商务英语写作教案

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1、 严谨 规范 求真 铸魂淮安信息职业技术学院备课笔记 共 32 页 第 1 页Part 1 Writing When Making Applications (1) 1. layout and conventions of letter writing Procedure: I. Leading in:5 minutes Say something about the teaching arrangement of this term and how to study this course. And then ask students to point out the advantages

2、and disadvantages of the following ways of communication and make a conclusion that letter is the basis for communication for business. II. Teaching Contents: 40 minutes a. The main parts of business letters 1)the letterhead 2)the inside address 3)the date 4)the salutation 5)the body of the letter 6

3、)the complimentary close 7)the signature b. The optional parts 1)the references 2)the special markings 3)the subject line 4)the carbon copy notation 5)the enclosure c. Form of a business letter Indented format is the traditional British practice with the heading usually in the middle and the date on

4、 the right-hand side. The complimentary close may be in the center or commence at the center point. With every new line two or three spaces are indented. Also each paragraph indents by five or six spaces. Block format is now the most popular practice of displaying business letters. Its remarkable fe

5、ature is that all typing lines, including those for the date, inside name and address, salutation, subject heading, each message paragraph and complimentary close, begin at the left-hand margin. The semi-blocked format is the mixture of the above two formats. The first line of a paragraph is lined u

6、p with the left margin and there is an extra blank line between paragraphs to signal the start of a new paragraph, but the writers address, date, closing and signature information are indented. d. Envelopes addressing The principles of addressing envelopes: accuracy clearness appearance III. Exercis

7、es 30 minutesElements of Business Letters and Their Positions in the Letter:1) Senders name: China national Light Industrial Products Import (7) Discuss with the class the important points concerning this piece of writing: (After the discussion the students should know that in writing we have to be

8、clear: to write for what a particular purpose, for what a particular reader, and in what form) a) What is the purpose of this writing task? Applying to work in a unit/company of a joint venture (Field which determine the contents.); b)What is the relation between the writer and reader? Writer and re

9、ader: a student or a would be employer and an unknown foreign manager (Tenor which decides the distance: maximum; and power between the reader and writer: the reader has a maximum power over the writer, which decides the style: formal); c)What is the mode of writing? Is it to be read or to be spoken

10、? What is the form? What is the language? Written to be read in the form of an English letter. What is the format of an English business letter?Heading inside address salutation reference purpose and information about you and about the job requirements expectation and thanks complimentary close sign

11、ature d)What are the necessary elements and optional elements in the content? The necessary elements:personal information objective education background working experiencesasking for consideration expressing thanks 严谨 规范 求真 铸魂淮安信息职业技术学院备课笔记 共 32 页 第 3 页complimentary closesignature(hand signature and

12、 printed name of the writer) Optional elements: Age Marital state Your sex Your family members Health state Skills, interest or hobbies unrelated with the job Your birthplace Your references Therefore the semantic structure for job application letter is as follows: Heading inside address the writers

13、 personal information objective education working experience (skills/strength interests references, etc.) asking for consideration expressing thanks complimentary close signature e)How are these elements expressed by the grammatical and the language expressions? Tenses: mostly the present, the prese

14、nt perfect and the past tenses used in different paragraphs;Words: we had better use formal words. (8) Show the students some samples and ask them to compare and comment by asking them the five questions mentioned above.严谨 规范 求真 铸魂淮安信息职业技术学院备课笔记 共 32 页 第 4 页Part 2 Secretarial Writing (1) 1. minutes

15、of meeting Procedure: I. Leading in:5 minutes Anyone, including you, may be assigned to take the minutes at a meeting. Often someone who is not participating in the meeting will be called upon to be the minute-taker. II. Teaching Contents: 40 minutes Before a meeting the minute-taker should review t

16、he following:The minutes from previous meeting All of the names of the attendees (if possible) The items on the agenda It also helps to create an outline before going to the meeting. An outline should include the following:A title for the meeting The location of the meeting A blank spot to write the time the meeting started and ended

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