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1、 JAMES NACHTWEY, PHOTOJOURNALIST TED 2007 winner “Photographers go to the extreme edges of human experience to show people whats going on. Sometimes they put their lives on the line, because they believe your opinions and your influences matter. They aim their pictures and your best instincts: gener
2、osity, the sense of right and wrong, the ability and the willingness to identify with others the refusal to accept the unacceptable.” INTRODUCTION:Excerpt “Open-source software, blogs, song- sharing networks, free Internet telephony - theyre each disrupting multibillion-dollar industries and reshapi
3、ng the landscape of business, politics, and culture. Whats the common thread behind them all? Us.” “The Power of Us”, Business Week magazine, June 2005 MEDIA FRAGMENTATION:40S Radio Newspaper Magazine Cinema Theater Poster MEDIA FRAGMENTATION:50S Radio Newspaper Magazine Cinema Theater Poster TV Lon
4、g Play MARSHALL McLUHAN (1911-1980) “World War I a railway war of centralization and encirclement.” “World War II a radio war of decentralization concluded by the Bomb.” “World War III a TV guerilla war with no division between civil and military fronts.” MARSHALL McLUHAN (1911-1980) “The most human
5、 thing about us is our technology.” MEDIA FRAGMENTATION:60S Radio Newspaper Magazine Cinema Theater Poster TV Long Play Tape Satellite MEDIA FRAGMENTATION:80S Radio, Newspaper, Magazine, Cinema, Theater, Poster, TV, Long Play, Tape, Satellite, CD, Walkman, Video Game, Personal Computer, Videocassett
6、e Recorder, Mobile Phone, Laserdisc MEDIA FRAGMENTATION:90S Radio, Newspaper, Magazine, Cinema, Theater, Poster, TV, Long Play, Tape, Satellite, CD, Walkman, Video Game, Personal Computer, Videocassette Recorder, Mobile Phone, Laserdisc, DVD, QuickTime, Internet, Email, Webcam, TiVo, PDA, Smartphone
7、 MEDIA FRAGMENTATION:2000 Radio, Newspaper, Magazine, Cinema, Theater, Poster, TV, Long Play, Tape, Satellite, CD, Walkman, Video Game, Personal Computer, Videocassette Recorder, Mobile Phone, Laserdisc, DVD, QuickTime, Internet, Email, Webcam, TiVo, PDA, Smartphone, Satellite Radio, HDTV,Blue Ray,
8、iTunes, Podcasting, Blog, RSS, Flickr, BitTorrent, YouTube, Wikipedia, Joost COMMUNICATION:Four phases Orality Manuscripts Print Electronic MARTIN LUTHER KING Jr. (1929-1968) “Injustice anywhere is a threat to justice everywhere.” Hollywood Africans, Jean Michel Basquiat Evan Roth, Graffiti Research
9、 Lab DIGITAL AGE:From Analog to Digital Image Audio Video Information Life MARSHALL McLUHAN (1911-1980) “The role of the artist is to create an Anti-environment as a means of perception and adjustment.” DIGITAL AGE:Convergence Mobile phone with camera Watch with calculator PDA iPhone Radio with Inte
10、rnet Television with Internet Print Design with Web Design Broacast Design with Web Design MASS MEDIA: Tone all that the human mind has accomplished is but the dream before the awakening.” JOHN LENNON (1940-1980) “A dream you dream alone is only a dream. A dream you dream together is reality.” GUSTA
11、VO MACHADO (1969-) “Gustavo Machado is a designer and educator with an almost utopian dream: redesign the world.” WORKS CITED 100 Million iPods Sold. Apple. 09 April 2007. Apple Inc. 17 Jun 2007 . Adbusters CultureJammer Headquarters. 2007. Adbusters. 17 Jun 2007 . Banksy. 2007. 17 Jun 2007 . WORKS
12、CITED Barber, Benjamin R. Consumed: How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole. 1st ed. New York: W. W. Norton, 2007. B. 2007. Jean Michel Basquiat. 17 Jun 2007 . Burgoyne, Patrick. Advertising: The New Landscape. Creative Review 01 September 2006: 42-45. WORKS CITE
13、D Chomsky, Noam. Media Control: The Spectacular Achievements of Propaganda. 2nd ed. New York: Seven Stories Press, 2002. Chomsky, Noam. The Noam Chomsky Web Site. 2006. 17 Jun 2007 . CNN - Breaking News, U.S., World, Weather, Entertainment & Video News. 2007. Time Warner Company. 17 Jun 2007 . WORKS
14、 CITED Consumers revolt: Power to the people. Independent Online Edition. 23 February 2007. Independent News and Media Limited. 17 Jun 2007 . del.icio.us. 2007. Yahoo! Inc. 17 Jun 2007 . Disinformation: The gateway to the underground - news, politics, conspiracy and weirdness. 2007. The Disinformati
15、on Company Ltd. 17 Jun 2007 . WORKS CITED Famous Quotes and Quotations at BrainyQuote. 2007. BrainyM. 17 Jun 2007 . Fenton, Thomas. Bad News - The Decline of Reporting, the Business of News, and the Danger to US All. Reprint ed. New York: Regan Books, 2005. Given, Jock. The Death of Broadcasting? Me
16、dias Digital Future. 1st ed. Sydney, Australia: New South Wales University Press, 1998. WORKS CITED GNN - Guerrilla News Network. 2007. Guerrilla News Network. 17 Jun 2007 . Google Watch. 2007. Public Information Research, Inc. 17 Jun 2007 . H.G. Wells -Encyclopedia Britannica. 2007. Encyclopedia Britan
