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1、,Design a Group Creativity,- , -,Contents, Analysis of Organization Behavior Perspective,1.1 ? 1.2 ,2.1 2.2 , ,3.1 Conclusion 3.2 Q&A,_What is Creative?,“ , , , , , ”,What is a,Creative?, , , , ,- ( ) ,- ,- ,- ( ) ,“ ”,- K. Unsworth(Academy of Management Review),Group Creativity, ,Personal Creativit
2、y, ,“ . ”,- (Stanford Univ), 1 ,_Group Creativity, , ?, , ., , , ., .,“ .”,- Theofore Levitt(Harvard Univ), , ,z,Leadership,Communication,Design,Organizational Culture,Motivation,_How Creative,Leadership, . ., ?, ., , ., , ., , , ,Communication, . , ., ?, , , , ., ., ,Design for Creative Mind, . .,O
3、rganizational Culture, . ., , , ,Know-Where , , , ,Motivation, (creative thinking skill), (intrinsic motivation) .,- Richard Luecke(Harvard Univ),Creativity/Innovation 4 (Prather, 1998),So.,Conclusion,“ ”, , .,Appendix, , , 法文社, 2004 , , , 2008 , , , 2007,http:/http:/ , , LG, 2007 , , FSB 2006 , , LG 2006 , , 2003 , , How to kill Creavity, Teresa M. Amabile Prof,Thesis, Article,Thank You and Q&A,
