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1、第一节 用者为本-飞利浦设计案例分析,第六章 设计实例分析,学习目的,通过成功设计流程与实际案例，掌握产品设计方法与流程的具体应用。,掌握设计思想、方法、流程在具体设计中的应用,教学重点,“用着为本“的基本概念The basic concept of “User-Centred Design”,可顺应用者需求的设计 Design that meet end-users need,基本功能 basic function,适合功能 advance function,软功能soft (post) function,需求的层次 The level of end-users need,基本功能 basi
2、c function,适合功能 advance function,软功能soft (post) function,可用 usable,有用 useful,适用 desirable,“用着为本“的基本概念The basic concept of “User-Centred Design”,“用者为本设计”的重点 The emphasis of User-Centred Design,过程主导 process led,“用者为本设计”的基本概念The basic concept of “User-Centred Design”,经历主导 experience led,合用性 usability,满
3、意满足 pleasure,线性 linear,非线性 non-linear,罗辑 logical,非罗辑 illogical,用者为本设计的两个组件 The 2 aspects of “User-Centred Design”,用者为本设计 User-Centred Design,用者为本研究 User-Centred Research,用者为本设计 User-Centred Design,搜集资料 data collection,评估 evaluation,筛撰及演译 sifting & interoperation,整理总结 consolidation,社会趋势分析 trend analy
4、sis,事态情况营造 scenarios making,概念预设投放 concept projection,概念设计 concept designing,飞利浦的设计 Philips designs in Philips Design,飞利浦的设计 Philips design in Philips Design,飞利浦设计中心对用者为本设计的诠译 The concept of “User-Centred Design” in Philips Design,飞利浦设计用者为本研究的方法 The methods of User-Centred Research of Philips Design
5、,一)用者绘图：利用工作坊，邀请市场目标的用者描绘他们心中理想的产品User Drawings,飞利浦设计中心对用者为本设计的诠译 The concept of “User-Centred Design” in Philips Design,飞利浦设计用者为本研究的方法 The methods of User-Centred Research of Philips Design,二)用者访问：访问和接见目标用者，谈谈他们心中最满意和最不满意的产品Semi-Structured interviews,飞利浦设计中心对用者为本设计的诠译 The concept of “User-Centred D
6、esign” in Philips Design,飞利浦设计用者为本研究的方法 The methods of User-Centred Research of Philips Design,三)家居探访：到目标用者的家居作深入的访问，看看他们最喜欢的产品或器物Home visits,飞利浦设计中心对用者为本设计的诠译 The concept of “User-Centred Design” in Philips Design,飞利浦设计用者为本研究的方法 The methods of User-Centred Research of Philips Design,四)个人录像对谈：邀请目标用者
7、以录像机为对象，描绘他们对理想的产品有关的故事Private Camera Conversation,飞利浦设计中心对用者为本设计的诠译 The concept of “User-Centred Design” in Philips Design,用者为本研究的一些理解 The general perception of user from the User-Centred Research of Philips Design,用家怎样才对产品感到满足 Perceived “pleasure” from the experience of use of products,好的主线功能 Reli
8、ability / Performance / Feature : to do what it was supposed to do! 容易用的 Usability 美的外观 Aesthetics (perceived -different from culture to culture),令产品具满足感的基本价值 The core “basic value” that contribute to the feeling of pleasure in the use of products,1) 诱出好的回忆 2)可靠Elicit good memories Enable a good per
9、formance - Reliable 3) 突现个人于社会中的角色身份 4) 受控制的感觉play a role in ones social context Sense of control - e.g. revive/ repair,飞利浦用者为本设计的案例 The Case of “User-Centred Design” in Philips Design,Culinary Art Future Trends in Kitchen Design,Culinary Art Future Trends in Kitchen Design,Scenario 1Sunday morning
10、Rest Relax Enjoy Browse Leisure方案1星期天的早晨 其余 放松 享受 浏览 闲暇,Culinary Art Future Trends in Kitchen Design,breakfast in bed,Culinary Art Future Trends in Kitchen Design,特别的盘子 Prepare the trayWooden base Integrated connectors Rechargeable power Easy to carry Modern yet traditional 木制底座 集成连接器 充电电源 携带方便 现代又传统,Culinary Art Future Trends in Kitchen Design,享受你妳的早餐 Interact and relaxView your email Browse the web Your tea keeps warm Juice is chilled Sunday is perfect 查看你的电子邮件 浏览网页 你的茶保温 果汁冷冻 星期天是完美的,Culinary Art Future Trends in Kitchen Design,
