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1、 .目录第一章 开发信篇,1.1不同国家开发信模板1.2询盘式开发信模板1.3开门见山式开发信模板1.4新产品开发信模板1.5市场信息动态分享型开发信模板1.6客户鉴证式开发信模板1.7问卷式开发信模板1.8邮件群式开发信模板1.9催眠式开发信模板1.10事件营销邮件模板1.11邮件营销模板-了解部分.第二篇 回盘篇2.1句式简单回盘邮件2.2准式回盘模板2.3模棱两可不详询盘的回复第3章 报价篇第4章3.1范围报价3.2精准报价3.3报价单式报价3.4成本报价第四篇 失联客户篇4.1邮件追踪小工具4.2客户未看邮件如何跟进4.3客户看了邮件未回复，如何跟进第五章 样品篇5.1样品详情5.2请
2、客户支付样品费的小技巧5.3样品派送详情5.4测样跟进小技巧第六章 谈价篇6.1重心转移式谈价6.2价值主导型谈价模板6.3间接让步式谈价模板6.4直接让步式谈价模板6.5折中法谈价模板6.6二选一式谈价模板6.7客户鉴证式谈价模板6.8借力or换身份谈价模板第七章 收款篇7.1做PI后确认账号7.2间接式催款7.3迂回式间接式催款第八章 运输篇8.1告知客户船期8.2告知客户已发货加分小技巧8.3和客户确认单据8.4单据派送8.5单据送达确认8.6货到港提醒第九章 售后篇9.1询问产品销售情况9.2了解最新市场动态9.3返单跟进9.4老客户的二次开发第十章 客诉篇10.1第一时间回复10.2
3、道歉井寻求客户的配合10.3再次跟踪实际解决效果第十一章 节假日祝福篇11.1周月未祝福/分享11.2圣诞祝福11.3新年问候11.4感恩节祝福11.5万圣节日问候11.6中国传统佳节的分第一章 开发信篇1.1不同国家开发信模板北美国家 （美国,加拿大,墨西哥等）1. 开门见山2. 认真+时间概念3. 简单4. PayPal5. 企业邮箱not免费邮箱6. We not IHi Mr XX,Good Day！QUALITY IS OUR CULTUREABC Co., Ltd. ( one of the grey hair for LED more than 16 years. Our cor
4、e competencies is A and B, our market is USA. Our sales pitch is WITH US YOUR MONEY IN SAFE YOUR BUSINESS IN SAFE.Hopefully to be (your honest dealer and trustworthy supplier in China)Blow is some of our best seller M/N 产品for your reference. We can accept payment by PAYPAL ( The easy way to pay mone
5、y for American customers)Pls dont hesitate to contact me anytime.Tks &B.RSmartsousou(外贸人的智慧搜索)欧洲人（英,法,德,意等）1. 追求质量2. 时间很重要3. 安全感4. 证书和销售后服务Hi XXXX,ABC Co., Ltd. is LED Business Model in China. We had the honor to serve the 2nd big distributor/XXX公司in UK; XX公司in USA; XXX公司in Dubai; All our items are
6、coming with certification and we have special team work for after sales service. We are ready for signing contract with you in case you need it, as honest dealer we never crook our customers.（安全感）(TIME IS GOLD) for you and for us. So we have professional production line and staff who are making nice
7、 quality in short time. (质量,时间)Below/Attachment is new items and some information about our best seller, our factory and certificate, hope we can have long term business with you in near future.Tks&B.RSmartsousou(外贸人的智慧搜索)中东客户1. 喜欢大写+简单英文2. 喜欢细节详尽一点邮件3. 细节介绍公司和产品4. 最好有直接插入产品图片和规格尺寸5. 价格低6. 慢热型7. 品牌D
8、ear XXX,BEFORE READING MY EMAIL, PLS BE SURE THAT AM REALLY HOPE WE CAN BE FRIENDS EVEN WE DO NOT HAVE ANY BUSINES.（用一种舒缓感觉拉近客户间的距离） We ABC Silicone 10 years Professional with Middle EAST Market, We Have served many of biggest company around the world such as A公司, B公司, C公司etc.（客户鉴证显示公司实力和产品质量）and we
9、 are top in condensation and addition cured silicone filed.We trust you will like our quality and our service. We can offer you very perfect price with very nice quality. And also we can sign contract with you to be more safe. And we can full refund money back to you if there is any quality problem.
10、 We trust that with us your money will be in safe and your business will be in safe. As quality is our culture, so hope you give us a chance to serve you and we believe that you will be happy with us. I send you some of our best seller data sheet. Pls check it as follows-Contact me if you need any h
11、elp in China, and pls remember I am really hope we can be good friends even you don t do business with us, pls remember this is Smartsousou(外贸人的智慧搜索).Ths & B.RSmartsousou(外贸人的智慧搜索)南美（巴四,阿根廷,哥伦比亚,委内瑞拉等）1. 英文不是很厉害,写简单一点单词2. 喜欢提问的方式3. 喜欢免费样品4. 喜欢OEMH, Dear xx,Are you interested in saving some money? Ar
12、e you interesting in good quality with nice price? And are you interested in small order with fast delivery?（提问的方式投其所好）So pls let you know we can offer all these for you, ABC Silicone is the TOP rtv liquid silicone factory in China more than 10 years. Below is our best seller, pls check it. Any inte
13、rested, more information & FREE SAMPLE（免费样品投其所好）will be provided for your reference.Hope to hear from you soon. Good Business Start Here!Tks & B.RSmartsousou(外贸人的智慧搜索)澳洲客户（澳大利亚,新西兰等）1. 认真爽快,乐于交朋友,对陌生人也经常一见如故2. 价格:运抵澳大利亚并已完税的产品价格应比当地生产的同类产品或其它来源的产品价格低。3. 可靠性:供货商必须能长期保证产品的质量,交货及时并保持联络。4. 灵活性:供货商能接受小批量
14、订货Dear Mr. XXX,Its really my pleasure to write this email and I hope even we dont do business we can be good friend, as we realty like Australian people so much, as you are very nice, friendly and honest in your life and business, so hope we can be friend, my name is Smartsousou(外贸人的智慧搜索) from ABC Silicone, RTV Liquid silicone professional manufacture in China. And we got your information from Alibaba.We trust that our quality and price will give you an edge over your competitors, So hope we can have long term business with you. Below is the our best seller RTV-123, pls check it
