《锦江CI手册》由会员分享，可在线阅读，更多相关《锦江CI手册（121页珍藏版）》请在金锄头文库上搜索。
1、JinjiangInternalionalHoleMonagementCoLid.CORPORATEIDENTIFICATIONMANUAL(HOTELAPPLICATIONI错江国际酒店管理有限公司品牌识别管理手册(酒店应用指南)CONTENTS1.coneeptldentty-Iniodueion-Paioyandpcstoeofhoslbandng-Ratorsdetetndheersyhange,Eparsioncfelatk2pascEements“Jnuanghossak“SandadpmpotentorPodueion“GrdRepoducionorbejnJangHoesMat
2、k“GmifepoducionobehoslWaneinEngen-rifepoeuctonofbeHoslanenCneseEparstonoes“bandSandadCoosior54.2and2surJnJengHoesets14CoorRepodusionlor5.4.3and2surJnJengHoesMets“SandedRGeCoostor5.4.3and2sarJnJengHoesats“BaccandWieppicstonolheJnJingHoesWet,GadFolHotsunpngofbe助JengHoesWetfor5surHoet“SherfolHabingngdi
3、训布MnbHbekE4andzsurHet“bandSendatCoerlrhodiWeres.BandSandadCoerler54.3and2sarppleaton4CoorRepodudionlor5.4.3and2surppicaton“SandedRGeCoosfor54.2and2surpleston.BaccandWiiepppistonprhe5.4.3and2surHoet3BasccombnatonedcaltonosVedcatomo1edcalogo2edeatonp3edcaltono4.Hotzonaltogos,Hotonalono1.Hetonaltogo2.H
4、otonalLogo3“Hotonallono4-CesanesSpsceloryetcalog“CesancsSpacelorHotonalLogo“MnunAccspabeSzelorheppicatonofheJnJangHossngo.SandedTipeaceshrheJnJangHosstego“SandedTipstcosrAlErgehppicatons“SendedTipetcoshrAChnesepplestonsnnyeuniicDtorow命邦筠公明日明驯明易县日东日西西当史晓吴岑不岑岑主吊吴公吊芒屹不屹CONTENTS“BandSandadcooslorbe5sarH
5、oalogo4CoorpitalorhessarhoaiLog“GodFolhatSanpmalorhessaroaiLog“SandedRGBcoorbrhe5starHoallog“BandSandedcooslorbetsarhoalogp4CoorpitalorhedsarhoaiLog“SandedRGecoorbrbe4sarHoallogo“BandSandedcooslerbe3sarhoalogp4CoorpitnalorhedsarhoaiLog“SandsdRGBcobrrbe3surHoalLogo“BandSandedcooslorhezsarhoaltogo4Coo
6、rpmtnatorhe2sarhoailog“SandedRGBcoorbrbe2starHoalog“SherolhHatSanpngttr43and2strHoalLngo“BeckandWieyppleatonoleJnJerghossLnoo5sarhoilLngoppleslontipsegoudpoerSceen4sarhoeLigqhipigipienpsygodperscheho3sarhoelLdgoAppleslenptpedoundCdirScenng2sarMoallzgopplcatonforbsegoudCoerSceerng“BacksndWieHoeiLogpp
7、pliestonorssgoundCoorSceerng“EamgesoffomasNOTPemiedtorLooohppiaton“Spocomainenensbrapplcstonseeutpelogoesreposionedcoeber4SamglehppleaionsManecadEvecpe1Evepe2“Eveopea“Evepe4MLeteheadhorhotsBusnessuneMContnoatonSheetrHotsBusnessuea“SandedMiLetehesilorCuessA6TaephonePadiorCuese“A6CedlrCuese“Oplona/5Ls
8、teteadiorGuest-Foeanie“DnecoyofseveeeHeelboouesCudsaines“peOne-HaaBmaueltrsnd4sarHoss-frontsbadkComr“peDne-HaalBoduelor5and4sarHoss-IneralPages“pevo-HoalBedier3and2strHoss-FonpriyeuniucDzuoy弛春邹驭国氓医罡品28国国勾国国吊口2英咤邦不春明驯畜岸罗8尿万春明弘命CONTENTS“Tipevo-HaalBedueer3and2sarHoss-Boxk8-pevo-HaalBeduebr3and2sarHoss
9、-Fortandpadk85-fadShesthr5and4sarHoes-FortandBatcoerhofodeioMScas6-fadShestbr5and4sarHoes_-inemalPages(AaotedoMtSao5-fadShesthraand2sarHoes_-FertandBack(A4ScoE8PesenatonFoder“SngeSheatLealetrDinbuionWiiniehos-fiontStua)Ho0“SngeSheetLeafeorDienbuionOusideolheol-front(hSzoE“SngeshestLealetorDsnbuonWii
10、nandOuiideofehos-5adkEhanrsheeHMaScevetcahHosPoser1t5SpehotonalhosiPose165Goeslfolo-M4SzoH-nrdyReguesfom107MnpepgcatstH8“RoonSgnlorossWoutEeconcindcat1heycadEheycadFodE“ReconmendiionloroutcorsgnegsE-ReconmendatonfrPauson15Bontdo&CoorSenpes“BemdeBandMatk115BomidshoalhanenEnoeh116BomdeeellenenCnese1“B
11、emdeheeletcaLomp11Eosayag119riyeuniicDzuomy目录个理定-颂p应标标2芸-绍刷i河文罡伟河文皎余国*亚工木皋色*亚四妮林英的白育.亚四工银河的RG8陶庭“钟G的白用王河用朋|玟皇医皇锭56沥用的小寸铁余英芒中areeunaicaeieorros吴屹咤不吊明春驰居易吴日一日皎鸡皋心国山山不山亨主史吴吊志目录王标红色育招王庞的RG8胡棣标色李招沥英G8陈林的江技汀的G痛招E一玲标红的氏钟标的用王朐命的招交匕朋阡蒙G林家的招北英|】沥的宁东8河林皙艳匕朋陆朐频定红的胎交伟胡梁茵的觉为月佩用的英4钟借1“倩2“仪34AO8JAOI8诚月页A月A6H8吊J河“A6
12、88宇A朋片史5人月佳伟河振河会用标一-五.医英佳-刹庞标一-五.医河伟-占页cpigeunaicDawztorzor芸春兰日国国8命罗品郎28跋国氖岩吴吴吊闵万邹国久邹命罡8君春邦英河柳水-万工居河8庞伟-五苔人亚国浩的仁英庭G挂M爪|五团朐浩8外-月页3括M万些8颖8仁林-正肉I抓关河内范卓页-步面(A4|河泓页-歪面(A4厂|浩河佩页-肉“朋M芸agzCR招E2英建朋晓(玟-河朝团H-河A卵柳“朱标札浩8陈朱江文际朱浩纳11招白areeunaicaeieorros心8国不8吴罚吊1Ch园tConcepEydenthity理念识别2JignIntroductionJJangHosisnew
13、holalbmndingsysienislheesutofmomsian12monsofdevslpmentefonloproduceanewidenityforourhotelsWatWilongyandsandardzeevsualappsalandidontfcaionofourholatsinenaretTheCoporsieldentlyManualMoalppleatenjproddsshotelwtatofteHnicalniormatonnquiedlnensurecoreetinplenentatonandshictadherencetoWenewpoleyandpcedur
14、eofbrandng-songtenJnJangHoleisbangnhematetTWilheipeincesseourbmndawaronessandbrindpleeregceaound.heyedd一JnJangiematenaiHoelVafagementCongaryWifbsiogresseiynplenentngMenewdentby:phasebyphase.loalourholateJnuangniemadonalHoilMarsgementcoLudJan242005助nnteesienneveseeaenceepilCoespoghetshgiOPeeceiexoe诊的
15、tdiooJicticenuatroncneeueE李goog8-6nceanM0-EhoetRuliteteeuestcpigeunaicDawztorzorQ前言经过“年多的加力,铀江消座振有了全新的系列启腐标识系统,这狱有利于统一或员源店圭市场上的视觉形象,并栗据奶员浩庙的不吟市圭定位有所区分本品腐评别算理手册(温庞应用挺南)提供了转为全面的标泉应用的技术信恩以勇保各成吴酶庙能据武妇执行和傲用锦江浩店的品牌政策与程序请吊成闯国永招租浩椿札木城的祥颉技胫|共肉播史锋上的视党形象的硝立和谁化,形成品腐合力,提高品辟的国际知吊度和市场认知度间时,本公司鞋统藕安排,指导口成员酶所缉应淑迹圭推广使用新的品腔轻识锦江国际浩店算理有限公司2006年1月24日加nnthesennenieseeneceeilouspoghatshagshTecetentegpicctoedtrnJenntisuenEEE明l-6uceanM(-6oitatHtntedteescpigeunaicDawztorzor
