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1、,觉,触觉,味,活动目的,1# 依托温州三江立体城购物中心商业资源和执行公司商业合作资源 通过商业招展，引入大型快消和异业商家合作，打造国潮商业特色展,2# 依托温州非物质文化遗产资源，打造特色年货节，丰富现场年味 通过合作招展，引入非物质文化遗产继承人入住，打造国潮非遗展,花卉、摆件、年画、对联、灯笼等工艺品、小商品,红包雨降落,点击前,点击后,再大的品牌，也有自己的声音,1.抖音传播：新媒体时代，也是短视频社交的时代 网络覆盖了生活的方方面面，全新的广告传播方式，创建“铠达国际城”抖音蓝V账号记录开业盛典（活动前一周发布开业宣传视频、活动执行期间发布现场快剪视频）,2.朋友圈转发：文案+开
2、业画面（配合倒计时3、2、1、0），工作人员全部转发,纸媒/网媒/电媒,铠达国际城邻里中心开业盛典活动当天，将邀请温州知名的纸媒、网媒、电媒 对本次盛典进行报道,突发事件应急指挥部： Emergency response headquarters: 总体协调、安排、组织各项安全应急工作，迅速处理突发事件的应急救援工作。具体工作内容如下： 安全保卫应急组： Security emergency team: 负责提前到场，配合突发事件应急指挥部工作；负责晚会现场、舞台四周、演员休息室、嘉宾席的安全防控；负责提前清场，严禁无关人员演出前滞留演出现场；负责门禁、现场查验，防止有与晚会不相干的人员等外来
3、人员进场；保证现场良好的演出秩序，严防寻衅滋事情况发生；如遇突发事件，积极配合其他工作小组开展工作。 医疗救护应急组： Medical emergency team: 负责现场一般医疗药品、器材、器具的配备；现场安排指定人员、担架，进行医疗救护备用；如遇突发事故，应及时救助，必要时送医务室治疗或拨打120。 消防安全应急组： Fire safety emergency team: 负责文艺晚会开始前的消防安全培训及预演练；负责晚会现场及周边场地消防器材的提前布置；演出舞台、演员更衣室的消防安全，及废弃物的及时合理处理；负责晚会现场秩序，严禁吸烟、玩火；紧急情况下演出现场电源的切断与现场消防应急
4、处置。 紧急疏散应急组： Emergency evacuation emergency team 负责晚会现场疏散出口选定；负责紧急疏散标识的制定与放置；负责舞台、嘉宾席、高台等紧急疏散设施的安全检查；负责准备哨子、扩音喇叭、应急照明灯等紧急提醒器材并查看其有效性；负责保持疏散通道畅通，防止人员拥堵情况的发生，及紧急情况下人员情绪的稳定、防止踩踏事件发生；紧急情况下可任意征调其他工作小组的人员。 舞台、幕后突发情况处理组： Stage and backstage emergency handling group: 负责舞台、幕后等演员适当调度；处理舞台设施、幕后情况的突发事件。负责设备的流通、
5、灯光调配的对讲。负责演员的点到和通知上台和跟主持人沟通传达。,在来宾区周围及主要通道处安排工作人员及保安，有序入场和退场，出现紧急情况，立即组织人员疏散 ARRANGED AROUND THE GUEST AREA AND THE MAIN CHANNEL OF THE STAFF AND THE SECURITY AND ORDERLY ENTRY AND EXIT, EMERGENCY, IMMEDIATELY ORGANIZED THE EVACUATION. 如场内发生混乱时由场内的工作人员及礼仪迅速引领领导到VIP休息室，确保在场领导的安全 AS QUICKLY LEAD LEADI
6、NG TO THE VIP LOUNGE AT THE VENUE CONFUSION BY THE FIELD STAFF AND ETIQUETTE, TO ENSURE THE PRESENCE OF LEADERS OF SECURITY 主持人利用现场广播对场内的人员进行引导和疏散 MODERATOR USE THE LIVE BROADCAST OF THE FIELD PERSONNEL GUIDANCE AND EVACUATION 出现紧急情况，造成人员伤病，则立即组织车辆和人员送往医院。 IN AN EMERGENCY, CAUSING INJURIES, IMMEDIAT
7、ELY ORGANIZED A VEHICLE AND TAKEN TO THE HOSPITAL STAFF.,安排备用电源发电设备 ARRANGE STANDBY POWER GENERATION EQUIPMENT 突发停电时，专人启用备用电源设备，保证现场供电及照明，保证活动的顺利完成。 WHEN SUDDEN POWER FAILURE, THE PERSON TO ENABLE BACKUP POWER EQUIPMENT TO ENSURE THAT ON-SITE POWER SUPPLY AND LIGHTING, TO ENSURE THE SUCCESSFUL COMPL
8、ETION OF THE ACTIVITY.,TEMPORARY EVENTS RESCHEDULED TREATMENT PLAN 临时活动改期处理预案,活动临时改期，则由活动主办方协调确定活动的最终日期。 ACTIVITIES TEMPORARY RESCHEDULED, ORGANIZERS COORDINATED THE ACTIVITIES OF THE FINAL DATE DETERMINED BY THE ACTIVITY. 需通过专人或电话，及时通知特邀领导及贵宾，并说明改期原因和活动的最终日期。 REQUIRED BY THE PERSON OR BY TELEPHONE,
9、 NOTIFY THE INVITED LEADERS AND DIGNITARIES, AND EXPLAIN THE CAUSES AND ACTIVITIES EVENTUALLY RESCHEDULED DATE. 其他邀请嘉宾可通过手机短信的形式告知。 OTHER INVITED GUESTS CAN TELL BY THE FORM OF SMS.,为了确实做好恶劣天气预防及应急预案工作措施，保障活动的顺利进行，结合活动中的实际情况，我司特制定天气应急预案如下： IN ORDER TO REALLY DO THE BAD WEATHER PREVENTION AND EMERGEN
10、CY MEASURES, SMOOTH SAFEGUARDS ACTIVITIES, COMBINED WITH THE ACTIVITIES OF THE ACTUAL SITUATION,OUR WEATHER EMERGENCY PLAN FORMULATED AS FOLLOWS: 成立天气应急预案工作小组： WEATHER EMERGENCY PLAN SET UP WORKING GROUPS: 突发情况的处置： CONTINGENCIES DISPOSAL: 提前5天对天气预报进行跟踪，并以工作联系函的形式通报贵司。 FIVE DAYS IN ADVANCE OF THE WEA
11、THER FORECAST TRACK, AND IN THE FORM OF WORKING RELATIONSHIP BRIEFING LETTER TO YOUR COMPANY. 如在预知活动当天有暴雨等恶劣天气的情况下，我司立即通报贵司，并协商是否更改活动举办时间，以保证活动效果。 AS FORESEEN THE DAY UNDER HEAVY RAIN AND OTHER ADVERSE WEATHER CONDITIONS, THE DIVISION I IMMEDIATELY INFORMED OF YOUR COMPANY AND NEGOTIATE WHETHER TO C
12、HANGE THE ACTIVITIES ORGANIZED BY TIME, IN ORDER TO ENSURE ACTIVITY RESULTS. 如不做时间修改，将提供雨棚搭建措施，雨棚高度不低于6米。 NOT TO MODIFY AS TIME, WE WILL PROVIDE MEASURES TO BUILD CANOPY, CANOPY HEIGHT OF NOT LESS THAN SIX METERS. 如在活动当天遇大风、大雨等恶劣天气，将根据天气情况采取一定的应急措施，如提示客户、业主备雨伞、雨披等。 AS THE DAY OF THE EVENT IN CASE OF
13、 STRONG WINDS, HEAVY RAIN AND OTHER INCLEMENT WEATHER, IT WILL TAKE SOME EMERGENCY MEASURES BASED ON WEATHER CONDITIONS, SUCH AS PROMPT CUSTOMERS, OWNERS AN UMBRELLA, PONCHO AND SO ON.,相关要求： REQUIREMENTS: 副组长要及时把握天气情况，如有恶劣天气预知，应第一时间反馈活动项目经理。 TO GRASP THE DEPUTY HEAD OF THE WEATHER, IF INCLEMENT WEAT
14、HER TO PREDICT, SHOULD BE THE FIRST TIME FEEDBACK ACTIVITIES OF THE PROJECT MANAGER. 执行团队相关成员注意及时对活动现场积水道路、湿滑路面的防滑处理措施。 TEAM MEMBERS PAY ATTENTION TO TIMELY EXECUTION OF WATER-RELATED ROAD SKID SLIPPERY ROAD ACTION ON THE EVENT 相关各区域环节负责人在湿滑区域放置友情提示牌。 THE RELEVANT PERSON IN CHARGE OF THE REGIONAL AS
15、PECTS OF LICENSING IN PLACE TIPS SLIPPERY AREAS.,医疗预案： MEDICAL PLANS: 现场设置紧急医疗箱，准备常规药品，如防暑降温药、风油精、创可贴等 SETTING THE SCENE EMERGENCY MEDICAL KIT, PREPARING CONVENTIONAL DRUGS, SUCH AS SUNSTROKE MEDICINE, ESSENTIAL BALM, BAND-AID, ETC. 设定一键拨号，活动前了解距离现场最近的120急救中心，救护车响应时间 SETTING ONE-TOUCH DIALING, FROM
16、THE SITE BEFORE THE EVENT TO UNDERSTAND THE NEAREST 120 EMERGENCY CENTER, AMBULANCE RESPONSE TIME 活动前相关培训： TRAINING BEFORE THE EVENT: 工作人员培训 STAFF TRAINING 为了保证活动成功举办，本公司负责活动的相关培训。 IN ORDER TO ENSURE THE SUCCESS OF EVENTS, THE COMPANY RESPONSIBLE FOR TRAINING ACTIVITIES. 有关工作人员的培训内容涉及：活动内容、活动流程、现场配合 TRAINING RELEVANT STAFF RELATED TO: ACTIVITIES, ACTIVITY FLOW, LIVE WITH 其他人员培训 OTHER TRAINING 其他人员的培训内容包括：礼仪小姐、服务生、保安、摄影摄像师等培训。 TRAINING OTHER PERSONNEL INCLUDE: HOSTESSES, WAITER
