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1、新东方在线 网络课堂电子教材系列 BEC商务英语初级口语BEC初级口语电子讲义主讲：谢娇岳欢迎使用新东方在线电子教材BEC Preliminary介绍 BP Introduction BEC初级介绍 ()Why take BEC exams? * strong growth * rigorous quality control * wide suitability * wide business context * value for study and business career * international recognition for work and study () BP
2、Content BP包含的内容 BP考试主要是考学生的语言能力，包括听、说、读、写四个方面。试卷所设计的语言文字基本上都与商务有关。另外，还考学生的英语语法、结构等内容。BP考试分笔试和口试两大部分。笔试包括阅读、写作和听力。听说读写 听力：电话、面谈、问路、讨论等 阅读：来往函电、表格、会议记录(memorandum)、广告(advertisement)、 通知(announcement)、日程安排(business schedule)、电话留言、简历(resume/CV)、商业文章、信息转换、产品目录(product catalog)写作：写短文、商务信函(查询信、复查询信、抱怨信、图表描
3、述) 口语：日常会话(daily conversation)、简单陈述(mainly presentation)、讨论问题 () Papers 试卷.Preliminary VantageAdvancedReading1 hr 30 mins 1 hr1 hrWriting45 mins1 hr 10 minsListening40 mins40 mins40 minsSpeaking( 2 candidates)12 mins 14 mins 16 mins () Grades 评分等级* one overall grade* each skill counts for 25%* candi
4、dates also receive profile of performance* Preliminary: two pass grades, namely, pass with merit and pass* Vantage and Advance: three pass grades() Introduction to BP Preparation Resource* vocabulary * textbook Pass Cambridge BEC PreliminaryFurther Ahead（a communication skills course for Business En
5、glish）* mock exam papers: 9 sets 学习方法 Learning MethodsWhat is International Business English? 什么是国际商务英语？国际商务英语，指的是人们从事国际商务活动中所使用的具有行业特征的英语，这些行业包括：国际贸易、国际金融、国际会计、国际运输、国际商法、保险、银行、经济、营销、物流、企业管理、商业服务等。How to learn International Business English? 怎样学习国际商务英语？1. 掌握一定的商务英语词汇、短语和句型。(1) 词汇方面commercial e.g. Th
6、e TV show was interrupted by too many commercials. prospecte.g. He called on some prospects but failed to make a sale.makee.g. These products are of Chinese make.The factory manufactured five makes of tractors.(2) 短语方面soft selling hard sellingSome sales people adopt a direct hard sell approach, whil
7、e others use a more indirect soft sell approach.have a bad yearThe corporation is having a bad year and it will probably be necessary to dismiss a few office staff.break into/penetrate the marketThere is chance that well manage to break into the UK market.(3) 句型方面I am writing to you concerningI cant
8、 agree more.You can always reach me at the numberWe would very much appreciate it if you couldI noted with interest your advertisement forThats exactly what I think.You are wanted on the phone.As requested, we enclose for your attention2. 熟悉世界贸易组织。3. 熟悉国际商务英语有关行业的基本术语及其内涵意义。4. 学习国际商务常识，略知相关专业知识。（一个中
9、心，四个基本点）一个中心：国际贸易知识。 四个基本点：国际经济、国际金融、营销策略、国际商法。 国际经济：4C规律（Competition, Contradiction, Coordination, Cooperation）等。 国际金融：外汇、国际收支、货币的一般知识。 营销策略：市场调研、营销组合、目标市场、战略营销等。 国际商法：合同、WTO协定文本（基本常识）、知识产权等。5. 密切了解国际商务最新动态。第一讲 Introducing yourself & Introducing some else E.g. 1Good morning, ladies and gentlemen.Im
10、 so happy to be here today.Id like to introduce myself.My name is Jennifer.I come from Kaohsiung.Ive been living in Taipei for three years.I am a student.I like outdoor life.Im interested in sports, especially mountain-climbing.I like making friends with people from all over the world.I hope well be
11、come good friends.Thank you, everybody!E.g.2Good morning, ladies and gentlemen.This is Michael Wang.Youve all heard about him.Hes a good friend of mine.Youll have a chance to chat with him.Lets make him feel at home.Here he is.Michael Wang. Big wheelLets give him a big hand. Presentation Introducing
12、 yourselfGreetingIntroductionResponseHelloGood morning/afternoonHow do you do?Let me introduce myself. My names_My names_Im_Pleased to meet you.Im_Nice to meet you.Mines_Nice to meet you.Im_Introducing someone elseRequest for introductionIntroductionResponseCould you introduce me to_?I havent met_I
13、dont know anyone here. Youll have to introduce me.Of course. Let me introduce you to_Im sorry. This is_Of course. Ill introduce you to_, this is_Let me introduce you two. _, this is_Nice to meet you.Very nice to meet you.Nice to meet you.Nice to meet you. Business DialogueDialogue 1 Introducing an Acquaintance Mr. Lee: Well get Miss Lewis opinion on this, I think.Mr. Jones: Miss LewisIve heard that name. Oh yes! I heard she is one of the secrets of this companys success. Everyone was raving about what a great job shes done in mo
