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1、电视节目主持人的形象设计与风格定位（The image design and style positioning of the TV host）2009.2News DisseminationThe news spread widelyinIn our country,Journalism is the mouthpiece of the party and government,On the group ofTrust and hope,The host, naturally, also took on the role of public opiniontaskIt is.Maybe it
2、s because of the pressure,For a long time,Our screenThe host of the curtain is demure and rigorous,There is a lack of styleIt is.moderatorThe television connects the audience most directly,The most emotional intermediary,On TVThe most active,The most important of the leading figures,How can I be in
3、different columnsThe talent of expressing yourself,Temperament and language characteristics,The artistic charm that makes itMore attractive to the audience,Win the audienceRight?The TV show hosts sense of the present is obviousIts really importantIt is.I think the present feeling should be presented
4、 as the host of different columnsImage design positioning and hosting style positioningIt is.The so-called image,Not the hostfeatures,It refers to the overall image of the comprehensive meaning,Its a host on the setThe thoughts and feelings of the program,The overall impression of speech and behavio
5、r to the audienceIt is.In the lifeWho doesnt like health up,Enthusiasm sincere,Easy and friendly and always open to peopleWhat about dees friendRight?So the public image of our host should be plainA party propagandist,Its a friend that the audience is happy to seeIt is.The host of thisA career is me
6、ant to be seen,The audience is always in for a hostCommenting onIt is.As the audience appreciates the level of improvement.Young and beautifulIs no longerThe audience evaluates the host images sole criteriaIt is.There are characteristics of personality and charmThe host seemed more attractiveIt is.C
7、CTVlucky52Program hostLi yong people,A distinctive face was far from the truthhandsome,Is known asThe most popular host.What the audience likes is exactly what he doesappearance,Bold and bold manners and witty humorIt is.Just likeThe neighborsYoung man,It makes you happyIt is.Looks are natural,The s
8、creen image is okshapeIt is.The TV host is the intermediary between the communication program and the audience,It shortens theThe psychological distance between the audience and the communicator,The host only knows the program,The correct pointsAnalysis of oneself will be mixed with the programIt is
9、.A good show host is in placeThe personality charm revealed by the host,Knowledge tutelage,You can add light to the programAddition to the,Become a symbol of the show,Many viewers are attracted to the hostI like his show moreIt is.The host is going to be a sign of the show,Its got to be the image of
10、 the showUniform styleIt is.Image positioning in specific programs,The first thing to do is to get the right ideaObjective to locate,Knowing the purpose of the program,The content range,Formal style characteristics,especiallyIt should pay attention to the difference between this program and similar
11、programs;Second, be clear about the programService objects,Understand their psychology and their needs,And then Im going to analyze that a little bit moreThe program needs the host to have the characteristics;And finally on this basis,A completeTo understand oneself,Whats the advantage of knowing yo
12、urself versus this program,What is notThe foot,Combine the previous knowledge,Strengthen your own advantage in this program,Avoid something that doesnt fit the programIt is.such,With these closely linked programsAnd audience analysis,The image positioning of the moderator was formedIt is.If our Lord
13、Economic programs,It should be based on the nature of the program,With keen,ponder,Spell ableThe temperament,To reveal and analyze various economic phenomena and problemsIt is.The present feeling of the host also shows the orientation of the style,This is howSet?Right?In general,Host style refers to the way the host is presenting the programArtistic characteristics and personality characteristicsIt is.Moderating style formation,multifacetedwhy,It concerns the hosts own cond
