{营销培训}销售培训弱点与优点

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1、SALES INFORMATION,Product Comparison (Internal Use Only - CONFIDENTIAL),AUTOTRANSFUSION CELL SEPARATOR,Electa 6.0 Sales Information,1,Product Comparison,Distribution of Product Key Success Factors (KSF) in Cardiac and Not Cardiac segment,Electa 6.0 Sales Information,2,Product Comparison,Electa (6.0)

2、主要特点Main features,High performances高性能: multi-point Buffy-coat detector, Latham bowl (55-125-175-225 ml)多点CDD探头/多型号离心杯 On-line processing quality control在线洗涤质量控制: Hct IN ORTHOPAT is indicated only in orthopedics, specifically for postoperative blood collection and washing.,Electa 6.0 Sales Informati

3、on,35,Product Comparison,How to sell against ORTHOPATElecta 6.0 positive points vs ORTHOPAT,Higher safety measures: waste bag filling level to safeguard the quality of the collected blood, blood loss detector and clamped line sensor to prevent form Biohazard risk and blood bag explosion. No safety d

4、etector present in the ORTHOPAT Auto-start function (flexible because selectable) according to the volume in the reservoir (flexible because the volume is programmable by the user). Automatic start in the ORTHOPAT is not programmable. 24 ATS programs, 6 per each bowl size. Programs available for eve

5、ry kind of surgery and operating situation. In the ORTHOPAT only one program is available, with no possibility to change flows and increase processing speed Self-diagnostics to detect automatically technical problems and check equipment status, facilitating the job of the field service and of the ho

6、spital biomedical service PRP 24 automatic SEQ programs, 6 SEQ per each bowl size vs NO POSSIBILITY FOR SEQUESTRATION in the ORTHOPAT,Electa 6.0 Sales Information,36,Product Comparison,How to sell against ORTHOPATElecta 6.0 positive points vs ORTHOPAT,Blood quality monitoring Hct IN sensor monitorin

7、g ON LINE, continuously, the blood entering the bowl vs no inlet indication in the ORTHOPAT. This information allows to control step by step the concentration phase Hct OUT indication referred to each bowl continuously displayed during empty phase; intermediate indications available on the reports.

8、No Hct out indication in the ORTHOPAT. Wash quality indication allowing to monitor step by step both the washing efficiency in terms of % removal of harmful components (FPH, anticoagulant, plasmatic proteins etc. ) and the transparency of the line leading to the waste bag. No similar indication avai

9、lable in the ORTHOPAT Transportability Integrated vacuum pump vs external additional vacuum regulator of ORTHOPAT during intraoperative procedures. Only during postoperative blood collection the internal vacuum source is available Procedures traceability 6 procedures contemporarily stored in the int

10、ernal memory. This allows to download data once per day and not at the end of each intervention. No data lost when the equipment is switched off. When switching off the ORTHOPAT, all data are lost. It is necessary to leave the equipment ON, retiring the sock and using the battery instead of switchin

11、g it off. Innovative smart card system and data management SW (Electa DBase) to store and elaborate data on PC. Graphic and statistical analysis, a real instrument for the user to monitor the ATS activity. Different kinds of reports can be generated (general, detailed, alarms & modifications) Memori

12、zation and reporting of all the procedure data, including bowl details, modifications and warnings. Integrated needle printer vs external thermal printer. No cables outside, no external holder, permanent printing in compliance with legal recommendations. No data management and reporting functions in

13、 ORTHOPAT. When it is switched off all data are lost !,Electa 6.0 Sales Information,37,Product Comparison,How to sell against ORTHOPATORTHOPAT positive points vs Electa 6.0,Ease of use Preconnected ATS kit. This is positive since it minimizes manipulations, but on the contrary it includes a very hig

14、h risk. ORTHOPAT can not face the emergency cases: in case you need to treat the blood with another equipment, there is no access port and no possibility to get the blood out of the reservoir- as a consequence, the patient can die (real case reported by a German customer) Performances the dynamic di

15、sk principle allows to have only one disposable. But the fact that it does not allow to treat high fluid volumes and to process rapidly the blood makes this features an incredible limit, not an advantage allows intra and post operative blood collection and washing with only one disposable. It increa

16、ses the cost effectiveness of the procedure. On a theoretical way this is true, but in practice the ORTHOPAT decreases the COST-EFFECTIVENESS of the procedure. In fact, in many cases you need one set for the intra and one different set for post operative and you need also two different equipment. The ORTHOPAT cannot be the only equipment in an hospital with a major orthopedic surgery: it can not face intraoperative phases when there is a considerable RBC mass to treat (revisions) or in case

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