知行英语综合教程2 Unit1ppt课件

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1、.,.,.,1) take A a budget 2) establish B stock markets 3) manage C a part-time job 4) invest in D expenses 5) reduce E a business,Task 1,Answer the questions by matching the following items.,1 What may lead to an increase in ones wealth?,.,1) wasteful A credit cards 2) large B investment 3) overdrawn

2、 C money management 4) improper D loan 5) poor E lifestyle,Task 1,2 What may lead to a decrease in ones wealth?,.,Task 2,Match the following different types of wealth with their corresponding pictures.,Step 1,Determine what is important wealth for you.,1 good education 2 long holiday 3 expensive clo

3、thes 4 happy family 5 health 6 successful career 7 lots of money 8 friends,A,H,F,D,G,E,B,C,.,Task 2,Rate the wealth in Step I as I, II, or III. Put “I” by the items that are HIGHLY important for you. Put “II” by the items you consider SOMEWHAT important, and “III” by the items that are NOT important

4、. Then compare your rating with your partners.,Step 2,good education long holiday expensive clothes happy family health successful career lots of money friends,_,.,Reading It,Making Something from Nothing,* Words,Better acquaintance,1 What would you do to make money if all you had was five dollars a

5、nd two hours? This is the assignment I gave students in one of my classes at Stanford University. When I asked this question, someone usually shouted out, “Go to Las Vegas.” or “Buy a lottery ticket.” The next most common suggestion is to set up a car wash or lemonade stand, using the five dollars t

6、o buy the starting material. This is a fine option for those interested in earning a little extra pocket money. But most of my students eventually found a way to move far beyond the standard responses. They seriously took the challenge and exposed a wealth of possibilities.,2 How did they do this? H

7、eres a clue: The team that made the most money didnt use the five dollars at all. They understood that five dollars was essentially nothing and decided to examine the problem more broadly: What can we do to make money if we start with absolutely nothing?,*lottery n. 彩票,*lemonade n. 柠檬汽水,*clue n. 线索,

8、*essentially ad. 本质上;根本上,1 如果你仅有5美元和两个小时,你会做些什么来挣钱呢?这是我给斯坦福大 学我教的一个班学生布置的作业。每当我提出这个问题时,总会有人大叫: “到拉斯维加斯去!”或者“买彩票去!”。其他常见的回答是用这5美元买原 材料,摆个清洗汽车或卖柠檬汽水的小摊。对于想要挣点小钱来零花的人来说, 这倒是个不错的选择。但我班上的大多数学生最终找到了远超出这些常规回答 的方法,他们认真应对挑战,展示出无尽的可能性。,2 他们是怎么做到的?给一点提示:挣钱最多的那一组根本就没花那5美元。他们认为5美元实际上可以忽略不计,因此决定以更长远的视角来审视这个问题:如果我

9、们一无所有,该怎么挣钱呢?,.,3 So what did they do? All of the teams were remarkably inventive. One group noticed a problem common in a lot of college towns the long lines at popular restaurants on Saturday nights. The team decided to help those people who didnt want to wait in line. They booked reservations at

10、several restaurants. As the time for their reservations approached, they sold each reservation for up to 20 dollars to customers who were happy to avoid a long wait. As the evening went by, they made several interesting observations.,First, they realized that the female students were better at selli

11、ng the reservations than the male students, probably because customers were more comfortable being approached by the young women. They adjusted their plan so that the male students ran around town making reservations at different restaurants while the female students sold those places in line. They

12、also learned that their plan worked best at restaurants that use vibrating pagers to alert customers when their table is ready. Customers were more comfortable handing over their money and pager in exchange for another pager. This had an additional bonusteams could then sell the newly acquired pager

13、 as the later reservation time grew nearer.,第一,女生比男生更容易卖出预订的座位,这很可能是因为人们更愿意让年轻女性靠近自己。因此,小组成员调整了计划,让男生去各个餐馆预订座位,而让女生销售座位。第二,在那些用传呼机来通知顾客已有空座的餐馆,他们的销售计划最为成功。顾客们很乐意把钱和自己的传呼机来交换小组成员的传呼机,这还带来了额外的好处小组成员们还可以在下一个预订时间快到的时候,把交换来的传呼机再次卖掉。,*remarkably ad. 突出地;不寻常地,*inventive a. 发明的;有发明才智的,*reservation n. 保留的座位;

14、 预订,observation n. 看法,adjust v. 调整;校正,*vibrate v. (使)震动;(使)颤动,*alert v. 提醒;警告,bonus n. 没有预料到的好事;奖金;红利,3 他们是怎么做的呢?所有的小组都发挥出了极大的创造性。一个小组注意到很多大学城里常见的一个问题周末晚上那些受欢迎的餐馆门口排着长队。这个小组决定帮助那些不愿排队的人:他们先在几个餐馆预订了座位,当预订的座位快轮到的时候,他们就把那些座位以每个最高20美元的价格卖给那些乐于花点钱而免于排长队的客人。随着夜晚的流逝,他们发现了几个有趣的现象。,.,4 Another team took an e

15、ven simpler approach. They set up a stand in front of the Student Union where they offered to measure bicycle tire pressure for free. If the tires needed filling, they added air for one dollar. At first they thought they were taking advantage of their fellow students, who could easily go to a nearby gas station to have their tires filled. But after their first few customers, the students found that the bicyclists were incredibly grateful. They realized that they were providing a convenient and valuable service. In fact, halfway through the two-hour period, the team stopped as

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