商业计划书范例英文课件

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1、www.AAA.com Investor Presentation,Shanghai AAA Information Technology Co. Ltd. 2005/10,Logo,AAAs Vision,To be the dominant platform enabling universal B2C e-commerce consumers and merchants around the globe trading with each other through www.AAA.com,Access to more products on international markets

2、Buy smoothly and safely online, no worry about currency exchange Convenient delivery Timely customer services,Overseas Merchants needs,Maximize revenue by selling more products to more customers around the world Minimize costs on marketing, logistics and customer services Secure transaction,The Prob

3、lem With Cross-Border e-commerce: Process Gaps,International Payments,Logistics,language,customer services,cultural differences,Although the Internet has long enabled information to flow freely around the globe, e-commerce has not spread as widely, because of various barriers.,Domestic Customers nee

4、ds,Process Gaps,AAA Bridges the Gaps in Cross-Border e-commerce,Domestic Consumers,Overseas Merchants,Clear the hurdles to consumer overseas e-commerce Limited merchandise/service choices Language difference International payment & currency conversion International shipping, tariffs & logistics Cust

5、omer services & culture differences Give overseas merchants simple access to overseas consumers Low cost and low risk Plug and play,AAA provides an online e-commerce platform that bridges ALL 5 major gaps which prevent global B2C transactions from happening,Starting With Chinese Consumers,Near-Term

6、Mission of www.AAA.com: Capture the untapped market of high-end Chinese e-consumers shopping around the globe Develop a strong brand name and deep customer loyalty Build a base of American online merchants to capture higher margins and provide differentiated offerings,To Whom We Provide an Unparalle

7、led Customer Experience,Brand new shopping concept and experience No limit on choices, time and locations Only pay one price in local currency, all taxes, shipping costs, tariffs etc. included 6-14 working day guaranteed delivery on goods around the world Accessible customer services with return and

8、 exchange guarantees Highly efficient back office procedures and logistic systems Unique and proprietary flow design and order systems Highly efficient logistic systems Superior customer service and relationship management Always view customers as the core resource of Always be Friendly, timely, tho

9、rough and considerate to customers,AAA is Successfully Attacking the Most Profitable Segment of the B2C Market,Specialized brand name websites,Online portal shopping malls,Logo,And Is The Only Chinese e-commerce Player in Global B2C,AAAs Target Markets,Chinese high-end (middle class) consumers More

10、than 8 million online users have over $5,000 annual income (CNNIC Survey 2004), 100 Million by 2010 This number is growing quickly, and is actually higher than reported because many Chinese shield their true incomes Disposable income ratio is higher than in other countries because of lower cost of l

11、iving and extremely high consumer confidence MasterCard /Visa estimates more than 100 million Chinese with annual income $5,000 by 2010 Overseas merchants Merchants who are interested in China consumer market Limited resources and capital Do not want exposure to high business and/or financial risks

12、Products/services fit Chinese consumers demand,Highly Desired Consumers,Internet Users in China Increasing Dramatically,According to CNNIC, China internet users will reach 120 million in 2005 Only 7.3% of internet users shop often online as of 2004 However, this number is expected to grow over 60% b

13、y 2008 and online retail transaction volume is expect to reach $9 billion by 2008 Direct online shopping for overseas goods/services is well underserved,Market Size, Contd,A hassle free channel to reach global consumers highly desired, esp. by mid-small size ones US small e-tailers alone - over 200,

14、000 (Cahners In-Stat, July 2002) An estimated $130.3 billion US online retail sales in 2006 Size could be doubled with expansion into Japan, Europe and Korea $30 million revenue By grabbing 20,000 merchants (5%) with a $1,500 annual fee per merchant Additional commission revenue from sold products v

15、ia AAA obtaining Chinese distribution is a big deal because of the size of its market. Everybody wants to sell to virgin territory. - Mike Goodman, Yankee Group senior analyst,Company Overview,Founded by 4 partners in 200 x, and headquartered in Shanghai in 200 x Has a sister company BBB Internation

16、al in Los Angeles to handle logistics and Sino-US trading Partners have already invested over $350K in AAA Operational Milestones July 200X: Beta version introduced November 1st 200X: Official site launched Market promotion started Current annual run rate sales of $1.5 mil with 18% gross profit margin Order grow 20% month over month with limited marketing budget, and, Ultimately, Revenues,Pent-up Customer Demand is Driving Our Growth,We are just giving customers what they need

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