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1、核准通过，归档资料。未经允许，请勿外传！MemoMemo 科恩虹桥路商业项目可行性调研计划书一、一、研究背景与目的研究背景与目的科恩投资集团的主要发展商 wiselogic，1989 年成立于意大利罗马和香港，是一家集国际教育的投资控股公司。经营范围涉及房地产、英国教育、基础设施化工、时尚产业、物业管理和现代服务业等。其中，房地产项目的土地开发和储备项目就达 200 万平方米。目前，在上海虹桥路宋园路有建筑面积为 2300的 3 层楼面，科恩计划在该楼面销售意大利产品，从负一层往上，依次作为 TOSO 品牌红酒的储藏酒窖、意大利餐厅、意大利的有机食品（如面包、橄榄油等）销售、以及以酒吧，其中，
2、意大利餐厅设在一层，为大众型的档次定位，其目的为了吸引 10 号线地铁口的人流，而 TOSO 红酒是科恩在亚太地区总代理的一款高端意大利红酒，价格在 1000-20000 元/瓶，主要面向高端人群。科恩希望能够与该楼面的拥有方以基于利润分配的方式进行合作，而不仅仅是纯粹的租赁，因此，特委托零点公司，就该项目可行性 设计调研方案，其目的为该项目的可行性分析提供参考依据和有力的数据支持。9JWKffwvG#tYM*Jg&6a*CZ7H$dq8KqqfHVZFedswSyXTy#&QA9wkxFyeQ!djs#XuyUP2kNXpRWXmA&UE9aQGn8xp$R#͑GxGjqv$UE9w
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