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1、Unit 1 Exercise I. Put the following Chinese into English 询盘 enquire / enquiry 报盘 offer 报价 quote / quotation 订单 order 传真 facsimile ( fax ) 电子邮件 E-mail 电子商务 E-commerce 互联网 the Web /Internet 交货期 time ofdelivery 目 录 catalogue 文档 documen 支付 payment 结账 settlethe 余额 balance 客户 customer 国民经济 natio 市场经济 mar
2、k 营销 marketing II. Fill in the following blanks with the given words 1 . market 2 . economy 3 .trade 4 . economy 6 .trade 7 . marketing 8 .trading 9 . economy IV. Make corrections in the format of the following business letter INTEGRATED COMPUTER TECHNOLOGY Rm 808 , Kyo-Won-Kong-Jea 35 - 2 Ye Young
3、Dung Po Seoul South Korea Tel : 822 - 782 - 4641 Fax : 822 - 785 - 4245 16 June 2004 Dr Brenda Yeoh ATT Computers Corp. Pte Ltd. 88 Kitchener Road , #02 - 15 Jalan Besar Plaza Singapore Dear Dr. Brenda Yeoh , Subject : Integrated Circuit Boards We have just received your order for 400 integrated cir
4、cuit boards ( item No. KR 10779 ) . Unfortunately , these circuit boards are no longer produced as they have been replaced by our model KR 2000 , which is cheaper , more reliable and more efficient than the circuit boards that you ordered. With this in mind ,we imagine that you will be happy to chan
5、ge your order , but I should be grateful if you could contact me to tell me what you wish us to do about your order. The prices of the KR 2000 and peripheral equipment are as follows : KR 2000 integrated circuit boards : US 23 , 200 KT 200 X Toolkit : US 15 , 500 KC 200 X connectors :( 2 perpack ) U
6、S 10 , 000 I am also enclosing next years brochure and pricelist for your convenience. Yours faithfully , for INTEGRATED COMPUTER TECHNOLOGY CO. LTD. Kim Jungsup Sales Representative KJ : rh Enclosures 2 cc : Kim Sang-Chul Moon Young-Seung V. Address the following envelope in English China North Ind
7、ustries Corp STAMP 12 Guanganmen Nanjie Beijing , China Mr. Williams Smith AUTOS Company 20 Broadway New York , NY 10027 U.S.A. Skill Drilling China National Light Industrial Products Import & Export Corp. Shanghai Branch 128 Huchiu Road , Shanghai , China Tel :( 021 ) Fax : Jameson & Sons Ltd. 34 M
8、adison Square Melbourne E.C. 2 . Australia Tel :( 0536 ) Fax : Dear Sirs , Re : Bicycles Thank you for your letter of Jan. 25 enquiring for our bicycles. As requested , we enclose a pricelist and a copy of our catalog for your consideration. All price quoted FOB Shanghai , subject to our final confi
9、rmation. Generally , delivery can be made in two months from receipt of an order. We look forward to hearing from you. Yours faithfully , ( signature ) Encl. Asstated. Unit 2 IV. 1.我们是德国工业化工产品主要生产商之一, 欲与贵公司建立业务关系 2. 我们经营中国自行车出口, 很想与你方进行这类商品贸易。 3. 香港贸易公司已将贵公司名称及地址转交我方。 兹去函与你联系, 愿与你 方建立贸易关系 4. 感谢贵方 6
10、月 7 日来函, 表示提供服务的意向。 我们很愿意与你方探讨 扩大贸易的可能性 5. 请尽早答复我方要求为荷。 6. 我们愿在平等互利的基础上与贵公司建立业务关系。 7. 我们是一家系列电扇及空调的主要出口商, 现特去函自我介绍。 8. 为促进双方贸易, 特另邮航空寄去样品, 供你方参考。 9. 为使你方了解我们经营的轻工产品, 我们兹另邮给你们寄去几本商品小册 子, 供你方参考。 10. 经纳尔逊先生介绍, 我们得知你们是中国食品的潜在买主。 我们经营这 类商品已有多年。 V. 1. We owe your name and address to ABC Company. 2. As soo
11、n as we receive your specific enquiry , we will send you the catalogue and samples. 3. Their chief line is the export of electronic computers. 4. Our silk has long been a bestseller at your end. 5. This product is being marketed in all European countries. 6. Your letter of May10 has been transferred
12、 to us for attention from our Head Office in Beijing. 7. We have handled this line for morethan20 years. ( We have been in this line for morethan20 years. ) 8. We can supply shoes in a wide range of styles and sizes. 9. The trade between us is based on the principle of equality. 10. Most countries i
13、n the world have engaged in international trade. 11. We can offer you some oil if you need. 12. There are two forms of international transaction. One is to trade in goods , the other is in service. VII.(A)一国货物及服务与另一国货物及服务进行交换, 这就是国际贸易。 这 种贸易除了有形的( 即商品的进出口)外, 还有无形的( 即国际间服务交流) 。 希腊、挪威这类国家拥有大量的商船船队,可以提
14、供交通运输服务, 这就 是一种无形贸易。 对某些国家来说, 无形贸易与其他一些国家的原材料出口 或商品贸易一样重要。 在这种情况下, 每个国家都可以赚取外汇以购进本国 的必需品。 (B)世界上没有哪个国家能生产它所需要的所有产品。 于是世界各国就加入国 际劳务分工, 以提高生产及再生产效率。 有时一个国家可以以易货贸易的方 式获得外国货物及服务。 易货贸易就是不用货币而以一种货物交换另一种货物 的方式做生意。 单凭易货贸易是不能满足一国的进口需要的, 但作为国际贸 易的一种形式, 它对发展中国家仍有吸引力。 因为这些国家外汇短缺, 匮乏 的外汇收入远不足以满足它们对外贸易的支付。 (C)在国际
15、贸易中, 服务贸易仅占很小比重。 由其特性所致, 服务贸易远 不如货物贸易那么容易, 因为服务贸易只能在提供服务的地方为对方所接受。 这就是说, 要么提供服务的一方到需要这种服务的地方去, 要么消费者到能 提供服务的地方去。 只有少量的服务能像货物那样, 无须交易双方移动就能 进行交易, 如运输服务、银行、保险、教育事业等。 (D)敬启者: 承蒙 Autos 公司总裁纳尔逊先生介绍, 我们得知贵公司是中国农业机械 的潜在买主。 由于此产品属于我方经营范畴, 我们将很高兴尽早与贵公司建 立直接的业务关系。 为了便于贵方对我们所经营的各种产品有个大致了解, 我们随信寄去商品 小册子和价目表各一份。
16、 一收到贵方具体询盘, 我们会立即寄上报价单及样 品书。 望收到贵方的肯定答复。 谨上 Dear Sirs , We have received your enquiry of July 5 for Electric Motor. As the goods fall within the business scope of China National Import & Export Corporation , we have passed on your enquiry to them for attention. Please contact them directly for your requirements. We would like to take this opportunity to introduce ourselves to you as a state-operated corporation , handling the export business of Chinese Arts & Crafts a