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1、1 CFDFoodIndustryHoldingsLtd BusinessPlan Mar 2004 2 CONFIDENTIALITYANDRECIPIENT SUNDERTAKINGS TheinformationcontainedinthisMemorandumisconfidentialandproprietarytoCFD ByacceptingdeliveryofthisMemorandum theintendedrecipientisdeemedtohaveacknowledgedandagreedtothefollowing theinformationcontainedint
2、hisMemorandumwillbeusedbytherecipientsolelyforthepurposeofdecidingwhethertoproceedwithafurtherinvestigationoftheCompany thisMemorandumorinformationderivedfromthisMemorandumwillbekeptinstrictconfidenceandwillnot whetherinwholeorinpart bereleasedordiscussedbytherecipient norwillanyreproductionsofsuchi
3、nformationbemade foranyotherpurposeotherthanananalysisofthemeritsofaneventualinvestmentinCFDbyitsintendedrecipient anduponthewrittenrequestofCFD thisMemorandum anyotherdocumentsorinformationfurnishedandanyandallreproductionsthereofandnotesrelatingtheretowillbepromptlyreturnedtoCFD 3 FOODINDUSTRYCHAN
4、GESCOMPANYBACKGROUNDMISSIONOFTHECOMPANYHISTORYPRODUCTSBIO TECHNOLOGYBUSINESSMODELSMARKETSANALYSISCOMPETITIONANALYSISTHEMANAGEMENTDEVELOPMENTSTRATEGYFINANCIALFORECASTTHEOFFERING CONTENTS 4 WORLDFOODINDUSTRYCHANGES 1stGENERATION 3rdGENERATION 2ndGENERATION 1930 1970 1970 1990 1990 CANNEDGOODS PROCESSE
5、DFOODOBJECT HI TECHBIO NATUNAL SimplificationofGoodsGoodsaddedatophanandantisepticRevolutionofLogistic DiversificationofgoodsandatophanSolutionofantisepticandchemistryadditive additionofsmallquantity Industrialofmasslogisticandconsumption Researchandinvestmentofbio technology US Japan Europe etc Gre
6、enFood FreeAtophan PreservationofNutrition VariousDevelopmentofGoods 5 TheCompany CFDFoodIndustryHoldingsLtd 美味珍食品工业控股集团有限公司 hereafter thecompany Registeredat DrakeChambers Tortola BritishVirginIslandCEO Mr LimKaiTiongMainBusiness 3GFoodRManagementofModelShopsandFranchiseBusinessovertheworld Goaloft
7、heCompany IntroduceandenrichChinesedieteticculturethroughscientifictechniques advancedmanagementandnaturalgreenfoodtotheinternationalmarkets ResearchanddevelopmentfortheChinesecuisine exploringlarge scalemanagementoffoodindustrializationandoperationmanagementinChineseandinternationalhospitalitybusin
8、ess callforhealthylivingstyle 6 TheCompany Cont Shareholders Mr LimKaiTiong Thefounderofthecompany aSingaporean haslivedinChinaformorethan12years engagedinR Dof3Gfood appliedseriespatentsof3GfoodinChina Heisthepresidentofthecompanyandresponsiblefortheplanning technologyR Dandfinancingofthecompany He
9、holds58 94 sharesofthecompany Ms NiXiaoBei Thefounderofthecompany wifeofMr Lim sheisCEOofthecompanyandresponsiblefortheoperatingofthecompany Sheholds25 26 sharesofthecompany CFDHoldingLtd acompanyregisteredinBVI itisashareholdingcompanyforfuturemanagementteamofthecompany Itholds15 8 sharesofthecompa
10、ny 7 MissionoftheCompany ModelShopsandFranchisebusiness Qualitymanagementandqualityfood Providepatentedproducts Costcontrol Completecentralkitchen warehouseandcentralizedsupply Providedecorationmaterial Global3Gproductbaseanddistributioncenter UtilizecompetitivelaborsinChina Utilizecompetitiverawmat
11、erialsinChina TobetheNo 1Companyin3GFoodIndustry 8 BackgroundandhistoryrelatingtotheCompany 1990 beganthedesignandplanofplatformofChinesefoodindustrializationandthedevelopmentandtestofprocess 1993 appliedtheinventivepatentstoChineseBureauofPatents 1994 establishmentofBeijingRoyalIndustrialCo Ltd 199
12、6 approvedtheinventivepatentsrightsfromChineseBureauofPatents 1997 setupthefirstmodelshopintheWorldTradeCenterofBeijing 2002 setupthesecondmodelshopinHuarunBuildingofBeijing 2002 acquiredthecertificateofFDA 2002 acquiredtheQualitySystemCertificateofISO9001 20002002 becamememberofChinaChainStoreFranc
13、hiseAssociation 2003 setupthethirdmodelshopinBeijingYingjiaCenter 2003 establishmentofBeijingRoyalScienceandTechnologyLtd 2003 establishmentofCFDFoodIndustryHoldingsLtd 9 BackgroundandhistoryrelatingtotheCompany Cont Dec 2003 BeijingRoyalScienceandTechnologyLtdinvestedfor3GfoodGMPfactoryinXingguindu
14、stryzoneofBeijingPingguJan 2004 setupthefourthmodelshopinHepinghotel Novotel TheinventivepatentsrightsistransferringtoCFDFoodIndustryHoldingsLtd fromMr LimKaiTiongatnow 10 Products TheCompanyhasbeenlicensed7seriesofCFDbrandfoodbasedonBio technologyplatformandChinesefoodindustrializationpatentsasfoll
15、ows RoyalFruitandvegetableseries RoyalFruitChocolateseries RoyalFruitandvegetableCakeseries RoyalChinesefoodandnubbysoupseries RoyalBabyfoodseries RoyalFruitandVegetableIceCreamseries RoyalSolidificationFruitandVegetableBeverageSeries 11 RoyalFruitandVegetableSeries ROYALFRUITisanutritiousfood aprod
16、uctmixingmanykindsofhighqualityfruitsthroughaprocessofadvancedtechnologyandcraftsmanship ItcontainsrichVitaminC plantfiberandnaturalcarbohydrate Therawmaterialsundergoactivatingtreatment retainingfreshfruitnutritionanddevoidofanypigmentandantiseptics Constantandlong timeeatingoftheDELICACYhelpsimproveyourhealthingeneral andisparticularlygoodforintestine stomach heart skinandtooth EASYWAYOFEATING asaleisurefood ormixedwithbreakfastoatmeal freshcoolmilk yogurt orputinicecream moretastywhencoatedwi
