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1、1In todays corporate world we increasingly use presentations as means of communication.2Even if PowerPoint for Windows has been around since 1990 we still create boring bad presentations filled with meaningless bullet-points.3Instead of simple, legible & engaging presentations which our audiences ca
2、n understand and enjoy.4Since Ive became a project manager almost two years ago, I have often asked myself & others: “How do we make those simple, legible & engaging presentations?” After reading several books & blogs on this topic, viewing great presentations and experimenting with my own, Ive come
3、 up with a concept that works for me and might help you out as well.5Think of a presentation as a project and of presentation stages as project stages6Im sure you all know the five stages of each project: Scoping Planning Execution Monitoring & Controlling Closing They translate to7The five stages o
4、f each presentation: Think Story Design Optimize Present Lets see into more details what I mean by this.8Scoping is to think about what you want to achieve, which are your goals, your scope of work, your restrictions, etc.9As all project managers do when initiating a project, you first start with yo
5、ur goal. Take the time and think about it! What is the point you want to make? Why does it matter? If the audience could remember only one thing, what do you want it to be and why is it important? Answering these questions will help you get closer to the audience and explain the reasons why they sho
6、uld listen and care about what you are about to say. 10Next, think about your audience. You can consider the audience as your project board. You must be convincing in front of your board, you must keep the board satisfied about your project, keep them involved, etc. They are the ones who can shut do
7、wn your project. To be convincing in front of your audience, ask questions such as: Who are the people that will listen to you? Whats their background? What do they expect of you? What do you want them to do?11Another very important thing to think about is the restrictions you have. Any project mana
8、ger thinks about the factors that could restrict or influence in any way his or her project. Why shouldnt you do the same when creating a presentation? Ask yourself things such as: How much time do I have? What are the available tools? Do I need to use any specific templates?12Once you have done all
9、 this, think again about your goal and make sure it is crystal clear for you.13To recap: Scoping is to think about what you are going to do next. Think about: your goal, the audience, your restrictions.14Now it is time to do the planning or, in other words, creating the story of your presentation. Y
10、our project plan tells the story of your project. Right?15First, start with being alone. Make sure that, at least for a while, you are far away from distractions. It will help you concentrate and remain focused on your presentation.16Dont be afraid to Go Analog and write your plan/story on a piece o
11、f paper, whiteboard, post it, etc. Depending on the person, staying in front of your computer might not help you remain focused. You can always get interrupted by yet another chat message or e- mail. Your phone might start ringing again. Taking the time to be alone and write your thoughts on a piece
12、 of paper will always help.17Think about your projects: you always sketch the high-level stages your project will go through. The same must be done with the script of your story.Start with sketching the introduction then go to the main action of your story and dont forget to think a bit about how yo
13、u want to close.18Now that you have a rough sketch ready, you can detail each stage of your story. Start writing and remember a these simple concepts19Good stories are simple. Make sure your point is obvious to your audience. Make the effort to simplify and strip down your message to its core. Nobod
14、y likes very long stories filled with unnecessary details.20Good stories are concrete. Keep in mind that abstract concepts are hard to understand & follow. There is no need to overcomplicate your story. Even though most people dont admit this in public, everyone hates long corporate speeches which u
15、se a mix of abbreviations and meaningless business expressions. For example, why say “overall accountability” instead of “responsibility”? Do your best to be natural and use real-life examples and concepts, not abstractions.21Build your credibility in front of the audience. How can you do that? Inve
16、stigate more about the topic you are talking about, prepare some hard data to backup your statements and use that data in your presentations. Present that data in terms that people can visualize and strip it to the bare essentials so that you wont end up boring your audience in your quest for being credible.22Good stories are always emotional. It is not enough to present some cold data. You must make people feel something. One way to do i
