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1、EXHIBIT TITLE* 资料来源：1TextTextTextTextTextTextTextTextTextText2X2 CUBED* 资料来源：Unit of measure22X2 TOWER* 资料来源：Unit of measure3PlacePriceProductPackagePositioning promotionProduct offering5Ps MARKETING* 资料来源：Unit of measure4StrategySkillsSystemsStaffShared valuesStructureStyle7S* 资料来源：Unit of measure5
2、ARROW 3D* 资料来源：Unit of measure6CUBES2 3D* 资料来源：Unit of measure7* Footnote Source:CUBES3 3D* 资料来源：Unit of measure8TextTextTextTextCUTOUT 3D* 资料来源：Unit of measure9New entrantSuppliersIndustry competitorsBuyersSubstitute sFORCES AT WORK* 资料来源：Unit of measure10TextTextTextTextTextTextTextTextTextTextJOI
3、NT* 资料来源：Unit of measure11TextTextTextTextLEVEL SEPARATE 4* 资料来源：Unit of measure12TextTextTextLINEAR A 3D* 资料来源：Unit of measure13TextTextTextLINEAR C 3D* 资料来源：Unit of measure14TextTextTextLINEAR D 3D* 资料来源：Unit of measure15TextTextTextLINEAR G 3D* 资料来源：Unit of measure16TextTextTextTextLINEAR N 3D* 资
4、料来源：Unit of measure17TextTextTextLINEAR P 3D* 资料来源：Unit of measure18TextTextLINEAR Q 3D* 资料来源：Unit of measure19TextTextLINEAR Q 3D* 资料来源：Unit of measure20PlanImplemen tSupportLINKS 3* 资料来源：Unit of measure21PERSPECTIVE 3D* 资料来源：Unit of measure22TextTextTextPROPELLER 3D* 资料来源：Unit of measure23RINGS 3D
5、* 资料来源：Unit of measure24TextTextSCALE* 资料来源：Unit of measure25TextTextSCALES* 资料来源：Unit of measure26TextTextTextTextTextTextSIZES IN* 资料来源：Unit of measure27SpiralBrakesTube in tubeSPIRAL2 3D* 资料来源：Unit of measure28TextTextTextTextSPOTLIGHT* 资料来源：Unit of measure29TextTextTextTextTextTextSTAIRCASE* 资料来
6、源：Unit of measure30Stars 3D* 资料来源：Unit of measure31TextTextWIRE CUBES* 资料来源：Unit of measure32TextTextTextTextTextTextTextARROWS* 资料来源：Unit of measure33TextTextLEVEL 2* 资料来源：Unit of measure34TextTextTextLEVEL 3* 资料来源：Unit of measure35TextTextTextTextLEVEL 4* 资料来源：Unit of measure36TextHeaderHeaderText
7、FLOW 2* 资料来源：Unit of measure37TextTextTextHeaderHeaderHeaderHeaderHeaderTextTextTextHeaderTextFLOW 6 TITLE* 资料来源：Unit of measure38TextTextTextTextBLADES* 资料来源：Unit of measure39TextTextTextTextBOX* 资料来源：Unit of measure40TextTextTextTextBOX* 资料来源：Unit of measure41TextTextTextCYCLE 1* 资料来源：Unit of meas
8、ure42TextTextCYCLE 2* 资料来源：Unit of measure43TextText TextCYCLE 3* 资料来源：Unit of measure44TextTextTextTextCYCLE 4* 资料来源：Unit of measure45Text TextTextTextTextTextINCOMING* 资料来源：Unit of measure46TextTextTextTextTextRIBBON* 资料来源：Unit of measure47TextTextTextText TextRING* 资料来源：Unit of measure48TextTextU
9、PON 2* 资料来源：Unit of measure49TextTextTextTextTextTextTextTextCONTINUOUS* 资料来源：Unit of measure50TextTextTextTextCUTOUT* 资料来源：Unit of measure51TextTextTextLINEAR A* 资料来源：Unit of measure52TextTextTextLINEAR C* 资料来源：Unit of measure53TextTextTextLINEAR D* 资料来源：Unit of measure54TextTextTextTextLINEAR E* 资
10、料来源：Unit of measure55TextTextTextLINEAR F* 资料来源：Unit of measure56TextTextTextLINEAR G* 资料来源：Unit of measure57TextTextTextTextLINEAR H* 资料来源：Unit of measure58TextTextLINEAR I* 资料来源：Unit of measure59TextTextTextTextLINEAR J* 资料来源：Unit of measure60TextTextTextTextTextTextLINEAR K* 资料来源：Unit of measure6
11、1TextTextTextTextLINEAR N* 资料来源：Unit of measure62TextTextTextLINEAR P* 资料来源：Unit of measure63TextTextLINEAR Q* 资料来源：Unit of measure64TextTextTextPROPELLER* 资料来源：Unit of measure65TextTextTextTextTextSTEP 5* 资料来源：Unit of measure66TextTextTextText2 ON 1* 资料来源：Unit of measure67TextTextTextTextTextTextAG
12、AINST* 资料来源：Unit of measure68TextTextTextTextTextAT WORK* 资料来源：Unit of measure69TextTextCOUPLED HORIZ* 资料来源：Unit of measure70TextTextCOUPLED VERT* 资料来源：Unit of measure71TextTextTextTextFOCUSED* 资料来源：Unit of measure72New entrantSuppliersIndustry competitorsBuyersSubstitute sFORCES AT WORK* 资料来源：Unit
13、of measure73TextTextTextPARALLEL* 资料来源：Unit of measure74TextTextTextTextSPLIT* 资料来源：Unit of measure75TextSURROUND* 资料来源：Unit of measure76TextTextTWISTED* 资料来源：Unit of measure77TextTextUP & AWAY* 资料来源：Unit of measure78TextTextUP & DOWN* 资料来源：Unit of measure79CustomerClientsDistributorsCompetitorsSupp
14、liers3Cs TRIANGLE* 资料来源：Unit of measure80SkillsSharedvaluesStrategyStaffStructureSystemsStyleA coherent set of actions aimed at gaining a sustainable advantage over competition The organization chart and accompanying baggage that show who reports to whom and how tasks are both divided up and integra
15、ted The people in the organization, considered in terms of corporate demographics, not individual personalities The way managers collectively behave with respect to use of time, attention and symbolic actions The processes and procedures through which things get done from day-to-dayThose ideas of wh
16、at is right and desirable (in corporate and/or individual behavior) which are typical of the organization and common to most of its members Capabilities possessed by the organization as a whole as distinct from the individuals. Some companies perform extraordinary feats with ordinary people3S-4S* 资料来源：Unit of measure81Competitive positionLowMediumHighProduct/market attractivenessLowMediumHighBUSS PORTFOLIO* 资料来源：Unit of measure82Change visionChief ExecutiveLeadership groups
