企业发展战略规讲义

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1、滮 壩,1,1. 2. 3. 4. I. WAP II. DoCoMo,2,1. ,3, ,4,GSM,񿪷豸 񿪷 豸豸 񿪷豸,5, 绰绰,绰绰19982003E,2000,绰29󳬹绰10,绰,绰,绰10 绰29,6, ,2000,11 49,49󳬹11绰,7, ,񣻷 ,绰 ,豸,绰PDA;, : Arthur D. Little,8, , , ,/ 豸 , , ( ) , B2B ,9, ,񿪷 豸񿪷WAP 缼 GPRSEdge3GCDMA1xCDMA3x 豸 WAP

2、豸WMLXML ,10, ,2000WML1.1WAP2001WML 1.2.1/1.32003, XMLWMLWAP PDAGPRSW-CDMA20012004 CDMA2000(1xRTT) 2003CDMA2000 (3xRTT).,2000 2001 2002 2003 2004 2005,Ovum, Arthur D. Little,WML 1.1,WML 1.2.1/1.3,XML,GPRS,GSM,W-CDMA,CDMA2000 (1xRTT),CDMAOne,CDMA2000 (3xRTT),11, 3G,12, ,/ , -WAP,绰,GSM,WML,VoxML,HTML,

3、, ,佫,13, ,񿪷佫,2000,14, ,2000,80,15, NTT DoCoMo,NTT DoCoMo19992I-mode1,000 WCDMA NTT DoCoMo:,NTT DoCoMo I-mode黶,16, ,256(: ). 簮20033G ,17,18,IDC2000, ,3920042.21,󲿷1.2,50%,19992004E,000,39,19,IDC20002000, ,1999,47.9% ,9% ,20, ,GDP󲿷󿪷,GDP19951999,1999,21, ,19951998,1999,1

4、9951999E,VCD,22, ,糧1996120002000,19962000,23, ,𽥷,19881999,24, ,2000,2000E2004E,2000E2004E,25, , 1. 󷽱 2. 2000 3. ,绰 4. WAP 1. GSM232.5G3G 2. ,26, ,塱滮2015: 1. 豸 2. 豸豸 3. 绰5 4. 豸,27,豸 , 塰滮,2001E2005E,塱滮IDC,28,豸 *,2001E2005E,20054434翼23,*,7,29,豸 ,2001E2005E,塱滮,30,豸 *,2005222,2001E2005E,

5、*120,7,31,豸 ,2001E2005E, 塰滮,32,豸 *,2001E2005E,7,720057094,*11.6,33, ,1000200020004000,1999,34, ,漰,1999,35, ,1999,36, ,1999, ,37, ,10002500150045,1999,38, ,12,1999, , ,39, ,60,C,40, ,C,41,19982000E,20002000,19981999,42, ,43, ,44, , ,45, , WTO󣬽񣬶濪 仯 以 ,46, , WTO滮 񿪷 飬 ,47, ,1999,

6、85缶12133,1999,48, *,*鲢,49, ,50, ,51, ,52, ,19999, ,98,20006,53, ,54, ,55, ,56,1999,19951999, ,19992567,57, ,񣬰19İİ,1999, ,1999,58, ,1999, ,1999,59, ,19981999,1999,19951999,60, ,1999,19951999,19951999,61, ,1999,19951999,62, ,1999,19951999,63, ,1986,1988,19,9IC 10,2000,1999,1992,5.9Micro-TAC,19

7、93,21GSM,1994,飬,1995,豸GSM,飬,64, ,19951999,2000,1999198,65, ,1999, ,66%,2000,66, ,1999, ,2000,22,67, ,19951999,2000,9,68, ,19971999,19981999,69, ,1999,70, ,1989,1990S,1998,1999,RQCEWCDMA,飬CDMA, 3G 忪,2G3G TorrentTouchWaveTelebit A/SIPdatacom,IBMACC,71, , 8%-13% 簮3G ,72, , ,73, ,19971999,1999,43,74, ,1

8、999,75, ,6,1998,1999,2000,6򣬿,8,4绯,粿,11TDCDMA,8,399,1,3粿,5,5,1999,76, , 󶼽12 CDMA 󣬲 ,77, , 10 纣 TDSCDMA ,78, ,2006, 75% (OVUM ) I-mode, NTT DoCoMo WAP2000,2001, :- :- GPRS 115kbps , ,𽥱, ,WAP,79, ,WAP1999WML 1.1, WAPWML1.2.1 (20005)WML 1.3WML, . 2000WML 1.3()( ) , 澯 XML

9、2002WML ( : OVUM-WAP), WAPPDA,80, , WAP1999,2001. GPRS 񡢹񽫻 EDGE,3G. 3G , (2Mbit/s),196- 384 Kbit/s, 9.6kbps,1996,1997,1998,1999,2000,2001,2002,2003,2004,GPRS-EDGE,UMTS,GSM,2005,1997,1998,1999,2000,2001,2002,2003,2004,l,81, ,82, , 仯 , IDCCDMA TD-SCDMA3G ,83, CDMA,CDMAOne, 3G 2003,1.42.

10、6(: ), 󲿷 CDMAOne, GSMCDMAOne 5, CDMA,CDMA TD-SCDMA 3G2002, ,CDMAOneGSM, IMT2000CDMA2000 3G2G,CDMA2000CDMAOne, W-CDMAGSM, 3G,84, 2.5G,2.5GGPRS, 115kbpsGPRS ,GPRS20022010,3G 2004, , GPRS,85, 3G,20023G W-CDMACDMA2000GSMCDMAOne3G CDMA2000TD-SCDMA3G. 3G 20042005 3GGSM900, GSM1800CDMAOne2G 3G,86,

11、, 豸 ,87,*,*滮,88, ,簮 ,89, , 󣬵,90, , 塱滮塱佫12,000 200325493050 塱 塱滮 塱滮񣬽漼,91, , 塱滮2005 塱,92, , 12 86320028WCDMACDMA2000 PDSN 50,2 涨,豸豸 ,93, ,94,95,19992004E,000,20007, 񣬶 ,96,豸 ,19992004E,󽫲2004700,97,豸 *,19992004E,*滮,98, , , ,99, ,豸罨 ,100, , 1,500 ,101, ,沢豸 ,102, ,103, ,&#

12、208765;NEC󲿷,1999,104,* ,*滮,105, , 鶨810񣬽 23,106,* ,*滮,107, ,108, , ,109, ,110,豸,111,豸,豸19992005E, 绰1.814.7%,20052.3绰 CNNIC,1690򲢽20051 1豸,25,112, , 10GDWDM/SDH 2.5G SDH/DWDM ,113, ,磬绰豸 賤IP DWDM,114, 豸,豸65,豸1999, ,115,*,*滮,116,*,*滮,117, ,118,*GIS򿪷,119,120, ,121,*,*PON, 5

13、.94,5.94,󣬴,1. 2. 3. ATM 4. 5. 6. 7. 8. 9. 10. 11. 12. SIM,122,1999,1. 2. 3. 4. ATM 5. 6. 7. SIM 8. 9. 10. 11. 12.,𣬷21992000,123,1999,14.4%,1. ATM 2. 3. 4. 5. 6. SIM 7. 8. 9. 10. 11. 12.,ATM, 14.4%,124,1999,7.1,0.04,1. 2. 3. 4. 5. 6. ATM 7. SIM 8. 9. 10. 11. 12.,𣬡,125,1999,1.

14、2. 3. 4. 5. 6. 7. 麣 8. 9. 豸 10. 11.豸 12.绰,豸豸绰,126, ,127, , * * , 25% 15% 15% 15% 10% 5% 5% 5% 5%, = 1.0 = 0.5 = 0.0,󣬽,* *535%35%6060,128, , , 25% 25% 15% 15% 15% 5%, = 1.0 = 0.5 = 0.0,󣬽,129, ,130, ,131, ,*,ATMGIS,132, , 豸 ,豸,豸,豸,133, ,1999, ,1999,134, ,2000, ,135,漰, ,136, , , , , , ,

15、 ,137, ,19971999,138, ,19992000E,󲿷90併,139, ,19992000E,140, , ,2000,141, ,90%,飬90, ,100% 豸80-90%,豸40%,豸10-20% 豸60%,142, ,143, ,IKD,SKD,CKD, ,O M C | R,ANC,BSC XCDR,M | C E L L,H O R I Z O N, 90,CKDSKD,144, ,MOT,GSM,145, ,2 ,146, ,19982000E,147, , ,2000,绪,148, ,23899İ,149, , , ,򣬴 飬12 ,

16、150, ,1,2,3,12,13, EL600 , ,151, , ,152, , İ趨涨 淶棬 ,153, , 棬 ,154,155, 󻧣 粿󣬸 CDMA,156, , EC528EC568 32 ,157, , ,158, ,159,SWOT , 󿪷 񾭼,罫,豸,160,SWOT , ,12,161,SWOT ,繤,棬,162,SWOT ,򹺲,粢,163,SWOT ,󣬲,磬,󽫲,񣬱,164,SWOT , ,OEM, ,缰񲢿,165,SWOT

17、 ,缰񽵵,沢,166,SWOT , ATM ,񣬼,񣭻,繤,磬 ,飬 ,167,SWOT ,飬,168,SWOT ,鼰,169, 񣬼 OEM 磬 ,170,2. ,171,趨,172, ,173, , 仯,174, , Turning Unimaginity Into Reality,175, ,176, , Become the company most known for changing the worldwide poor-quality image of Japanese products.,177, ,178, , ,1

18、79, ,弰,180, , ,181, , ,182, , ,183, , ,184, ,747 To be the best and most successful Boeing 747 major maintenance business in the world,185, , 豸 豸 ,186, ,缶 ,187, ,188, , ,189, , ,190, , 廯,191, ,192, , 񡢻 ,193, , ,194, , ,195, , 磬 ,196, , ,缶 , , , , , , ,197, 2000,2001,2002,2003,2004, (%) 2001-

19、2005,2005, ,1. 2. 3. 4. 6. 7. ,198, 2000,2001,2002,2003,2004, (%) 2001-2005,2005, ,8. 9. 10. 11. 12. 13. 14. ,199, 2000,2001,2002,2003,2004, (%) 2001-2005,2005, ,15. 16. 17. 18. 19. ,200,3. ,201, , ,繤,繤 , ,202, 鲢, , 绰 ,203, 鲢, ,204, ,豸,豸粿,205, , ,206, /, 򷽣,ATM, 齨, 򷽣,207, ,208, ,帺 , ,

20、 , ,巽 帺,209, ,飬 ,巽 , ,210, , ,211, , 򿪷 2.5G3G ,212, , ,213, , , , , ,214, , 12飬 罨,215, , 豸 豸 ,216, , 豸 İ İ,217, , ,218,粢 , 񻮷 İ,219,粢 , SIM 豸 磬紫,220,粢 , ICP 鵽估,221, , 滮,222, , 磬 繵 繤 ,223, , 磬 ,224, , 鲢 ,225, , 乫磬鼰 飬򡢹飬 罼,226, , ,227, , , , , , , , , ,228, , , , , , , , , , , ,

21、, , , , ,229, , Internet WebE-Mail36524 ,230, , 绰 ,231, , 񡢻 仯 仯 ,232, , ,233, ,绰, , C ,234, , 仯 崴,235, , 飬 Lotus Notes粿,236, , , , , , , ,237, ,滮,/,/, ,顢 , ,238, , ,239, , ,240, ,3G罻 罻 򿪷 ,241,罻, , 豸,3G,242, ,罻,򷽵 , , , , ,243, , ,罻岢 齱 ,244, ,桢 󱨼񡢹 𡢽,245,

22、 豸 3G3G ,246, 滮 ,247, 飬 飬 ,248, 棬 ,249, , , , , ,250, , ,23, WTO, ,涨, ,滻 , , , CDMA,251, ,90%, ,100% 豸80-90%,豸40%,豸10-20% 豸60%,252, , , , , , ,253, , 飬,254, ,1987, ,1990, ,1992, ,1994,1998, ,2000,19幤, ,255, , 棬侺 ,256, , , , , , , , ,257, , ,258, , ,259, , 糧 ,260, , OEM ,261, , 𲽽磬𽥼,26

23、2, , 𽥽,263, , OEM 50,264, , İ ,265,4. ,266,267,268,269,270,271,272,273,274,275,276,277,278,279,280,281,282,283,284,285,286,287,288,289,290,291,292,293,294,295,296, , ,20001220012,/,297, , 񱨱 豸 豸,20001220014,/,298, 繤,繤繤繤,20001220013,繤 ,繤,繤/,繤,繤/,299, 繤,繤,2001412, 齨 漰 ,/繤,/繤,/繤,/繤,300,

24、, 5 ,20001220014,/,/,/,/,滮/,301, , ,200012200112,302, , 5,20001220012,/,/滮/,/,303, , 湫,2001112,/,/,/,304, ,CDMA 鹲 ,CDMA,20001220012,/, 񱨱 豸 豸,/,2001812,305, ,GPRSWCDMA,200159, ,/,/,306, ,鴫,鴫豸 豸豸 豸粿 粿豸 ,20001220013,豸/,豸,豸/,豸/,豸/,307, ,200137,豸 ,308, , 顢 ,20001220012,/,/,309, ,20001220012, 顢 ,/

25、,/,310, , 顢 ,20001220022,/,/,/,/,311, ATM,鼤 𡢼 飬,200012200112,豸/,豸/,豸/,豸/,312, ATM, ATM𡢼 ATM 飬,ATM,200012200112,豸/,豸/,豸/,豸/,313, ATM, 𡢼 飬 ,200012200112,豸/,豸/,豸/,豸/,314, , ,/,20001220019,/,/,/,315, 尲, 𼰼 ,20001220012,/,/,316, ,3G,3G 巽 , ,200125,/滮,/滮,/滮,317, ,潨,5 飬 ,2001

26、212,滮/,滮/,滮/,滮/,/,/,318, , 飬 ,200116,/,319, , ,20001220012,/,/,/,/,/,320, , 12,20001220012,/,/,/,/,321, , ,豸,20001220012,/,/,/,322, , 豸,2001312, ,200136,/,/,323, , 巽 ,20001220013,/,/ ,/,/,/ ,324, , ,20001220013,/,/,/񲿸,/,/,/񲿸,325,粢 尲, , 𼰼 ,20001220012,20001220012,/,/,/,/,326,粢

27、 ,2001212,幵, , ,2001210,327,粢 ,󡢹 ,200125, ,200148,328,粢 ,200126,ICP , ,329,粢 豸, 乤,2001112,200139, ,330,粢 豸, ,2001212,滮/,滮/,滮/,331, 尲,淶, ,20001220012,332, , 棬 ,20001220014,333, , ,20001120012,334, ,򷢷飬 󣬻飬 鹲,20013,335, , 滮滮趨 󣬽滮,200136,336, , 棬, ,200123,337, , 飬 İİ ,20011

28、12,338, , 棬 ,2001112,339, 尲, 飬 棬 ,200136,滮,滮,滮 ,滮 ,340, 尲,𣬳飬 滮 趨,200136,滮 ,滮 ,滮,341, 尲,滮 ,200135,滮,滮,342, , 󣬱滮 WEBE-mail𳣼 ,200147,滮,滮,滮/,滮/,滮/,343, , 籱95INFO 绰񣬿,2001810,滮,滮,滮,滮,344, , 飬 ,Lotus Notes粿 Lotus Notes,200147,滮,滮,滮/,滮,滮,345, , 顢 ,200158,滮,滮,滮,滮,滮,滮,346, ,罻 罻

29、 罻罻 罻 ,2001312,滮/,滮,滮,滮,滮,滮,347, ,飬 滮󣬽,200113,348, , 豸,349, , ,200146,200110,350, , 飬 飬 ,2001112,200156,20011011,351, ,200146, ,352, ,200168, 滮 ,353, ,3G,20011011,3G3G ,354, ,200146, ,200189,355, 尲,齨,滮齨飬趨繤 飬,20001220011,滮,356, 尲, 巽 鼮 飬顢绰侺,200112,滮,滮,滮,滮,357, 尲,飬 𣬽 鱨 𲽵,200113,滮,滮,滮,滮,358, 尲, ,20011,滮/,滮,滮,359, 尲,50 ,20001120015,滮 ,滮,滮 ,滮,360, 尲, ,20001112,滮,滮,

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