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1、硕士专业学位论文论文题目 我国民营医疗器械企业国际竞争力与提升路径探究研究生姓名 沈 泓指导教师姓名 朱仲羽（教授）专业名称 工商管理研究方向 国际商务管理论文提交日期 2011 年 3 月我国民营医疗器械企业国际竞争力与提升路径探究 中文摘要I我国民营医疗器械企业国际竞争力与提升路径探究中文摘要随着全球医疗器械市场的飞速发展，国内外医疗器械企业之间的竞争也愈演愈烈。当前我国民营医疗器械企业国际竞争力状况普遍偏低，长期在中低端产品市场中徘徊，而止步于高端产品市场之外。近年来，受到全球金融危机的影响以及欧美日等发达国家市场趋于成熟和饱和，跨国公司开始向中国等新兴市场进军，试图全面掌控高、中、低端
2、市场。我国民营医疗器械企业面临前所未有的机遇与挑战。提高我国民营医疗器械企业国际竞争力迫在眉睫。本文对国际竞争力的理论进行了系统深入的研究，对民营医疗器械企业的国际竞争力情况进行了认真分析，并实地调研了 ST 公司。在此基础上，进一步提出了民营医疗器械企业提升国际竞争力的途径和方法，探寻民营医疗器械企业更好的生存和发展之路。关键词：民营医疗器械企业、国际竞争力、企业国际竞争力评价指标作 者：沈 泓指导老师：朱仲羽英文摘要 我国民营医疗器械企业国际竞争力与提升路径探究IIInternational Competitiveness of China Private Medical Devices
3、Enterprises, and Investigation on How to Improve International CompetitivenessAbstractCompetition among global medical devices enterprises is getting ferocious with the rapidly growing worldwide medical devices market. China private medical devices enterprises are staying out of the high-end market
4、because of their low international competitiveness of enterprise. For this reason, these enterprises only make business in low-middle-end market for a long time. Golbalcorporation slowdown in the growth in markets of advanced countries as these markets are being developed and saturated in recent yea
5、rs. Besides, being influenced by global financial crisis golbalcorporation is focusing on china and other emerging market, they intend to fully control all medical devices markets in the world. Therefore, China private medical devises enterprises are being faced with unprecedented opportunities and
6、challenges. They have to enhance their international competitiveness of enterprise before they go out of their business.Intensive studies in terms of international competitiveness and detailed analysis of practical situation of china medical devises enterprises international competitiveness were mad
7、e before or during the working on this thesis. A survey on ST Company was also carried out by author. On that basis, author put forward the proposals of ways of enhancing china private medical devises enterprises international competitiveness, what would help these enterprises to manage surviving an
8、d thriving in the fierce competitive global market.Key words： private medical devices enterprises International competitivenessAssessment variables of international competitivenessWritten by: Shen hongSupervised by: Zhu Zhong yu目 录第 1 章 绪 论 .11.1 研究背景 .11.2 研究的目的及意义 .11.3 研究的方法与思路 .21.3.1 研究的方法 .21.
9、3.2 研究的思路 .3第 2 章 企业国际竞争力的理论综述 .52.1 企业国际竞争力理论概述 .52.1.1 国际竞争力 .52.1.2 企业国际竞争力 .62.2 评价企业国际竞争力的指标体系 .72.2.1 外显竞争力评价指标 .82.2.2 企业能力评价指标 .92.2.3 企业资源评价指标 .92.2.4 制度竞争力评价指标 .92.3 民营企业国际竞争力理文献综述 .92.3.1 民营企业的概念 .92.3.2 民营企业国际竞争力研究最 新进展 .9第 3 章 我国民营医疗器械企业国际竞争力现状 .133.1 当前医疗器械产业的现状及特点 .133.1.1 全球医疗器械市场形势与特点 .133.1.2 我国医疗器械产业现状 .163.1.3 我国医疗器械产业发展方向 .173.2 我国民营医疗器械企业国际竞争力现状 .193.2.1 我国民营医疗器械企业现状 .193.2.2 我国民营医疗器械企业面临的问题与困难 .213.2.3 我国
