exercise管理商业企业

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1、Exercise 13: Chapter 13 Managing Business EnterprisesI.Multiple choice1. The main steps of the controlling process include all of the following except _B_.A. taking corrective actionB. establishing planned activitiesC. comparing performance to standards D. measuring performance2. Production is the t

2、ransformation of organizational resources into _D_.A. profits B. pansC. forecasts D. products3. A particular linkage of mission, goals, strategies, policies, rules, human resources, and raw materials that facilitates carrying out a process is a _A_.A. system B. processC. strategy D. plan4. The reput

3、ation of an organization is determined by _D_.A. its size B. its style of managementC. its profits D. its product quality5. The process of directing others toward the accomplishment of some objective is: _C_.A. communication B. controlling C. leadership D. managing6. The desire to do something bette

4、r or more efficiently than it has ever been done before is known as the need for _B_.A. accelerationB. achievementC. acclamation D. actualisation7. A complete definition of a plan is _C_.A. the companys buildings and fixtures B. a projection of future salesC. a specific action proposed to help the c

5、ompany achieve its objectives D. a policy meeting 8. Scheduling can best be described as _B_.A. the evaluation of alternative courses of action B. the process of formulating a detailed listing of activitiesC. the process of formulating goals and objectives D. the calculation of the break-even point9

6、. Performance appraisals are important in an organization because they _D_.A. provide systematic judgement to support promotion B. provide a basis for coaching and counsellingC. let subordinates know where they stand with the bossD. all of the above10. A management responsibility guide can assist or

7、ganization members in the following way _D_.A. by describing the various responsibility relationship that exist in their organization B. by summarizing how the responsibilities of various managers within the organization relate to one anotherC. by identifying manager work experienceD. A and BII.Expl

8、ain the key concepts and fill in each of the following blanks with an appropriate words1. levels of management 管理层Large organizations, in general, have th_ levels of management. Top management, or upper-level managers, take overall responsibility for the organization. M_ managers have the task of im

9、plementing the broad goals set by top management. Supervisory management, or o_ managers, coordinate the work of all who are not managers.2. managerial skills 管理技能All managers should process at least three types of skills. They make use of technical skills, including ad_ skills, which are the mechan

10、ics of a specific job; human skills, which include communication; and con_ skills, including such intellectual skills as decision making.3. short-range and long-range plans 短期和长期计划Short-range plans, or t_ , generally cover time spans of a year or less and the type of situations that would be expecte

11、d to come up at least monthly. Th_ components of short-range plans are procedures, practices, and rules. Budgets are another important component of short-range plans. Long-range plans, or s_, are generally formulated for a two-to-five-year period. Three components of long-range plans are statements

12、of purpose, ob_, and policies.4. line and staff management 直线和职能管理,业务与幕僚管理A system by which a business or other organization is controlled by two ch_ of command: one the l_ management, consists of line managers responsible for policy on the main product, service or activity of the concern; the other

13、, the staff management, is responsible for s_ the line management with services such as warehousing, transport, a_ , secretarial work and technical advice.5. matrix structure 矩阵结构An organizational structure or framework in which a company has two types of ma_ structures. E.g. a company may be divide

14、d into operating units in several countries, but also di_ into a unit managing each type of product. The manager responsible for a product in a single country therefore has to report to the managers res_ for the country and for the product.6. hierarchical structure 统属结构,等级结构It is a re_ structure in

15、organizations, based upon each level having increasing authority. It is also called py_ structure.7. informal organization: 非正式结构In addition to its formal organization, every company has an informal organization. These networks of social connections are often formed without regard for h_ or departmentation. Informal organization possesses the organizational characteristics and relationships that influence how the organization accomplishes its g_ .8. SWOT analy

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