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1、Contrastive Analysis on Intercultural Business Communication between China and America【Abstract】There is a great discrepancy between Chinese culture and American culture.More and more people have come to realize the cultural impact and possible negative consequences that come from inappropriate comm
2、unication during international business transactions. This study aims to examine the main difference in business communication between China and America and make contrastive analysis on them,and attempts to study the impact of the difference on intercultural communication and put forward some advice
3、 to achieve a successful intercultural communication.This paper finds that there is much difference between Chinese and American when people have a business communication, that is China cultural is collectivism large distance ,strong uncertainty avoidance,high context, polychromic time culture. Whil
4、e American cultural is individualism,small power distance,weak uncertainty avoidance,low context,monochromic time culture.The findings of this study will help practitioners become more cognizant of cultural difference in business communication, and thus be able to prepare more effective strategies t
5、o manage a perfect intercultural business communication.【摘要】中国与美国的文化之间存在着巨大的差异,在国际商务交往的过程中,越来越多的人认识到由于文化差异的影响而导致的消极结果。本文旨在找出商务交往过程中中国与美国之间文化的差异,并进行了对比分析。本文发现,中美商务交往的过程中确实存在着巨大的文化差异,中国文化强调集体,具有等级性,规避不确定性,间接性以及时间多元性。而美国文化则强调个体,等级性比较低,直接性以及时间单元性。本文的研究结果对跨商交流务参与者认识文化差异从而顺利进行商务交流具有一定的帮助作用。【Keywords】cultu
6、re ,intercultural communication, cultural impact【关键词】文化,跨文化交流,文化影响 IntroductionWe might think that Chinese and Americans are totally different people. Not only the way they look different, but also the different cultures. So, what are the differences between Chinese and American culture? More and mo
7、re people have come to realize the cultural impact and possible negative consequences that come from inappropriate communication during international business transactions. It is appropriate to give some consideration to the subject of intercultural communication and training. The ability to communi
8、cate at various levels by writing, speaking,debating, negotiating or simply talking became one of the most important skills necessary to be an effective manager or a businessman. Nonverbal communication the so-called silent language is a source of many misunderstandings. In the world where distances
9、 are diminishing and technological progress makes rapid, almost instant communication possible, there is more potential danger of a conflict, misunderstanding,or simply of a business loss, resulting from our deficiencies or inabilities to communicate successfully. Apart from basic communication skil
10、ls,intercultural awareness is extremely important in a world where international contacts increase and become crucial to opening new markets and new avenues for international business operations. Daphnee Lee. Beliefs on “avoidant cultures” in two French multinational corporations. Cross Cultural Man
11、agementJ.An International Journal,2013,20(1), 20-38. Literature ReviewAs Barnard Barnard,The Functions of the ExecutiveM.Boston: Harvard University Press,2012:115(1938) states, “communication” is one of the three essential elements to an organization, as well as “common purpose” and “willingness to
12、serve”.Zuoxiaoping (2005)pointed that the influential power of communication could be a determinant of a corporate culture when communication is taken from various facets: not only as exchange of information, but also as collection, storage, reproduction and transfer of information左小平,国际商务谈判中的文化因素J.
13、商业研究,2005(6),165-167 Previous research has shown that culture influences peoples preferences of conflict management styles.Based on the results of a comparative study of 318 Taiwanese and 245 American business employees, Knutsonetal(2000) concluded that compared to Taiwanese Chinese,American partici
14、pants perceived the existence of conflict more frequently and preferred a direct, solution-driven conflict management style. Knutsonetal,Politeness.Some Universals in Language Usage,M.Cambridge,Cambridge University Press,1938:42-45 Kameda, N. (2001) states that any business, trade or educational mis
15、sion conducted in a foreign country requires some kind of understanding that we enter an entirely foreign world of thinking, responding, perceiving reality Kameda, The implication of language style in business communication: focus on English versus JapaneseN, Corporate Communications, 2013,Vol. 6 No
16、. 3, 144-159.Renyi(2010) says that the so-called silent language of non-verbal behavior is limited to an entirely different cultural code than the one we are familiar with任忆.从文化差异看跨文化交际中英汉两种语言的差异J. 考试周刊. 2011(09). Renlingling also finds that the type of responses we receive may be misinterpreted by us or we can misunderstand completely what was being said or not said 任玲玲.浅析中美文化差异J. 湖北经济学院学报(人文社会科学版