrastructure delivers capacity and optimized transmission for video surveillance Flexible and rapid placement of cameras No in-ground cable laying necessary Scales to support

12、 large coverage areas Broadcast quality, real-time images Patent-pending AVT (Active Video Transmission ) Deep packet inspection to prioritize video traffic Adaptive jitter removal In-network retransmission Automatic buffering High quality multicast ability,Applications,Azalea Wireless Enabled Video

13、 Surveillance,Mesh Gateway,Surveillance Center, IPTV Dist. Center,Mesh Network,Office, Residence Campus,City Streets Oil Fields, Factory floors,Mesh Backhaul,Mesh Access (fixed and mobile video),Applications,Industrial Strength Wi-Fi HotZones,Ubiquitous Wi-Fi Coverage 802.11 a/b/g Wi-Fi access Indoo

14、r and outdoor coverage 16 SSIDs for each radio Supports Multiple User Groups Virtual LANS Quality of Service Highly Security Authentication Access control AES, TKIP encryption,Applications,Applications,High Speed Mobility with MotrixTM,High-speed mobile access over a Wi-Fi mesh Network In-vehicle ro

15、uters link to mesh and support local Wi-Fi connectivity Public Wi-Fi access within transit vehicles allows roaming by riders of trains and buses Layer-3 IP Roaming and fast handoff Seamless vehicle roaming at up to 60 mph Fast roaming across IP subnets ensures scalability and metro-scale deployment.

16、 Security provisions separate public users from municipal agency traffic Allows mobile vehicle to act as access point for portable voice, video, or data devices outside vehicle particularly useful for first responders,Emergency Response Wireless Networks,Support for the 4.9 GHz public safety spectrum Temporary & disaster recovery networks VoIP Communications Video Surveillance,Applications,Compelling Markets for Wireless,Brian Carlson VP & GM, North America,

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