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1、Lesson 1 Seeking Business Opportunities The outline of writing letters about seeking business opportunities as an exporter 1.Source of information 2.Brief introduction (business scope , experience ,credit , market ,product ,etc.) 3.Intention 4.Expectation The outline of an affirmative reply 1.Confir
2、mation with thanks (to confirm having received the previous letter) 2.Agreement of being able to establish business relations 3.Reasons 4.ExpectationLesson 2 Establishing Business Relations The outline of writing letters about establishing business relations as an importer 1.The source of informatio
3、n 2.Brief introduction (business scope , experience ,credit , market ,product ,etc.) 3.Intention 4.Expectation The outline of a negative reply 1.Confirmation with thanks (to confirm having received the previous letter) 2.Regret of being unable to establish business relations 3.Reasons 4.ExpectationL
4、esson 3 Status Inquiry and Reply The outline of writing letters about status inquiry 1.Business situation and intention 2.Reference and the content of inquiry 3.Promise of strict confidence to the reply 4.Thanks in advance The outline of reply 1.The result 2.Being confidential and free from responsi
5、bilityLesson 4 A First EnquiryThe outline of writing letters about a first enquiry 1.The source of information 2.Brief introduction of the writers own company and/or business line3.Enquiring general information about goods 4.Expectation for cooperation Lesson 5 A Specific Enquiry The outline of writ
6、ing letters about a specific enquiry 1.Business situation 2.Details about enquiry 3.Some statement to draw the partners attention and the offer (possibility of order , market situation ,etc.) 4.ExpectationLesson 6 A Firm OfferThe outline of writing letters about a firm offer 1.To show thanks for the
7、 letter received 2.To offer detailed information the buyers asked for 3.Illustrate kind of offers 4.ExpectationLesson 7 A Non-Firm OfferThe outline of writing letters about a non-firm offer 1.Confirmation of the enquiry with thanks ,if any 2.Details of offer 3.Reservation clause 4.Something about go
8、ods and/or market trend 5.Expectation of order and replyLesson 8 A Counter-offer on scooterThe outline of writing letters about a counter-offer 1.To confirm the receipt of the previous offer with thanks 2.To show regret and point out the rejected parts 3.To state reason 4.To make a counter proposal
9、5.To expect the acceptanceLesson 9 A Reply to a Counter-offerThe outline of writing letters about acceptance of a counter-offer with alteration 1.To confirm the receipt of the previous offer with thanks 2.To show regret being unable to fully accept buyers counter-offer 3.To state reasons4.To make a
10、counter proposal 5.To expect the acceptance The outline of writing letters about declining a counter-offer 1.To show regret being unable to accept the other partys opinion 2.To state reasons 3.To show writers suggestion 4.to show expectationlesson 10 An Initial Orderthe outline of writing letters ab
11、out an initial order 1.Confirmation for previous communication 2.Content of order 3.The effect of current order to future 4.Expectation of receiving S/CLesson 11 A Repeat Order The outline of writing letters about a repeat order 1.To show thanks and satisfaction to the last shipment 2.Market situati
12、on at present 3.Requirements 4.Expectation The outline of writing letters about declining a repeat order 1.To show regret 2.Reasons 3.To recommend and introduce the substitute 4.Expectation Lesson 12 Confirmation of an order The outline of writing letters about confirmation of an order 1.Confirmatio
13、n of the order 2.List the contents of the order 3.Asking the buyers to open the relative L/CLesson 13 Sending an S/CThe outline of writing letters about sending an S/C 1.Informing of sending and receiving S/C 2.Requiring countersignature of S/C 3.Advising some instruction about S/CLesson 14 Asking f
14、or Payment by T/TThe outline of writing letters about payment 1.To mention the contract ,goods , ect. 2.To suggest the term of payment and the reason 3.To wish the other partiess acceptanceLesson 15 Declining D/A PaymentWhen replying to payment ,the writer should follow the steps as follows 1.Statin
15、g that reply of agreeing or refusing with reasons 2.Giving your reply of agreeing or refusing with reasons 3.Stating your good will and your wish to do business with the readerLesson 16 Urging Establishment of L/CThe out of writing letters about urging establishment of L/C 1.To mention the number of
16、 order or S/C 2.To stress goods ordered have been ready but the relevant L/C has not yet come to hand 3.To urge establishment of the L/C and related matters 4.To express the expectation Lesson 17 Amending L/C to Allow Partial Shipment or Transshipment The outline of writing letters about partial shipment and transshipment allowed 1.To express appreciation of receiving the relative L/C 2.To find some unforeseen special clauses 3.To ask for
