李开复-21种演讲技巧(英文)

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1、21 Secrets to Becoming A Good Speaker Kai-Fu Lee Managing Director Microsoft Research, China We Present Every Day! Not just conference talks. Product group meetings BillG / TAB meetings Preamble to a demo Convince a product group to be interested Present patent to a lawyer Present a group result at

2、offsite “Elevator” talks But Im not good at it. Presentation skills can be acquired. Examples: Bill Gates Kai-Fu Lee What Youll Learn Today: Communication skills Preparing the Talk Delivering the Talk Handling Q ask what you can do for your country” - John F. Kennedy BAD EXAMPLE : “I welcome this ki

3、nd of examination, because people have to know whether their president is a crook. Well, Im not a crook.” - Richard M. Nixon Dont use it everywhere! Vocal Skills : Same message; many ways to deiver John Kennedy: “You need to contribute to your country” “Ask not what your country can do for you; ask

4、what you can do for your country”. Quayle vs. Benson Debate: Quayle: I have as much experience in the Congress as Jack Kennedy did when he sought the presidency. Answer 1: “Jack Kennedy is better than you.” Answer 2: Senator, I served with Jack Kennedy. I knew Jack Kennedy. Jack Kennedy was a friend

5、 of mine. Senator, youre no Jack Kennedy.“ Vocal Skills : Enthusiasm Passion dont look in corner. Dont look too much at computer screen or your notes. Look at peoples faces (not eyes) 3-6 seconds per person. Shift randomly. Nod, smile, use facial expression. Visual Skills Body Stand up when talking.

6、 Walk around = informal. Dont: Rock, shake, lean too much. Visual Skills Hands Gesture complements talk. Should come naturally, without thinking. Make sure they match! Need to exaggerate a little Especially with large audience. Dont fidget or put in pocket. Videotape whole talk 3 sub-concepts; = 6 l

7、ines. Readable Big Word Outline. Dont have to use it. It may be best to READ a speech. No excuse not to be fluent! (practice!) Dont stare at paper. (Memorize it if youre prefer). Overcoming Nervousness “Do the thing you fear and the death of fear is certain.” - Ralph Waldo Emerson Hiding Nervousness

8、 It is possible to hide nervousness! Dont let the shaking show! Make a fist; hold the lectern. Speak loudly. Take a deep breath. Look at a friendly face. Look above peoples heads. Art of Good Opening dont copy the styles. You must be yourself to be credible. Many styles could be effective: Bill Gate

9、s Brilliant technologist Steve Ballmer Powerful salesman Steve Jobs Passionate evangelist What Youll Learn Today: Communication skills Preparing the Talk Delivering the Talk Handling Q&A 21 secrets to becoming a good speaker. Q&A Q&A is your chance to: Amplify your points. Increase your credibility.

10、 Dealing with Questions Easy Questions Amplify your points! Hard Questions No need to answer directly. But dont hide! Narrow Questions Take offline. Q&A Giving A Good Answer Respect the listener Right body language Repeat the question Complete if people cannot hear. Paraphrase to help amplify your p

11、oint. If people are too shy, you start! Dont argue or dismiss a question. 21 Secrets #1 Anybody can learn to give a good talk. 21 Secrets #2 Dont give a talk unless youre passionate. 21 Secrets #3 Use simple and clear words. 21 Secrets #4 Play your voice to focus on key points. 21 Secrets #5 Silence

12、 is a great tool. 21 Secrets #6 Overprepare every talk. 21 Secrets #7 Tell them what youre going to say. Say it. Tell them what you said. 21 Secrets #8 Have ONE clear central message for: the question “How was the talk” 21 Secrets #9 Open your talk with something thought-provoking 21 Secrets #10 Sli

13、des should be simple & clear. 21 Secrets #11 Dont read from your slides. 21 Secrets #12 Order your demos. 21 Secrets #13 Rehearse & listen to each talk at least twice! 21 Secrets #14 Time your talk on every slide. 21 Secrets #15 It may be OK to read from a script. 21 Secrets #16 Stay awake! Drink 3

14、cups of coffee before your talk. 21 Secrets #17 It is possible to hide nervousness. 21 Secrets #18 Tailor your opening remarks to the occasion. 21 Secrets #19 “If you only remember one thing from this talk, you should remember XXX” 21 Secrets #20 Humor & Interactivity must be relevant and well-planned. 21 Secrets #21 Q&A can help you more than the audience. Conclusion Giving a talk is easy It just takes: A little passion A lot of practice!

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